Marketing - Product Launch - RacerX Marketplace

We seek the best and brightest students to lead a marketing project with a high probability of transitioning to a FT career for students to manage ongoing product launches on RacerX Marketplace. This is a GREAT Opportunity for marketing students passionate about eCommerce - a highly desirable int'l industry! (100% Virtual Company.) We continuously launch new products and services and we now require intelligent, creative students to build out product launch marketing templates using Jeff Walkers Product Launch Formula, using the step by step BluePrints and Mind Maps . Students will learn a super exciting digital marketing methodology developed by Jeff Walker and Used by Apple for all their new product introductions to sell out as soon as products are available. Simply follow the blueprint and update the mind maps to suit the appropriate RacerX product. Student / teams shall organize, customize and implement the PLF documentation and blueprint to market our motorsports eCommerce solutions. Your insights and contributions help RacerX to go to market successfully with our own new products and those of our clients who have virtual stores on RacerX like BMW Racing, Porsche, Ferrari, Chevy Racing, TRD, Race Teams and more.Initial questions to brainstorm include, but are not limited to:1. Who wants to learn a highly desirable profession that will change the way eCommerce is done worldwide. We are looking to gain alternative perspectives on potential digital marketing tactics and better understand the current market.

Marketing Management - RacerX - Motorsports

RacerX is a motorsports marketplace ( B2B / B2C Hybrid ). We are seeking creative grad or post grad marketing students to help develop a marketing managerent plan and guide to penetrate the motorsports market with our FOCUS on developing a global network of racers and teams internationally. This project has a single focus - to get racers to register and create a unique RacerX ID in the form of a custom QR Code that will be used to attract redirect fans and brands to the racers micro site on RacerX so the racer can generate money by leveraging our platform.. Motorsports is currently the worlds fastest growing sport and incorporates many of the worlds largest companies like GM, Ford, BMW, Mercedes, etc.RacerX is developing tech solutions to serve racers and enable them to make money on RacerX platform. Therefore we need to attract all the racers in every category of motorsports worldwide.The primary project requirements include:Students shall engage in market research, data analysis, and various strategy to attract racers to register on RacerX worldwide. Then apply the above tools to messaging, positioning, new product development, segmentation, marketing mix and customer experience data. Market research and analysis to determine unique brand positioning for RacerX InternationallyA strategy document to outline and validate your findings:Step By Step marketing management plan with detailed requirements to launch RacerX and quickly establishe a global network of racers. Branding requirements document to establish, position and maintain a consistent branding message to our customer ( Brand Guide ) Creating engaging management plan to guide employees to manage our marketing like its clockwork. Working with tools and programs such as - Google analytics Facebook ManagerWe’re excited to work with creative students to help us not only brainstorm, but also execute a strategy to create a global eRacerX brand:Our organization’s key objectives and goals for this project; for example "Be the Go To resource for all motorsports"This is a great project for students to prove their multicultural marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated in the form of a marketing management program guiding employees to engage. This is a startup so there's high opportunity to start your a career in our fast growing global company in a highly desirable sports marketing industry. *(100% Virtual Company )

Talent Acquisition Consultancy

We would like to create and administer a Talent Acquisition Consultancy model to recruit and maintain top professionals in our organization to gain insights and feedback on the following topics:Recruiting Top Talent For Virtual Teams Worldwide Company culture.Incentive Based Compensation Based Models.Compensation, rewards, and incentives.Management personnel and performance incentive based practices.Satisfaction levels.To develop and administer this virtual international company business model, you will have access to key leadership personnel using Geoff Smarts Topgrading principle adapted for a global remote workforce, interns and outsource contractors as well. We want to gain insights from the project that will guide us in making positive changes to improve recruiting strategies, increase retention rate, increase employee satisfaction and optimize team efficiency based on accountability, proper recognition, rewards and incentives.

