Social Media Director - Motorsports Marketing
We Seek a team of 2 experienced social media marketing interns to develop a social media marketing platform for Motorsports. The project requirements include: Analysis needed to systemize social media marketing. Integrate BEST off the shelf solutions to develop a social media marketing system. A strategy doc to outline requirements for products reviews via video on YouTube, Tik Tok Media tracking to increase "engaged users" vs followers/likes etc. Content Calendar and Step By Step Methods For Deployment Build templates for rapid creation of engaging content for prominent social media sites Create Plan for virtual workers using media builder, iMovie, Final Cut or equivalent. We’re excited to work with those who can execute a social media mktg strategy for the motorsports brands we serve: Our key objective; "Be the most exciting motorsports media provider in product reviews and convert interns to FT employees or contractors. This is a great opportunity to get social media marketing expertise.
Marketing - eCommerce - Personal Improvement
We’d like the most creative students to research the area of marketing for our eCommerce marketplace serving the personal growth sector. Your insights will help us analyze our potential to leverage marketing insights to identify and draw helpful plans. From this analysis, we hope to not only improve our processes and understanding of marketing of an eCommerce biz model; but also implement and test solutions created from your insights that will greatly enhance our marketing strategy. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations. Here are some of the topics we’d like students to explore throughout this project: Learn eCommerce marketplace marketing and how it applies to our initiative. Improve marketing systemization and risk selection Identify trends and potential predictive marketing strategies Develop more sophisticated product marketing methodologies, templates, reporting models based on your findings Marketing strategy review: Providing recommendations on what methods we can use to leverage and improve our marketing strategy, based on our organization's budget and current marketing strategy. Marketing Mix strategy: Providing insight and recommending sustainable strategies related to the Marketing Mix (Product, Place, Price and Promotion). Social Media: An analysis of how to leverage social media channels to reach different customer groups Conduct external analysis (including customer, competitor, market and environment) as well as marketing mix performance. Developing an integrated online/offline communication strategy with pop-up stores, outdoor display ads, and more.
AWS Cloud Architect - Serverless eCommerce Marketplace
RacerX is offering opportunity for computer science students or teams in AWS Cloud Architecture - On Serverless - Amplify Studio, Lambda, Dynamo etc. - We Are Seeking Students Wishing To Learn Cloud Architecture Using AWS Well Architected Best Practices . The primary focus will be: Research and Create the framework for an eCommerce Marketplace For Motorsports - You'll conduct analysis to develop a wireframe blueprint of the most effective solutions needed to achieve our business goals on a global motorsports B2B marketplace similar to Alibaba yet with a sole purpose to serve the motorsports industry worldwide. Design and Develop an architectural plan for Phase one launch of an eCommerce marketplace or our platform; creating a design proposal including mock-ups, integrations and blueprint for developers to follow for implementing an MVP prototype of an eCommerce marketplace. Software Architecture Development - Some of this may involve API integrations since serverless sights are built using containers . Application Programming Interfaces - Redesigning API's to simplify and automate for rapid setup and launch of e-Stores. Our goal at the end of this experience is: Application Development - Student(s) create a plan necessary for development of a functioning eCommerce marketplace. Software Architecture Development - Student(s) provide a solution to architecture to ensure optimal performance and sustainability as we make our transition into AWS Cloud Serverless . Other duties the student may complete could include : AWS Cloud Formation CDK and Amplify Studio Software research and evaluation Assisting with site process improvement projects Unit and integration recommendations We communicate with students using Zoom, MS Teams, Project Mgmnt Solution - and email.
Computer Science - Student Recruiter WebApp - AI-ML
RacerX is an eCommerce Marketplace like Amazon specific for motorsports worldwide. We’re a 100% virtual tech innovation company developing dozens of business & tech solutions for our eCommerce marketplace on AWS Serverless environment using Amplify Studio. ( AI * ML ) Here’s the link to a 1 on 1 training session building a simple webapp in 20 minutes with AWS AMPLIFY https://youtu.be/SnqABG8e9Zk Here’s a quick tutorial how to build a webapp in minutes using serverless cloud tools Amplify Studio https://www.youtube.com/watch?v=7MKVCmNKT1c We provide experiential learning projects to get students hands on experience needed to land desirable careers with RacerX and 10,000+ global companies on our marketplace. Companies like Honda, GM, BMW, AWS, Porsche, Ford, Ferrari, Red Bull Racing, GoPro, NASCAR, Formula 1 and many more. " Student Recruiter " is an online web app designed by students specifically for students seeking careers, internships and projects. A solution to deliver advantage for students vs seasoned employees The problem it solves: Students with little to no work experience are often compared with those with decades of job experience. This webapp will showcase students in a way that no other job platform can. " Student Recruiter " will aggregate all research papers, grades, exp learning works, provide videos of their works and an applicant video interview. All applicant input data, research papers and videos shall leverage AI to create a "hire-ability score" using the TopGrading formula used by Google, Apple, RacerX and Amazon. As students educate, they update their profile to increase their hire-ability score. " Student Recruiter " showcases their education, research papers, related biz ops skills and tech skills. 1. We are seeking students to collaborate with another top int'l university on this project. *cross culture 2. Students have creative license to develop a solution to give advantage to students by showcasing all the elements most job applications and interviews miss. Students need an edge as it relates to career opportunities, and should not be compared to old school workers and Pre-Covid work environments. Student Recruiter will enable students to design the lifestyle they seek and match the career to it. The primary focus will be: a) Research, Design and Develop a web app using AWS serverless cloud formation in Amplify Studio b) Create wireframes, screen shots, storyboards and mockups of the solution based on TopGrading c) Develop an MVP working prototype in collaboration with a 2nd top university in another country. Software Architecture - Some of this may involve improving functionality of an existing system - integration; porting of data thru API integrations in AWS Cloud and serverless . Research, Review and Recommend communication tools, problem solving techniques, intelligent search, heuristic methods, and knowledge representation. Application Programming Interfaces - Design an integration using AWS API Gateway to simplify it. Our goal at the end of this experience is: App Development - For student(s) to get hands on experience creating a prototype application that accelerates their journey into a desirable career. Software Architecture Development - For the student(s) to learn AWS Well Architected architecture and to ensure optimal performance and sustainability of the solution they develop. Other duties the student may complete could include : AWS SOLUTIONS Research, Evaluation, Services Selection, Integration Assisting with site process improvements to add functionality Unit and integration testing LANGUAGES: Java, Python, MySQL, C++ .NET, AWS Account Console - Amplify Studio. We communicate with virtual teams using - MS Teams, Zoom, Whats app group messaging, email.