Computer Science - Virtual TradeShow - AWS Cloud & Mature Open Source

Our organization offers computer science student or teams opportunity to learn AWS most advanced tools on AWS Cloud - Serverless and a mature open source event management solution.The primary focus will be: Customize a mature open source event management solution to perform as a Virtual Tradeshow on an eCommerce Motorsports Marketplace - We are creating a Virtual Tradeshow solution to integrate with our motorsports marketplace site- Students will conduct a brief needs analysis to identify feature functionality of an existing virtual Tradeshow called vFairs.com and then create a plan to integrate a shopping cart and Zoom Video thru the API into INDICO's latest 3.0 open source event management solution. The INDICO platform supported 30,00+ scientists collaborating on the atom collider project at CERN Switzerland. The platform is stable and current technology. Students will enhance it. Determine which AWS Cloud and Serverless solutions are most suitable for integration to enhance performance and add eCommerce to the platform. Students can study INDICO's GITHUB and Documentation the create a brief design proposal including screen shots, storyboard - user stories, mock-ups, required for implementing an MVP ptototype of a functioning Virtual Tradeshow solution for RacerX.Software Architecture - Some of this may involve improving the functionality of a INDICO existing open source system - integration; porting an architecture of one system thru integrations into the AWS Cloud and serverless world. Research, Review and Recommend communication tools, problem solving techniques, intelligent search and knowledge representation.We are seeking to engage heavily in video learning for our international clients like Porsche, BMW, McLaren, Ferarri GM, Toyota.Application Programming Interfaces - Redesigning an API using AWS API Gateway - to simplify it and automate it.Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning single application that begins our sites journey into AWS Serverless.Software Architecture Development - Student(s) will follow IDICO and AWS Well Architected practices and recommendations for a well architected solution to ensure optimal performance and sustainability.Other duties the student may complete could include:AWS SOLUTIONS research, evaluation, Selection, IntegrationAssisting with existing INDICO site process improvements to add Virtual Tradeshow functionality Unit and integration testingLANGUAGES: Java, React, Python 3.0+ MySQL AWS Amplify Studio. We communicate with virtual teams using a Project mgmnt solution - MS Teams, Zoom, Whats app group messaging, email.

Marketing Plan - RacerX Motorsports

We seek the best and brightest students to identify new and disruptive marketing opportunities to launch one of RacerX business units on the eCommerce marketplace serving motorsports industry worldwide. Your research and sports marketing insights will help us to utilize your insights to better identify and draw on new opportunities.From this analysis, we hope to identify disruptive marketing methods to attract racers and teams in motorsports. ,We shall implement and test solutions created from your plan that will greatly enhance our market penetration. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live marketing situations. Here are some of the topics we’d like students to explore throughout this project:Learn the eCommerce marketplace business model since its now the biggest and best in all industries worldwide. Our target customer is the racer first and foremost, then teams, suppliers and manufacturers that sell products to racers, teams and race series. Improve marketing systemization and selection of technologies and techniquesIdentify trends and potential predictive and or disruptive marketing strategiesDevelop more sophisticated product marketing methodologies, templates, systemization and reporting models based on your findingsMarketing strategy review: Providing recommendations on what method to leverage and increase market penetration marketing strategy, based on our budget and markets.Marketing Mix strategy: Providing insight and recommending sustainable strategies related to the Marketing Mix (Product, Place, Price and Promotion).Social Media: An analysis of how to leverage social media channels to maximize reach in different customer categories.Conduct external analysis (including customer, competitor, market and environment) as well as marketing mix performance.Developing an integrated online/offline marketing strategy.

Database Design - Marketing

We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of strategic database design. Your insights will help us analyze our potential to leverage datasets to identify and draw helpful insights.From this analysis, we hope to not only improve our processes and understanding of this little known area in db design but also implement and test solutions created from your insights and GIT on our global eCommerce platform.. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations using SQL databases. Here are some of the topics we’d like students to explore throughout this project:Learn strategic database design and how it applies to our initiative. Improve marketing systemization and risk selectionIdentify trends and potential predictive marketing strategiesDevelop more sophisticated product marketing methodologies, db design, reporting models based on your findings

Marketing Insights - eCommerce Marketplace

We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of marketing insights for our eCommerce marketplace serving the motorsports industry. Your insights will help us analyze our potential to leverage marketing insights to identify and draw helpful insights.From this analysis, we hope to not only improve our processes and understanding of international marketing of commerce marketplace biz model; but also implement and test solutions created from your insights that will greatly enhance our marketing strategy. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations. Here are some of the topics we’d like students to explore throughout this project:Learn eCommerce marketplace marketing and how it applies to our initiative. Improve marketing systemization and risk selectionIdentify trends and potential predictive marketing strategiesDevelop more sophisticated product marketing methodologies, templates, reporting models based on your findingsMarketing strategy review: Providing recommendations on what methods we can use to leverage and improve our marketing strategy, based on our organization's budget and current marketing strategy.Marketing Mix strategy: Providing insight and recommending sustainable strategies related to the Marketing Mix (Product, Place, Price and Promotion).Social Media: An analysis of how to leverage social media channels to reach different customer groupsConduct external analysis (including customer, competitor, market and environment) as well as marketing mix performance.Developing an integrated online/offline communication strategy with pop-up stores, outdoor display ads, and more.