Computer Science - Student Developer Platform - Open Source
RacerX is an eCommerce Marketplace like Amazon to incorporate everything motorsports worldwide in 1 site. We’re a tech innovation co developing dozens of tech and business models for eCommerce marketplace on AWS serverless environment. We strive to provide students experiential learning projects to allow them to get real experience needed to land desirable career opportunities. Therefore, with the help of students we are creating a platform specifically designed for students to develop skills and showcase their research, tech and talents. Therefore we are seeking students who wish to customize a mature open source event mgmnt platform to operate as a student experience development platform and to showcase students skills, research and papers to give students an edge as it relates to career opportunities On Student Developer - students can apply to join 1 of 25 projects that align with their skills, education and passion. They’ll help other students build out a prototype biz unit by utilizing the education students have acquired at school and to match the career they seek. Entrepreneurial types can create biz models that require every employee role in a micro business on RacerX eCommerce Marketplace. This experience will be posted to their profile and constantly updated on Student Recruiter on RacerX to increase their hire-ability score in an effort to land a job at RacerX or any of the 1,000’s of companies hosting virtual stores on RacerX Marketplace. The primary focus will be: Customize a mature open source event management platform where students join relevant projects that give them hands on experience in their field of endeavor. Conducting a needs analysis to identify opportunities to create a student development platform using INDICO open source. The same platform 30,000+ scientists collaborated on at CERN sqwitzerlands atom collider project. The latest 3.0 open source version. Research, Review and Recommend Natural Language and Text Translation solutions for internationalization of your platform Software Architecture - Some of this may involve improving the functionality of a INDICO existing open source system - integration of one system into the AWS Cloud and serverless world . Research, Review and Recommend communication tools, problem solving techniques, intelligent search, and knowledge representation. We are seeking to engage heavily in on demand video training for students in every discipline of business. Application Programming Interfaces - Leverage AWS API Gateway to simplify data integrations. Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning application that helps students gain valuable experience in a safe harbor environment where they can apply their creativity without constraints of corporate culture. Software Architecture Development - Student(s) will customize a mature event management solution to ensure optimal performance and sustainability as we create a more effective platform for students to learm. Other duties the student may complete could include : Research INDICO open sourer event mgmnt on GitHub - research AWS SOLUTIONS to see how they integrate to improve functionality. Assisting with existing INDICO site process improvements to integrate with student recruiter webapp functionality Unit and integration testing Languages : Java - Python, MySQL, AWS Amplify Studio, (Optional AWS Sagemaker) We communicate with virtual teams using a Project mgmnt solution - MS Teams, Zoom, Whats app group messaging, email.
Broadcast Media Plan - RacerX Marketplace
Our RacerX team is looking for a student or team who can help us develop a business model for podcast and video broadcast media division for our eCommerce Motorsports Marketplace in an effort to drive more traffic and improve our brand positioning. The primary project requirements include: Analysis to determine what elements are required to launch a media business unit and relevant content to support a motorsports media model for our organization A strategy document to outline requirements to establish a virtual business unit producing marketing media - video and podcast: A requirements doc and plan to ensure our organization can replicate the model both domestically and internationally like Red Bull Media requirements to increase the number of "engaged users" vs followers/likes and methods to increase share Content Calendar and Execution Methods For Deployment of all our media content Build format guidelines and templates for creating engaging content for prominent media support sites Create a Plan for virtual workers using tools and programs such as media builder, iMovie, Garage Band, Final Cut . We’re excited to work with students who can help us not only brainstorm, but also execute a proven strategy to achieve and create excitement for our brand: Our organization’s key objectives and goals for this project; for example "Being the most exciting media provider in 'Motorsports, racing, sponsorships, motorsports education, and more. This is a great project for students to prove their digital media expertise to us as prospective future employers, as the impact of their work on this project can be easily measured and communicated.
Create Graphic Design Assets
RacerX is looking for a student or team to help us with creation of new graphic design assets for our eCommerce Marketplace For Motorsports. Design work will include development of page style templates, marketing collateral, branding materials for our site, corporate sponsorships, licensed apparel and more. A part of the project is learning to integrate our brand with multiple marketing partners in TV motorsports and high visibility social media scenarios. This will include: Coming up with color themes and branding guides that align with and builds on our existing branding model, voice and target audience both B2B and B2C markets. The project will include creation of a project media book including creation of graphic design assets for our marketing materials and eCommerce website, such as banner ads, social media elements, icon designs, logos, licensed apparel, on everything motorsports where we can get exposure by inserting our logo. Learn to Create and design various materials for print and digital collateral Work with RacerX brand manager to establish creative direction for the company as well as brand guidelines Learn To Work with a wide range of media and use graphic design software Learn Knowledge of design layouts, graphic fundamentals, typography, print, and the web Extend Your Knowledge of Adobe PhotoShop, Illustrator, Sketch, InDesign, and other graphic design software Create a Compelling portfolio of work over a wide range of creative graphics elements in the project plan Students will have opportunity to develop unique graphics elements that integrate into RacerX and major brands hosted on its eCommerce Marketplace platform. This is a perfect opportunity for advancement as an intern or employee candidate as a virtual employee at RacerX, an International eCommerce company.
eCommerce - Exit Partner Funding Strategy
RacerX is a startup eCommerce marketplace business Like Amazon yet focused ONLY on motorsports worldwide. RacerX seeks students in this exciting time as we work to develop a plan to present to Amazon for partnership funding and exit partner buyout in 5-7 years This is a unique and challenging project for creative students with experience and or education MBA or business management We have multiple business units developing innovative technologies serving motorsports and beyond. We can provide access to internal documentation other information as needed as well as access to key contacts. Students will work directly with CEO JimmyMac weekly and other C-Level employees when needed. NOTE - We ALWAYS Have Multiple Tech Innovations Ongoing @ RacerX - Into Our eCommerce Marketplace Yet Can Operate As Standalone Biz Units Therefore, We Often Accept Multiple Student Teams And To Simplify We Break Projects Into Small Biz Units Or Domestic And International. Based on our unique goals and constraints, we would like students to develop a strong plan and pitch deck, which we can present to Amazon as key investors for an online eCommerce marketplace focused ONLY on motorsports worldwide. With your help we plan to recruit our exit partner / AWS - Amazon during our inception. There are many mutual benefits to the prospective partnership. Having a strong partner with experience internationally in eCommerce marketplace bis models will help to fund and grow our company worldwide prior to selling it back to Amazon once we are global 5-7 years from now. The Plan Could Include: Exit Partner Strategy And RoadMap Sales forecasting Expense budget Income projections (conservative and aggressive) Assets and liabilities Break-even analysis Investor Pitch Deck
Marketing - Product Launch - RacerX Marketplace
We seek the best and brightest students to lead a marketing project with a high probability of transitioning to a FT career for students to manage ongoing product launches on RacerX Marketplace. This is a GREAT Opportunity for marketing students passionate about eCommerce - a highly desirable int'l industry! (100% Virtual Company.) We continuously launch new products and services and we now require intelligent, creative students to build out product launch marketing templates using Jeff Walkers Product Launch Formula, using the step by step BluePrints and Mind Maps . Students will learn a super exciting digital marketing methodology developed by Jeff Walker and Used by Apple for all their new product introductions to sell out as soon as products are available. Simply follow the blueprint and update the mind maps to suit the appropriate RacerX product. Student / teams shall organize, customize and implement the PLF documentation and blueprint to market our motorsports eCommerce solutions. Your insights and contributions help RacerX to go to market successfully with our own new products and those of our clients who have virtual stores on RacerX like BMW Racing, Porsche, Ferrari, Chevy Racing, TRD, Race Teams and more. Initial questions to brainstorm include, but are not limited to: 1. Who wants to learn a highly desirable profession that will change the way eCommerce is done worldwide. We are looking to gain alternative perspectives on potential digital marketing tactics and better understand the current market.
Fashion Design & Technology - Motorsports Worldwide
We are a motorsports company serving international clients like Ferrari, Porsche, BMW, Lamborghini and more in the world of motorsports in Formula 1, IMSA, NASCAR, Moto GP and many more motorsports series around the globe . RacerX is seeking talented fashion design students with fresh creative talent in development of fashion designs for motorsports. This means designs for racers, high profile sponsors, team members, and unique designs cobranded for fans showcasing the famous brands listed. 1. Create unique fashion designs to showcase executives at (TV) televised motorsports events worldwide. 2. OPTIONAL Race Suit Designs that incorporate Fireproof Materials 3. Design and build prototypes of designs for motorsports team personnel This is a great opportunity for students to get exposure and experience on an international stage with the most high profile brands in the world. Students have direct access to CEO JimmyMac 1 hour each week and C-Level employees when needed. Based on our unique goals, we would like students to develop a unique fashion design format, templates and patterns for specific RacerX garments Secondly incorporating top brand logos into garments that you design for maximum TV exposure of your designs and famous brands The plan: The intention of the project is to allow students opportunity to experience a wide range of activities to identify their strengths while further developing their knowledge and skills in fashion design and technology. This includes both high fashion and elite sportswear garments (Possibly using intelligent fabrics). Students should have experience creating designs and making patterns by hand and through Optitex . Students will create specification packages, line lists and limited marketing materials using Adobe Illustrator , Photoshop , and InDesign . Students will have direct access to the worlds top brands in Formula 1 and design leaders internationally, yet work directly with CEO It's a project made in heaven for an aspiring young fashion design and technology student!
Motorsports Fundraising WebApp - AWS Cloud A-I / ML / Lambda / Dynamo DB
Exciting opportunity for comp science student/team to get ( rare ) hands on experience in AWS Cloud Solutions creating a motorsports fundraising WebApp alongside AWS top experts in cloud solutions development using the most advanced tools available. ** Excellent for any students resume. The primary focus will be: RacerX sole purpose is to provide unique services that generate money for racers and teams. Our Fundraising WebApp helps racers to generate money to pay expenses of motorsports thru fundraising & sponsorships. Students will Replicate Square's non-profit fundraising app functionality and customize it for motorsports racers and teams.. Our goal is to create a simple web app using AWS cloud tools / Python / Dynamo DB and SAM / Serverless WebApp will integrate with an autoresponder and or SMS text solution to solicit donations from friends family and sponsors thru instant messaging and social media. It's a simple app with 2-3 integrations using AWS API gateway open source. ( email - text - payment processor. ) Objective an app that any racer / team anywhere can create a fundraiser campaign instantly and launch it directly from the RacerX app. Students will apply skills in research, wireframing, design, coding and testing a simple Fundraising App For Motorsports Racers from Go Karts to NASCAR, Superbikes to eScooters. Project tasks include: Hold discovery / kickoff meeting to understand needs and update a project scope. Conduct user testing to understand and optimize existing design challenges. Applying design thinking theory and practices in creating a prototype. Project Statement Design Brief / User Research Plan Create User Stories or StoryBoard Concepts Review Testing / Prototyping Report We will help create a statement of work (SOW) and basic project plan We guide students to 1-2 successful fundraising solutions used today to shorten research duties the student may complete could include : Software research, evaluation, email integration, customization development. Design, coding and testing We communicate with virtual teams using - MS Teams, Zoom, Once Weekly for 30-60 Minutes
Marketing Management - RacerX - Motorsports