SportsMarketing Expansion Plan

At RacerX eCommerce Marketplace for Motorsports Worldwide - We are ready to take our business to the next level. Presently we server motorsports, racers, teams, suppliers and pro services groups, but it’s time to grow into sports marketing sponsorships and event marketing! Our company requires some assistance is assessing our potential outside of eCommerce. We want to learn more about customer’s expectations and behaviours in sports sponsorships and event management in motorsports. It's important for us to stay up to date on evolving industry opportunities to ensure that we research new business units fully and completely before choosing to enter and develop the business systems to operate it. We have very clear ideas of where we would like to go but we need to make sure that we consider all available options before making a decision. Our specific need is an outline of our sports marketing sponsorship and event management opportunities through analysis. This report should include an optimal recommendation list. To consider: which markets best align with our current customer base. Where are there buyers and revenue opportunities that we have yet to reach? What are the pros and cons to expanding our current operations? What potential competitors exist in the global motorsports sponsorship and events space? What legal protocol will need to be considered?We would like this to be partnered with some data collection; surveys and research into our present and future client base to gather insights into buying behaviours and expansion expectations. These should supplement the recommendations and create an extensive go to market plan complete with revenue potential.This is an exciting project for instructors and students wishing to engage in sports management.

Logistics And Supply Chain Mgmnt

We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of logistics and supply chain management. Your insights will help us analyze our potential to leverage logistics and supply chain systemization for business operations and to identify and draw helpful insights.From this analysis, we hope to not only help students to gain real world experience but to improve our processes, implement and test solutions created from your insights on our global eCommerce platform. These insights will be directly related to business outcomes regarding logistics. This project is one that will allow students real time experience in live market situations and to implement and test their contributions. Here are some of the topics we’d like students to explore throughout this project:Learn cloud based logistics solutions effective at moving products across borders and around the globe. Research, Design, Develop or Improve logistics operational systemization across multiple departments in multi countriesIdentify trends and potential predictive strategies that will improve our logistics and supply chain - business operationsDevelop more effective methodologies, templates, reporting models based on your findings

Partnership Recruitment / Sponsorships

RacerX is seeking help developing an entire program for sponsorship sales and securing marketing partnerships for our eCommerce marketplace for motorsports to be deployed worldwide.As a global platform for motorsports RacerX will have extensive need for sponsorships for special events, race teams, race series, racetrack facilities, entertainment venues, virtual tradeshow and clients seeking corporate partnerships. *Plus our own Sprint car race team and RacerX brand.Students may help us understand how our organization can meet the business objectives of potential partners, conduct background research on select organizations and create customized professional proposal templates, scoring models and qualification requirements to identify complimentary brandsand how to correctly value and price sponsorships.This students will deliver the following in 4 phases.Phase 1 - Property Analysis: Students shall conduct analysis of our property and target market, audience characteristics (e.g. size, engagement, viewership, followers, loyalty, etc.), available assets/inventory, and current environment (SWOT, environmental analysis, trends, etc.).Phase 2 – Target Company Analysis: Students shall research a potential partner gathering data and information required to appeal to a corporate partner(s) and provide a partnership analysis to identify beneficial partnership opportunities for our organization.Phase 3 – Partnership Proposal: A review of our property and examination of a prospective corporate partner and develop a comprehensive and professional partnership package to present to the prospective partner company they researched during their target company analysis.Phase 4 – Partnership Meeting: Students shall present their proposal to our organization and we shall evaluate what they present to identify if it’s a good fit for our business and if it achieves our marketing objectives thru Q & A session on Zoom or MS Teams.Phase 5 - Post-report: Students shall complete a post-event report on how the partnership / sponsorship went since they will be offered opportunity to deploy their work on a live project. As the partnership will can be executed in the time frame provided students will resolve some of the challenges and opportunities of the partnership and how to best report to a client. This report can be used as a template for our asset / property.Value Proposition:A) For Students It’s a great opportunity to get real experience developing a simple data driven technology solution to be implemented into commerce upon completion.B) For Instructor this project gives you an opportunity to teach students on a live technology project that will be used in eCommerce and evolve into other projects ongoing.C) For the Company – We mentor students and test them for potential hires.The final deliverable will include:Research (internal and external)Pitch deckPresentation/PitchPost-event report on how partnership / sponsorship went – in real time.