RacerX is a motorsports marketplace ( B2B / B2C Hybrid ). We are seeking creative grad or post grad marketing students to help develop a marketing managerent plan and guide to penetrate the motorsports market with our FOCUS on developing a global network of racers and teams internationally. This project has a single focus - to get racers to register and create a unique RacerX ID in the form of a custom QR Code that will be used to attract redirect fans and brands to the racers micro site on RacerX so the racer can generate money by leveraging our platform.. Motorsports is currently the worlds fastest growing sport and incorporates many of the worlds largest companies like GM, Ford, BMW, Mercedes, etc. RacerX is developing tech solutions to serve racers and enable them to make money on RacerX platform. Therefore we need to attract all the racers in every category of motorsports worldwide. The primary project requirements include: Students shall engage in market research, data analysis, and various strategy to attract racers to register on RacerX worldwide. Then apply the above tools to messaging, positioning, new product development, segmentation, marketing mix and customer experience data. Market research and analysis to determine unique brand positioning for RacerX Internationally A strategy document to outline and validate your findings: Step By Step marketing management plan with detailed requirements to launch RacerX and quickly establishe a global network of racers. Branding requirements document to establish, position and maintain a consistent branding message to our customer ( Brand Guide ) Creating engaging management plan to guide employees to manage our marketing like its clockwork. Working with tools and programs such as - Google analytics Facebook Manager We’re excited to work with creative students to help us not only brainstorm, but also execute a strategy to create a global eRacerX brand: Our organization’s key objectives and goals for this project; for example "Be the Go To resource for all motorsports" This is a great project for students to prove their multicultural marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated in the form of a marketing management program guiding employees to engage. This is a startup so there's high opportunity to start your a career in our fast growing global company in a highly desirable sports marketing industry. *(100% Virtual Company )
LXD Experience Based Training Sports Marketing
Excited for student teams to get hands on development time creating LXD experience based training for Int'l motorsports eCommerce provider. The primary focus will be: RacerX is an eCommerce Motorsports Marketplace - Our sole purpose is to provide unique services that generate money for racers and teams so they can pay the expenses of motorsports. Our staff is now 100% virtual and worldwide. Training is now more important than ever. We would like fresh creative minds of students to perform the following: Optimize the performance and learning experiences for our employees. * (. and possibly our Racer clients too ) Students shall design innovative training modules using the Learning Experience Design (LXD) approach. We have a fantastic - passionate staff in all countries yet - now more than ever, our employees are looking to be constantly inspired and we realize that people are key to the success of our organization across all cultures. Effective training methods breed success. We are excited to integrate LXD practices to revamp our learning process from just ordinary to extraordinary! We hope that students can reinvent a training module design to operate more effectively and provide a better learning experience in our global context. Project tasks include: Holding a discovery meeting to understand our needs and develop a project scope. Interviewing RacerX CEO and prospective users to gather applicable LXDI design concepts. Conduct user testing to understand and optimize existing design challenges. Apply LXDl design theory and practices to create a prototype framework that can be replicated across all learning - training initiatives . Project/Problem Statement Design Brief / User Research Plan User Research Report Value Proposition Canvas + Concept Sketches Concepts Review Testing / Prototyping Report We will help to create a statement of work (SOW) and project plan Duties the student may complete could include : Research, evaluation, development, customization - Assisting with process improvement Design and integration testing RacerX CEO JimmyMac communicates with virtual teams using - MS Teams, Zoom, Once Weekly for 30-60 Minutes
Marketing Plan / Strategy - eRacerX Marketplace
eRacerX motorsports marketplace ( B2C) is seeking creative marketing students to help develop a marketing plan and guide necessary to penetrate the eRacing market internationally. Virtual motorsports or SimRacing is currently the worlds fastest growing sport. iRacing and eRacing has become immensely popular with over 90 million young multicultural consumers worldwide. eRacerX is developing an eCommerce marketplace similar to Amazon but specific to eRacing motorsports to serve this growing market. The primary project requirements include: Students shall engage in market research, data analysis, and various brand strategy frameworks to optimize our brand internationally. Then apply the above tools to messaging, positioning, new product development, segmentation, marketing mix and customer experience data. Market research and analysis to determine unique brand positioning for RacerX Internationally A strategy document to outline and validate your findings: Step By Step plan with detailed requirements to ensure RacerX quickly establishes a consistent brand and reputation globally. ( Launch Guide ) Branding requirements document to establish, position and maintain a consistent branding message to our customer ( Brand Guide ) Brand Launch Calendar: Timely deployment of all our branding content to establish RacerX and drive customers to our marketplace site Creating engaging branding messages / content for prominent media websites Working with tools and programs such as - Google analytics Facebook Manager We’re excited to work with creative students to help us not only brainstorm, but also execute a strategy to create a global eRacerX brand: Our organization’s key objectives and goals for this project; for example "Be the Go To resource for all motorsports" This is a great project for students to prove their multicultural marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated. This is a startup so there's high opportunity to start your a career in our fast growing global company in a highly desirable sports marketing industry. *(100% Virtual Company )
UX - UI Design - Sports Fundraising WebApp
Exciting opportunity for computer science student teams to get hands on design time creating UX UI for a motorsports fundraising WebApp. The primary focus will be: RacerX is an eCommerce Motorsports Marketplace - Our sole purpose is to provide unique services that generate money for racers and teams. Our new Fundraising WebApp is designed so racers can quickly generate money to pay the expenses of motorsports thru a combination of fundraising or sponsorships. Identify existing fundraising apps and their feature functionality that can be replicated for motorsports racers and teams Our goal is to create a simple solution that any racer / team anywhere can create a fundraiser campaign quickly and launch it directly from RacerX app. Based on our organizations goals, students will apply skills in research, wireframing, design, and testing to create a web app layout that achieves our goals of a simple to use Fundraising App For Motorsports Racers. Project tasks include: Holding a discovery meeting to understand your needs and develop a project scope. Interviewing RacerX CEO and prospective users to gather applicable design specs. Conduct user testing to understand and optimize existing design challenges. Applying design thinking theory and practices in creating a prototype. Project/Problem Statement Design Brief / User Research Plan User Research Report Value Proposition Canvas + 5-10 Concept Sketches Concepts Review Testing / Prototyping Report We will help to create a statement of work (SOW) and project plan We can guide students to 1-2 apps that are successful; fundraising solutions today duties the student may complete could include : Software research, evaluation, integration, customization development. Assisting with app process improvement Design and integration testing We communicate with virtual teams using - MS Teams, Zoom, Once Weekly for 30-60 Minutes
Computer Science- Magento eMarketPlace - Motorsports Racing
Great Opportunity for 4th yr and Grad computer science student teams to gain valuable hands on experience with AWS Cloud computing tools like ML - A-I Dynamo db's Lambda, Sagemaker Studio - AWS Magento and more. The Project Focus: RacerX is an eCommerce Motorsports Marketplace - similar to Amazon yet we serve ONLY the motorsports industry worldwide. We seek a student team to develop a sector of a retail marketplace. This is not an entire site, ONLY the auto racing section. This will include limited customization of AWS Magento open source marketplace solution to allow Racers to buy and sell new and used motorsports equipment. Please View AWS Quick Start Here - https://aws.amazon.com/quickstart/architecture/magento/ RacerX and AWS top instructors will guide students to the appropriate resources and to learn which tools are available to speed development of an eMarketPlace selling new and used motorsports parts, equipment and services. Identify which AWS cloud solutions and AWS Magento Plug-ins are most suitable for our platform; create a design including mock-ups using AWS Well Architected tools and our site blueprint for development and implementation of a functioning prototype. Research, Review and Recommend specific functionality for our Marketplace platform Software Design - Develop - This will involve designing a solution for racers to buy and sell parts on RacerX. Some small API and system / plug ins / integrations using AWS API gateway open source code to integrate prebuilt API's that automate API's integrations . Research, Review and Recommend tools like Kendra, ReKomend, Dynamo, Lambda, Code Dev Guru problem solving techniques, intelligent search methods, and knowledge representation. We are seeking to engage heavily in AWS Tools since most everything is already built and offered as open source. Application Programming Interfaces - Design or apply existing API's Our goal at the end of this experience is: Application Development - For the student(s) to create a simple functioning micro site to buy and sell race parts. Software Architecture Development - For the student(s) to provide a simple architecture plan to ensure optimal performance and sustainability as we make our transition into Cloud computing. Other duties the student may complete could include: AWS Software tools research and evaluation Prototyping and integration testing We communicate with virtual teams using a Project mgmnt solution - MS Teams, Zoom, Whats app group messaging, company email.
MotorSports Sponsorship/ WebApp- AWS Cloud - AI- ML
Exciting opportunity for advanced computer science student teams to develop a motorsports sponsorship fundraising WebApp using AWS most advanced ML / A-I tools like Sagemaker, Dynamo Db's Lambda etc. The primary focus will be: RacerX is an eCommerce Motorsports Marketplace - Our sole purpose is to provide unique services that generate money for racers and teams. The Sponsorship WebApp is designed so motorsports racers can connect to corporate brands to generate money to pay for expenses of motorsports thru corporate sponsorships. Conduct analysis of Opendorse and or equivalent to identify functionality and requirements to develop a tech solution for motorsports racers and teams. For example Opendorse provides a platform for college athletes agents and brands to connect to establish brand promotion relationships. Our goal is to create a similar solution for motorsports where any racer in any racing discipline anywhere can create a profile quickly and promote himself / herself directly from RacerX Marketplace. The WebApp will perform many of the same functions as OpenDorse yet be a part of RacerX Marketplace. Must have API connectivity to social media platforms too help gain exposure for racers who can't yet afford paid media and PR personnel. Determine which features of Opendorse is most suitable for our platform; then create a design proposal with screen shots including mock-ups, and timeline; required for implementing a fully-functioning solution called RaceFund for our organization. Research, Review and Recommend any open open source or existing solutions that can be integrated and customized to operate on RacerX AWS Cloud serverless ML platform. .. Software Architecture - Some of this may involve improving the functionality of an existing template or system integration; porting an architecture of one system thru integrations into another to operate on AWS Cloud serverless . Can be created using Java, Python C++ A GREAT EXPERIENCE FOR A GRAD WHOI WANTS A CAREER STARTING TODAY SINCE 48% OF ALL CLOUD ML JOBS ARE UNFILLED. Research, Review and Recommend virtual tools, problem solving techniques and knowledge representation. We engage heavily in marketing racers and teams in motorsports using Personal pages, networking and real time video. Application Programming Interfaces - Possibly Redesigning an existing API to simplify it; change API technologies. Our goal at the end of this experience is: Application Development - For student(s) to create a fully functioning single application that begins their journey into AWS Cloud and Server-less Software Architecture Development - For the student(s) to provide a solution to architecture using AWS Well Architected service to ensure optimal performance and sustainability as we create more unique solutions to support motorsports racers and teams worldwide. Other duties the student may complete could include : Software research, evaluation, integration, customization development. Assisting with site process improvement projects Unit and integration testing We communicate with virtual teams using - MS Teams, Zoom, Whats app group messaging, email.
SportsMarketing / Digital / CRM Automation
RacerX is an eCommerce Marketplace for Motorsports Worldwide - We serve motorsports, racers, teams and suppliers like BMW Porsche etc. We require fresh creative imaginative minds to create a marketing plan / CRM management system that we can then use to deliver our offering. The goal is to create a "system to market RacerX to any racer, team supplier." The project will identify the most effective ways to improve marketing using technology tools and CRM's and marketing automation tools We have very clear ideas of where we would like to go but we need to make sure that we consider all available options before implementing. Our specific need is research design and development of a turn key CRM marketing system for attracting racers. This report should include an optimal recommendation list of methods to achieve our objectives. To consider: Which communication methods best align with our current customer base of racers and suppliers? Where are the revenue opportunities that we have yet to identify ? What are the pros and cons to expanding using marketing automation ? What legal protocol will need to be considered? We would like this to be partnered with some data collection; surveys and research into our present and future client base to gather insights into buying behaviours and customer management. These should supplement the recommendations and create a plan or system blueprint. This is an exciting project for instructors and students wishing to engage in the highly desirable industry of motorsports.