B2C Website Development - RacerX Media

We would like to create a new website for the B2C retail side of our organization. The purpose of the site is to promote a new brand called RacerX. RacerX is a mysterious character and brand mascot for RacerX racing team(s) who compete in various racing series in Canada, USA and abroad. The site will be created to attract fans to a site whereby users can read about RacerX and his race team as well as all of his social media and buy RacerX merchandise supplied by a 3rd party drop shipper. It must have API's that attach to specific feature functionalities as well as seamless integrations with social media, stripe, PayPal, square, a shopping cart and integrated Comet Chat for chat, click2call and video chat functionalities. The site should have Zoom integrated so that large scale live meetings can take place. We would like a media wall called the wall of fame - where members can post photos videos of themselves on the websiteWe would like to leverage the leading edge technology stack and open source solutions that are mobile friendly. We prefer React JS Node and No SQL Db or MySQL open source but we are open to discussion. We aren’t committed to which platform it will be built on, but we have an idea of what we would like it to do. We will work with students to develop a new website for us. Students should be prepared to:Conduct a needs analysis to determine which technology stack and or platform is most suitable.Create a design proposal including mock-ups, budget, and timeline. Build a fully-functioning website.Provide training on updating and maintaining the site.

Business Analyst - Process n Systemization

We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of business systemization and process management. Your insights will help us analyze our potential to leverage process and systemization for business operations and to identify and draw helpful insights.From this analysis, we hope to not only help students to gain real world experience but to improve our processes, implement and test solutions created from your insights on our global eCommerce platform. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations and to implement and test their contributions. Here are some of the topics we’d like students to explore throughout this project:Learn cloud based process and systemization tools and how it applies to our initiative. Design develop and Improve operational systemization across multiple departmentsIdentify trends and potential predictive strategies that will improve business operationsDevelop more effective methodologies, templates, reporting models based on your findings

Financial Business Plan - eCommerce Marketplace

We are a startup business and would like to involve students in this exciting time as we work to develop a financial business plan. We can provide access to internal documentation other information as needed as well as access to key contacts and C-Level employees when needed. Based on our unique goals and constraints, we would like students to develop a strong, competitive financial business plan, which we can present to investors for an online eCommerce marketplace focused ONLY on motorsports.The plan should include:Sales forecastingExpense budgetIncome projections (conservative and aggressive)Assets and liabilitiesBreak-even analysis

SMS - MMS Text - Web App

Our organization is offering opportunity for students or teams in the area of - in The Area Of Cloud Based Web App Development.The primary focus will be: To create an interface for a broadcast text MMS solution using Trumpia's service bureau model -necessary to broadcast millions of MMS text messages to smart mobile devices. The app may integrate two platforms and help with setup and reportingStudents will conduct analysis and develop a visual blueprint designed to use MMS text to increase sales of consumer products Students will research and identify the most effective methods needed to streamline deployment of this application. The MMS text solution will be used to improve marketing reach of a global motorsports marketplace similar to Alibaba yet with a sole purpose to serve the motorsports industry worldwide. Design and Develop a plan for Phase one launch of an MMS marketing solution Design / Development - Some of this involves using Trumpia's existing architecture / existing solution and merely modifying call flows using drag and drop object oriented call flow designs with integration of short video, short links and asset in creating an interface from one system thru into another. The ultimate is portal access from smart mobile launch and manage existing campaigns.Our goal at the end of this experience is: Application Design - For the student(s) to create an entire plan necessary for deployment of this solution.Other duties the student may complete could include:Design research and evaluationAssisting with process design and process improvementIntegration recommendationsWe will communicate with our virtual intern using these tools: Project mgmnt solution - messaging, company slack channel - , email.

Strategic Compensation Design Implementation

We would like to create and administer a strategic compensation model to recruit and maintain top professionals in our organization to gain insights and feedback on the following topics:Company culture.Compensation Based Motivation.Compensation, rewards, and incentives.Management personnel and performance incentive based compensation practices.Satisfaction levels.To develop and administer this business model, you will have access to key leadership personnel using Geoff Smarts Topgrading principle adapted for a global remote workforce and outsource contractors as well. We want to gain insights from the project that will guide us in making positive changes to increase recruiting strategies, increase employee satisfaction and optimize team efficiency based on compensation incentives.