Sports Fundraising WebApp - AWS Cloud / ML/AI
Exciting opportunity for advanced computer science student teams to develop a motorsports sponsorship fundraising WebApp using AWS most advanced ML / A-I tools like Sagemaker, Dynamo Db's Lambda etc. The primary focus will be: RacerX is an eCommerce Motorsports Marketplace - Our sole purpose is to provide unique services that generate money for racers and teams. The Sponsorship engine WebApp is designed so motorsports racers can quickly generate money to pay the expenses of motorsports thru a combination of fundraising and or corporate sponsorships. Conduct analysis to identify an open source tech solution that can be customized for motorsports racers and teams as a self serve solution. For example Square has a similar fundraising solution for non-profits yet it only works for 1 entity at a time. Our goal is to create a simple solution that any racer / team anywhere can create a fundraiser campaign quickly and launch it directly from RacerX Marketplace. The WebApp will use SMS Text, email blast, and QR Codes to track recipients back to the RacerX Fundraiser page. Must have an APIO to connect to email, text and social media platforms. Functionality is specific for motorsports and possibly worldwide. Determine which tech or template solution is most suitable for our platform; creating a design proposal including mock-ups, budget, and timeline; required for implementing a fully-functioning solution called RaceFund for our organization. Research, Review and Recommend an open source or existing solution that can be integrated and customized to operate on AWS Cloud serverless ML platform. .. Software Architecture - Some of this may involve improving the functionality of an existing site or system integration; porting an architecture of one system thru integrations into another to operate on AWS Cloud serverless . Can be created using Java, Python C++ A GREAT EXPERIENCE FOR A GRAD WHOI WANTS A CAREER STARTING TODAY SINCE 48% OF ALL CLOUD ML JOBS ARE UNFILLED. Research, Review and Recommend virtual tools, problem solving techniques and knowledge representation. We engage heavily in marketing racers and teams in motorsports using Personal pages, networking and real time video. Application Programming Interfaces - Possibly Redesigning an existing API to simplify it; change API technologies. Our goal at the end of this experience is: Application Development - For student(s) to create a fully functioning single application that begins their journey into AWS Cloud and Server-less Software Architecture Development - For the student(s) to provide a solution to architecture using AWS Well Architected service to ensure optimal performance and sustainability as we create more unique solutions to support motorsports racers and teams worldwide. Other duties the student may complete could include : Software research, evaluation, integration, customization development. Assisting with site process improvement projects Unit and integration testing We communicate with virtual teams using - MS Teams, Zoom, Whats app group messaging, email.
Comp Science - Linked In Style Pages Motorsports - AWS Cloud / ML/AI
RacerX offers Computer Science students opportunity to develop a small replica of Linked In as a prototype yet customized for Motorsports. The primary focus will be: RacerX eCommerce Motorsports Marketplace micro sites using AWS Serverless technologies Amplify Studio - It's Simple and Fast Students will conduct a quick analysis to identify how to recreate the main features of Linked In's yet specific for motorsports worldwide. The MVP prototype will create personal and business profile pages for racers, and teams on RacerX Marketplace. A global motorsports B2B marketplace similar to Amazon yet with a sole purpose to serve the motorsports industry worldwide selling high performance products not found on Amazon, eBay, etc.. Determine which Linked In networking functions are most suitable; create a brief design proposal including screen shots as a storyboard, mock-ups, and short plan required for implementing a prototype Linked In style solution called RaceLink for RacerX Markeplace . Research, Review and Recommend solutions that can be integrated and customized to operate on AWS Cloud serverless platform. Software Architecture - Some of this may involve improving the functionality of Linked In's existing site and API integrations of one system thru another using AWS API Gateway in Amplify Studio . Research, Review and Recommend tools, problem solving techniques, intelligent search, and knowledge representation. We seek to create a global network of motorsports industry personnel. Application Programming Interfaces - Use API's to simplify use of 3rd party data. Our goal at the end of this experience is: Application Development -For student(s) to get valuable hands on experience creating a prototype MVP application using the most desired cloud technologies - AWS Cloud and Serverless Software Architecture Development - For student(s) to learn AWS Well Architected to ensure optimal performance and sustainability as we create unique solutions to market motorsports racers and teams worldwide. Other duties the student may complete could include : Software research, evaluation, integration, customization development. Assisting with site process improvement projects Unit and integration testing LANGUAGES: Java, Python, MYSQL - .NET, AWS Cloud solutions - Amplify Studio We communicate with virtual teams using - MS Teams, Zoom, Whats app group messaging, email.
Computer Science - Virtual TradeShow - AWS Cloud & Mature Open Source
Our organization offers computer science student or teams opportunity to learn AWS most advanced tools on AWS Cloud - Serverless and a mature open source event management solution. The primary focus will be: Customize a mature open source event management solution to perform as a Virtual Tradeshow on an eCommerce Motorsports Marketplace - We are creating a Virtual Tradeshow solution to integrate with our motorsports marketplace site - Students will conduct a brief needs analysis to identify feature functionality of an existing virtual Tradeshow called vFairs.com and then create a plan to integrate a shopping cart and Zoom Video thru the API into INDICO's latest 3.0 open source event management solution. The INDICO platform supported 30,00+ scientists collaborating on the atom collider project at CERN Switzerland. The platform is stable and current technology. Students will enhance it. Determine which AWS Cloud and Serverless solutions are most suitable for integration to enhance performance and add eCommerce to the platform. Students can study INDICO's GITHUB and Documentation the create a brief design proposal including screen shots, storyboard - user stories, mock-ups, required for implementing an MVP ptototype of a functioning Virtual Tradeshow solution for RacerX. Software Architecture - Some of this may involve improving the functionality of a INDICO existing open source system - integration; porting an architecture of one system thru integrations into the AWS Cloud and serverless world . Research, Review and Recommend communication tools, problem solving techniques, intelligent search and knowledge representation. We are seeking to engage heavily in video learning for our international clients like Porsche, BMW, McLaren, Ferarri GM, Toyota. Application Programming Interfaces - Redesigning an API using AWS API Gateway - to simplify it and automate it. Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning single application that begins our sites journey into AWS Serverless. Software Architecture Development - Student(s) will follow IDICO and AWS Well Architected practices and recommendations for a well architected solution to ensure optimal performance and sustainability. Other duties the student may complete could include : AWS SOLUTIONS research, evaluation, Selection, Integration Assisting with existing INDICO site process improvements to add Virtual Tradeshow functionality Unit and integration testing LANGUAGES: Java, React, Python 3.0+ MySQL AWS Amplify Studio. We communicate with virtual teams using a Project mgmnt solution - MS Teams, Zoom, Whats app group messaging, email.
Marketing Plan - RacerX Motorsports
We seek the best and brightest students to identify new and disruptive marketing opportunities to launch one of RacerX business units on the eCommerce marketplace serving motorsports industry worldwide. Your research and sports marketing insights will help us to utilize your insights to better identify and draw on new opportunities. From this analysis, we hope to identify disruptive marketing methods to attract racers and teams in motorsports. , We shall implement and test solutions created from your plan that will greatly enhance our market penetration. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live marketing situations. Here are some of the topics we’d like students to explore throughout this project: Learn the eCommerce marketplace business model since its now the biggest and best in all industries worldwide. Our target customer is the racer first and foremost, then teams, suppliers and manufacturers that sell products to racers, teams and race series. Improve marketing systemization and selection of technologies and techniques Identify trends and potential predictive and or disruptive marketing strategies Develop more sophisticated product marketing methodologies, templates, systemization and reporting models based on your findings Marketing strategy review: Providing recommendations on what method to leverage and increase market penetration marketing strategy, based on our budget and markets. Marketing Mix strategy: Providing insight and recommending sustainable strategies related to the Marketing Mix (Product, Place, Price and Promotion). Social Media: An analysis of how to leverage social media channels to maximize reach in different customer categories. Conduct external analysis (including customer, competitor, market and environment) as well as marketing mix performance. Developing an integrated online/offline marketing strategy.
Talent Acquisition Consultancy
We would like to create and administer a Talent Acquisition Consultancy model to recruit and maintain top professionals in our organization to gain insights and feedback on the following topics: Recruiting Top Talent For Virtual Teams Worldwide Company culture. Incentive Based Compensation Based Models. Compensation, rewards, and incentives. Management personnel and performance incentive based practices. Satisfaction levels. To develop and administer this virtual international company business model, you will have access to key leadership personnel using Geoff Smarts Topgrading principle adapted for a global remote workforce, interns and outsource contractors as well. We want to gain insights from the project that will guide us in making positive changes to improve recruiting strategies, increase retention rate, increase employee satisfaction and optimize team efficiency based on accountability, proper recognition, rewards and incentives.
Computer Science - AWS Serverless Cloud Computing
Our organization is able to offer computer science student teams in the area of Cloud Computing Using AWS Serverless Technologies . The primary focus will be: Define architecture for an eCommerce Motorsports Marketplace using AWS Well Architected Tools and Guidelines. Conduct analysis to identify the correct serverless architecture and AWS tech suite like SageMaker, Lambda, ML Aurora and machine learning tools needed to develop a highly scalable - international motorsports marketplace called RacerX. Students will learn AWS Cloud University and development tools fundamentals of server less Cloud Computing and machine language Determine which AWS solutions are most suitable for our platform; then create an architectural design proposal including mock-ups, and timeline; required for implementing a severless eCommerce marketplace for our organization using micro services and API gateway theory. Software Architecture - Some of this may involve requirements to convert an existing site, system integration; or porting of one system into another . Research, Review and Recommend AWS cloud formation tools, problem solving techniques, intelligent search, methods, and knowledge representation. Application Programming Interfaces - Make recommendations on AWS API gateway - modify an existing API to change platform technologies. Our goal at the end of this experience is: Application Development - Student(s) can create a fully functioning micro service application that begins our sites journey into AWS Cloud. Software Architecture Development - Student(s) shall provide an architecture plan issue to ensure optimal performance and sustainability as we make our transition into AWS Serverless ML and cloud computing. Other duties the student may complete could include : Software architecture and AWS Serverless Tools ML db's research, evaluation, recommendations Assist with micro services process improvement projects Unit and integration testing We communicate with virtual teams using via - MS Teams, Zoom, Whats app group messaging, company email and can video meet - once weekly. NOTE: Project can be scaled down to a narrow focus such as research and architectural plan only.
Computer Science - QR Code Marketing System
RacerX offers opportunity for computer science student(s) or teams in the area of QR Code systems for interactive marketing . The primary focus will be: RacerX is an eCommerce Motorsports Marketplace - similar to Alibaba yet we serve ONLY the motorsports industry worldwide. We seek a student team to perform analysis and developments to leverage QR Codes to improve marketing by creating a measurable ROI on customer interactions Determine which solutions are most suitable for our platform; creating a design including mock-ups, required for development and implementing a fully-functioning solution. Research, Review and Recommend functionality for our platform Software Design - Develop - Some of this may involve designing a dasboard and hooking to a 3rd party providers API or system integration; porting an architecture of one system thru integration into another . Research, Review and Recommend communication tools, problem solving techniques, intelligent search, heuristic methods, and knowledge representation. We are seeking to engage heavily in QR Code marketing. Application Programming Interfaces - Design or Redesign existing API or simplify it; change API technologies. Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning application that begins our sites journey into QR Code marketing. Software Architecture Development - For the student(s) to provide a solution to our architecture issue to ensure optimal performance and sustainability as we make our transition into QR code marketing. Other duties the student may complete could include: Software vendor research and evaluation Assisting with process improvement projects Unit and integration testing We communicate with virtual teams using a Project mgmnt solution - MS Teams, Zoom, Whats app group messaging, company email.