Strategic Database Marketing

We’d like the best and brightest students to research opportunities for RacerX Marketplace in the area of strategic database marketing. Your insights will help us analyze our potential to leverage datasets to identify and draw helpful insights.From this analysis, we hope to not only improve our processes and understanding of this little known area in marketing but also implement and test solutions created from your insights on our global eCommerce platform that will greatly enhance our marketing strategy. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations. Here are some of the topics we’d like students to explore throughout this project:Learn strategic database marketing and how it applies to our initiative. Improve marketing systemization and risk selectionIdentify trends and potential predictive marketing strategiesDevelop more sophisticated product marketing methodologies, templates, reporting models based on your findings

Marketing - Product Launch - RacerX Marketplace

We seek the best and brightest students to lead a marketing project with a high probability of transitioning to a FT career for students to manage ongoing product launches on RacerX Marketplace. This is a GREAT Opportunity for marketing students passionate about eCommerce - a highly desirable int'l industry! (100% Virtual Company.) We continuously launch new products and services and we now require intelligent, creative students to build out product launch marketing templates using Jeff Walkers Product Launch Formula, using the step by step BluePrints and Mind Maps . Students will learn a super exciting digital marketing methodology developed by Jeff Walker and Used by Apple for all their new product introductions to sell out as soon as products are available. Simply follow the blueprint and update the mind maps to suit the appropriate RacerX product. Student / teams shall organize, customize and implement the PLF documentation and blueprint to market our motorsports eCommerce solutions. Your insights and contributions help RacerX to go to market successfully with our own new products and those of our clients who have virtual stores on RacerX like BMW Racing, Porsche, Ferrari, Chevy Racing, TRD, Race Teams and more.Initial questions to brainstorm include, but are not limited to:1. Who wants to learn a highly desirable profession that will change the way eCommerce is done worldwide. We are looking to gain alternative perspectives on potential digital marketing tactics and better understand the current market.

Marketing-Branding Strategy - RacerX Marketplace

RacerX motorsports marketplace is seeking a marketing branding strategy team to help us develop a marketing brand strategy and guide necessary to improve our brand. The primary project requirements include:Students shall engage in market research, data analysis, and various brand strategy frameworks to optimize our brand internationally. Then apply the above tools to messaging, positioning, new product development, segmentation, marketing mix and customer experience data. Market research and analysis to determine unique brand positioning for RacerX InternationallyA strategy document to outline and validate your findings:Step By Step plan with detailed requirements to ensure RacerX quickly establishes a consistent brand and reputation globally. ( Launch Guide ) Branding requirements document to establish, position and maintain a consistent branding message to our customer ( Brand Guide ) Brand Launch Calendar: Timely deployment of all our branding content to establish RacerX and drive customers to our marketplace siteCreating engaging branding messages / content for prominent media websitesWorking with tools and programs such as - Google analytics Facebook ManagerWe’re excited to work with students to help us not only brainstorm, but also execute a strategy to create a global brand:Our organization’s key objectives and goals for this project; for example "Be the Go To resource for all motorsports"This is a great project for students to prove their branding and marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated. This is a startup so there's opportunity to obtain a career in a fast growing global company in a highly desirable sports marketing industry. *(100% Virtual Company )

Computer Science - Student Recruiter WebApp - AI-ML

RacerX is an eCommerce Marketplace like Amazon specific for motorsports worldwide.We’re a 100% virtual tech innovation company developing dozens of business & tech solutions for our eCommerce marketplace on AWS Serverless environment using Amplify Studio. ( AI * ML )Here’s the link to a 1 on 1 training session building a simple webapp in 20 minutes with AWS AMPLIFYhttps://youtu.be/SnqABG8e9ZkHere’s a quick tutorial how to build a webapp in minutes using serverless cloud tools Amplify Studiohttps://www.youtube.com/watch?v=7MKVCmNKT1c We provide experiential learning projects to get students hands on experience needed to land desirable careers with RacerX and 10,000+ global companies on our marketplace. Companies like Honda, GM, BMW, AWS, Porsche, Ford, Ferrari, Red Bull Racing, GoPro, NASCAR, Formula 1 and many more. "Student Recruiter" is an online web app designed by students specifically for students seeking careers, internships and projects. A solution to deliver advantage for students vs seasoned employeesThe problem it solves: Students with little to no work experience are often compared with those with decades of job experience. This webapp will showcase students in a way that no other job platform can. "Student Recruiter" will aggregate all research papers, grades, exp learning works, provide videos of their works and an applicant video interview. All applicant input data, research papers and videos shall leverage AI to create a "hire-ability score" using the TopGrading formula used by Google, Apple, RacerX and Amazon. As students educate, they update their profile to increase their hire-ability score. "Student Recruiter" showcases their education, research papers, related biz ops skills and tech skills.1. We are seeking students to collaborate with another top int'l university on this project. *cross culture 2. Students have creative license to develop a solution to give advantage to students by showcasing all the elements most job applications and interviews miss. Students need an edge as it relates to career opportunities, and should not be compared to old school workers and Pre-Covid work environments. Student Recruiter will enable students to design the lifestyle they seek and match the career to it. The primary focus will be: a) Research, Design and Develop a web app using AWS serverless cloud formation in Amplify Studiob) Create wireframes, screen shots, storyboards and mockups of the solution based on TopGradingc) Develop an MVP working prototype in collaboration with a 2nd top university in another country. Software Architecture - Some of this may involve improving functionality of an existing system - integration; porting of data thru API integrations in AWS Cloud and serverless.Research, Review and Recommend communication tools, problem solving techniques, intelligent search, heuristic methods, and knowledge representation.Application Programming Interfaces - Design an integration using AWS API Gateway to simplify it.Our goal at the end of this experience is: App Development - For student(s) to get hands on experience creating a prototype application that accelerates their journey into a desirable career. Software Architecture Development - For the student(s) to learn AWS Well Architected architecture and to ensure optimal performance and sustainability of the solution they develop.Other duties the student may complete could include:AWS SOLUTIONS Research, Evaluation, Services Selection, Integration Assisting with site process improvements to add functionality Unit and integration testingLANGUAGES: Java, Python, MySQL, C++ .NET, AWS Account Console - Amplify Studio. We communicate with virtual teams using - MS Teams, Zoom, Whats app group messaging, email.

AWS Cloud Architect - Serverless eCommerce Marketplace

RacerX is offering opportunity for computer science students or teams in AWS Cloud Architecture - On Serverless - Amplify Studio, Lambda, Dynamo etc. - We Are Seeking Students Wishing To Learn Cloud Architecture Using AWS Well Architected Best Practices .The primary focus will be: Research and Create the framework for an eCommerce Marketplace For Motorsports- You'll conduct analysis to develop a wireframe blueprint of the most effective solutions needed to achieve our business goals on a global motorsports B2B marketplace similar to Alibaba yet with a sole purpose to serve the motorsports industry worldwide. Design and Develop an architectural plan for Phase one launch of an eCommerce marketplace or our platform; creating a design proposal including mock-ups, integrations and blueprint for developers to follow for implementing an MVP prototype of an eCommerce marketplace.Software Architecture Development - Some of this may involve API integrations since serverless sights are built using containers.Application Programming Interfaces - Redesigning API's to simplify and automate for rapid setup and launch of e-Stores.Our goal at the end of this experience is: Application Development - Student(s) create a plan necessary for development of a functioning eCommerce marketplace.Software Architecture Development - Student(s) provide a solution to architecture to ensure optimal performance and sustainability as we make our transition into AWS Cloud Serverless .Other duties the student may complete could include:AWS Cloud Formation CDK and Amplify Studio Software research and evaluationAssisting with site process improvement projectsUnit and integration recommendationsWe communicate with students using Zoom, MS Teams, Project Mgmnt Solution - and email.

Social Media Strategy - RacerX Marketplace

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our brand positioning. The primary project requirements include:Keyword analysis to determine relevant content and search terms to prioritize our organizationA strategy document to outline:A requirements doc and plan to ensure our organization appears on the first page of Google for relevant keywordsSocial media requirements to increase the number of "engaged users" vs followers/likes and methods to increase shareContent Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our siteBuild format guidelines and templates for creating engaging content for prominent media websitesWorking with tools and programs such as Google analytics, Facebook Manager, and more. We’re excited to work with students who can help us not only brainstorm, but also execute a proven strategy to achieve and create excitement for our brand:Our organization’s key objectives and goals for this project; for example "Being the top-ranked search result for the keywords 'Motorsports Marketplace, racing equipment, motorsports sponsorships, motorsports education, and more.This is a great project for students to prove their digital marketing expertise to us as prospective future employers, as the impact of their work on this project can be easily measured and communicated.