Database Design - Marketing
We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of strategic database design. Your insights will help us analyze our potential to leverage datasets to identify and draw helpful insights. From this analysis, we hope to not only improve our processes and understanding of this little known area in db design but also implement and test solutions created from your insights and GIT on our global eCommerce platform.. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations using SQL databases. Here are some of the topics we’d like students to explore throughout this project: Learn strategic database design and how it applies to our initiative. Improve marketing systemization and risk selection Identify trends and potential predictive marketing strategies Develop more sophisticated product marketing methodologies, db design, reporting models based on your findings
Marketing Insights - eCommerce Marketplace
We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of marketing insights for our eCommerce marketplace serving the motorsports industry. Your insights will help us analyze our potential to leverage marketing insights to identify and draw helpful insights. From this analysis, we hope to not only improve our processes and understanding of international marketing of commerce marketplace biz model; but also implement and test solutions created from your insights that will greatly enhance our marketing strategy. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations. Here are some of the topics we’d like students to explore throughout this project: Learn eCommerce marketplace marketing and how it applies to our initiative. Improve marketing systemization and risk selection Identify trends and potential predictive marketing strategies Develop more sophisticated product marketing methodologies, templates, reporting models based on your findings Marketing strategy review: Providing recommendations on what methods we can use to leverage and improve our marketing strategy, based on our organization's budget and current marketing strategy. Marketing Mix strategy: Providing insight and recommending sustainable strategies related to the Marketing Mix (Product, Place, Price and Promotion). Social Media: An analysis of how to leverage social media channels to reach different customer groups Conduct external analysis (including customer, competitor, market and environment) as well as marketing mix performance. Developing an integrated online/offline communication strategy with pop-up stores, outdoor display ads, and more.
Computer Dev - eCommerce WebApp Motorsports
RacerX is offering computer science students or teams a fun and challenging project using AWS Cloud and Serverless. Student will learn todays most sought after developer skills on a simple MVP prototype designed using AWS Amplify Studio, Cognito, Lambda, Dynamo db, SageMaker Studio for light A-I and ML Development on this platform is fast and easy. See Video. https://www.youtube.com/watch?v=7MKVCmNKT1c The primary focus will be: RacerX is an eCommerce Marketplace For Motorsports designed to sell high performance products not found on Amazon, eBay Alibaba etc. We seek students to create the listing portion of the site that will display new and used motorsports equipment, vehicles safety gear and more. You'll Follow a basic project plan with allowance for your own creativity to develop a classified and display advertising micro site as a container (Optional) AI - artificial intelligence to improve operations via SageMaker Studio if students get ahead of schedule and want more . Front end and back end are matched in Amplify studio as well as setup, Lambda, and Dynamo db. Creating a design is simple since the design studio is integrated in Amplify. Students can screen shot mock-ups, and create a simple plan for implementing a functioning prototype as an MVP for RacerX. Research, Review and Recommend AWS Bots, Natural Language and Text Translation for internationalization of our eCommerce marketplace platform Software Architecture - Some of this may involve improving functionality reviewing AW well Architected . Research, Review and Recommend communication tools, problem solving techniques, intelligent search, and knowledge representation. Application Programming Interfaces - Some of this may involve improving functionality or simple API integration; using AWS Gateway of one system thru integration into another . Our goal at the end of this experience is: Application Development - For the student(s) to get valuable hands on experience creating a functioning MVP webapp that familiarizes them with AWS Cloud most advanced tools in a safe harbor development environment for an eCommerce Marketplace worldwide. ** Opportunity for career selection. Software Architecture Development - Student(s) will be provided an architecture plan. Other duties the student may complete could include : AWS Well Architected Software Research Assist with site process improvement projects Languages: Java, Python, MySQL, .NET, React , Js Node AWS Amplify Studio We communicate with virtual teams using a Project mgmnt solution - MS Teams, Zoom, Whats app group messaging, company slack, email.
Financial Business Plan - Buyer Insurance Program
We are an eCommerce Marketplace like Amazon but focused only on motorsports worldwide. Since many of our products cross borders and have potential for seller misrepresentation, we at RacerX Marketplace would like to involve students in this exciting time as we work to develop an insurance business within our business. The role of this solution is to provide buyer seller insurance and escrow to be sure that nobody loses money on misrepresented sales. We are seeking students and or teams to create a financial business plan for the insurance business unit. We can provide access to internal documentation other information as needed as well as access to key contacts and C-Level employees when needed. Based on our unique goals and constraints, we would like students to develop a strong, competitive financial business plan, which we can present to investors for an online eCommerce marketplace focused ONLY on motorsports insurance to cover the millions of transactions that take place on RacerX. The plan should include: Feasibility study Cost analysis Competitor Research and Pricing Sales forecasting Expense budget Income projections (conservative and aggressive) Assets and liabilities Break-even analysis
SportsMarketing Expansion Plan
At RacerX eCommerce Marketplace for Motorsports Worldwide - We are ready to take our business to the next level. Presently we server motorsports, racers, teams, suppliers and pro services groups, but it’s time to grow into sports marketing sponsorships and event marketing! Our company requires some assistance is assessing our potential outside of eCommerce. We want to learn more about customer’s expectations and behaviours in sports sponsorships and event management in motorsports. It's important for us to stay up to date on evolving industry opportunities to ensure that we research new business units fully and completely before choosing to enter and develop the business systems to operate it. We have very clear ideas of where we would like to go but we need to make sure that we consider all available options before making a decision. Our specific need is an outline of our sports marketing sponsorship and event management opportunities through analysis. This report should include an optimal recommendation list. To consider: which markets best align with our current customer base. Where are there buyers and revenue opportunities that we have yet to reach? What are the pros and cons to expanding our current operations? What potential competitors exist in the global motorsports sponsorship and events space? What legal protocol will need to be considered? We would like this to be partnered with some data collection; surveys and research into our present and future client base to gather insights into buying behaviours and expansion expectations. These should supplement the recommendations and create an extensive go to market plan complete with revenue potential. This is an exciting project for instructors and students wishing to engage in sports management.