eCommerce - Exit Partner Funding Strategy

RacerX is a startup eCommerce marketplace business Like Amazon yet focused ONLY on motorsports worldwide. RacerX seeks students in this exciting time as we work to develop a plan to present to Amazon for partnership funding and exit partner buyout in 5-7 years This is a unique and challenging project for creative students with experience and or education MBA or business management We have multiple business units developing innovative technologies serving motorsports and beyond. We can provide access to internal documentation other information as needed as well as access to key contacts. Students will work directly with CEO JimmyMac weekly and other C-Level employees when needed. NOTE - We ALWAYS Have Multiple Tech Innovations Ongoing @ RacerX - Into Our eCommerce Marketplace Yet Can Operate As Standalone Biz Units Therefore, We Often Accept Multiple Student Teams And To Simplify We Break Projects Into Small Biz Units Or Domestic And International. Based on our unique goals and constraints, we would like students to develop a strong plan and pitch deck, which we can present to Amazon as key investors for an online eCommerce marketplace focused ONLY on motorsports worldwide. With your help we plan to recruit our exit partner / AWS - Amazon during our inception. There are many mutual benefits to the prospective partnership. Having a strong partner with experience internationally in eCommerce marketplace bis models will help to fund and grow our company worldwide prior to selling it back to Amazon once we are global 5-7 years from now. The Plan Could Include:Exit Partner Strategy And RoadMap Sales forecastingExpense budgetIncome projections (conservative and aggressive)Assets and liabilitiesBreak-even analysisInvestor Pitch Deck

Pricing Strategy For RacerX Marketplace

Our team is looking for a pricing strategy wizard who can help us develop a pricing strategy and guide necessary to establish our market positioning. The primary project requirements include:Market research and analysis to determine favorable pricing positioning for our organizationA strategy document to outline your findings:Step By Step plan with detailed requirements to ensure our organization maintains a consistent pricing model globallyPricing requirements document to establish, premium market position and maintain a consistent pricing model for our customer base Pre-Launch and Launch Execution: Timely deployment of all our pricing to establish RacerX and drive business to our companyCreating engaging pricing for products / services and providers on our platform Working with tools and programs such as - Google / MS Excel Alibaba and More We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to create a strong global brand:Our organization’s key objectives and goals for this project; for example "Be the Go To Resource For Motorsports Industry"This is a great project for students to prove their financial modeling expertise to future employers, as the impact of their work on this project can be easily measured and communicated. This is a startup so this is an opportunity to obtain a career in a fast growing global company.

Broadcast Media Plan - RacerX Marketplace

Our RacerX team is looking for a student or team who can help us develop a business model for podcast and video broadcast media division for our eCommerce Motorsports Marketplace in an effort to drive more traffic and improve our brand positioning. The primary project requirements include:Analysis to determine what elements are required to launch a media business unit and relevant content to support a motorsports media model for our organizationA strategy document to outline requirements to establish a virtual business unit producing marketing media - video and podcast:A requirements doc and plan to ensure our organization can replicate the model both domestically and internationally like Red BullMedia requirements to increase the number of "engaged users" vs followers/likes and methods to increase shareContent Calendar and Execution Methods For Deployment of all our media content Build format guidelines and templates for creating engaging content for prominent media support sitesCreate a Plan for virtual workers using tools and programs such as media builder, iMovie, Garage Band, Final Cut . We’re excited to work with students who can help us not only brainstorm, but also execute a proven strategy to achieve and create excitement for our brand:Our organization’s key objectives and goals for this project; for example "Being the most exciting media provider in 'Motorsports, racing, sponsorships, motorsports education, and more.This is a great project for students to prove their digital media expertise to us as prospective future employers, as the impact of their work on this project can be easily measured and communicated.

Create Graphic Design Assets

RacerX is looking for a student or team to help us with creation of new graphic design assets for our eCommerce Marketplace For Motorsports. Design work will include development of page style templates, marketing collateral, branding materials for our site, corporate sponsorships, licensed apparel and more. A part of the project is learning to integrate our brand with multiple marketing partners in TV motorsports and high visibility social media scenarios. This will include:Coming up with color themes and branding guides that align with and builds on our existing branding model, voice and target audience both B2B and B2C markets.The project will include creation of a project media book including creation of graphic design assets for our marketing materials and eCommerce website, such as banner ads, social media elements, icon designs, logos, licensed apparel, on everything motorsports where we can get exposure by inserting our logo. Learn to Create and design various materials for print and digital collateralWork with RacerX brand manager to establish creative direction for the company as well as brand guidelinesLearn To Work with a wide range of media and use graphic design softwareLearn Knowledge of design layouts, graphic fundamentals, typography, print, and the webExtend Your Knowledge of Adobe PhotoShop, Illustrator, Sketch, InDesign, and other graphic design softwareCreate a Compelling portfolio of work over a wide range of creative graphics elements in the project plan Students will have opportunity to develop unique graphics elements that integrate into RacerX and major brands hosted on its eCommerce Marketplace platform. This is a perfect opportunity for advancement as an intern or employee candidate as a virtual employee at RacerX, an International eCommerce company.

Computer Science - Student Developer Platform - Open Source

RacerX is an eCommerce Marketplace like Amazon to incorporate everything motorsports worldwide in 1 site.We’re a tech innovation co developing dozens of tech and business models for eCommerce marketplace on AWS serverless environment.We strive to provide students experiential learning projects to allow them to get real experience needed to land desirable career opportunities. Therefore, with the help of students we are creating a platform specifically designed for students to develop skills and showcase their research, tech and talents.Therefore we are seeking students who wish to customize a mature open source event mgmnt platform to operate as a student experience development platform and to showcase students skills, research and papers to give students an edge as it relates to career opportunities On Student Developer - students can apply to join 1 of 25 projects that align with their skills, education and passion. They’ll help other students build out a prototype biz unit by utilizing the education students have acquired at school and to match the career they seek. Entrepreneurial types can create biz models that require every employee role in a micro business on RacerX eCommerce Marketplace. This experience will be posted to their profile and constantly updated on Student Recruiter on RacerX to increase their hire-ability score in an effort to land a job at RacerX or any of the 1,000’s of companies hosting virtual stores on RacerX Marketplace.The primary focus will be: Customize a mature open source event management platform where students join relevant projects that give them hands on experience in their field of endeavor. Conducting a needs analysis to identify opportunities to create a student development platform using INDICO open source. The same platform 30,000+ scientists collaborated on at CERN sqwitzerlands atom collider project. The latest 3.0 open source version. Research, Review and Recommend Natural Language and Text Translation solutions for internationalization of your platform Software Architecture - Some of this may involve improving the functionality of a INDICO existing open source system - integration of one system into the AWS Cloud and serverless world. Research, Review and Recommend communication tools, problem solving techniques, intelligent search, and knowledge representation.We are seeking to engage heavily in on demand video training for students in every discipline of business.Application Programming Interfaces - Leverage AWS API Gateway to simplify data integrations.Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning application that helps students gain valuable experience in a safe harbor environment where they can apply their creativity without constraints of corporate culture.Software Architecture Development - Student(s) will customize a mature event management solution to ensure optimal performance and sustainability as we create a more effective platform for students to learm.Other duties the student may complete could include:Research INDICO open sourer event mgmnt on GitHub - research AWS SOLUTIONS to see how they integrate to improve functionality.Assisting with existing INDICO site process improvements to integrate with student recruiter webapp functionality Unit and integration testingLanguages: Java - Python, MySQL, AWS Amplify Studio, (Optional AWS Sagemaker) We communicate with virtual teams using a Project mgmnt solution - MS Teams, Zoom, Whats app group messaging, email.

Motorsports Fundraising WebApp - AWS Cloud A-I / ML / Lambda / Dynamo DB

Exciting opportunity for comp science student/team to get ( rare ) hands on experience in AWS Cloud Solutions creating a motorsports fundraising WebApp alongside AWS top experts in cloud solutions development using the most advanced tools available. ** Excellent for any students resume. The primary focus will be: RacerX sole purpose is to provide unique services that generate money for racers and teams. Our Fundraising WebApp helps racers to generate money to pay expenses of motorsports thru fundraising & sponsorships. Students will Replicate Square's non-profit fundraising app functionality and customize it for motorsports racers and teams.. Our goal is to create a simple web app using AWS cloud tools / Python / Dynamo DB and SAM / Serverless WebApp will integrate with an autoresponder and or SMS text solution to solicit donations from friends family and sponsors thru instant messaging and social media. It's a simple app with 2-3 integrations using AWS API gateway open source. ( email - text - payment processor. ) Objective an app that any racer / team anywhere can create a fundraiser campaign instantly and launch it directly from the RacerX app.Students will apply skills in research, wireframing, design, coding and testing a simple Fundraising App For Motorsports Racers from Go Karts to NASCAR, Superbikes to eScooters. Project tasks include:Hold discovery / kickoff meeting to understand needs and update a project scope.Conduct user testing to understand and optimize existing design challenges.Applying design thinking theory and practices in creating a prototype. Project StatementDesign Brief / User Research PlanCreate User Stories or StoryBoardConcepts ReviewTesting / Prototyping ReportWe will help create a statement of work (SOW) and basic project planWe guide students to 1-2 successful fundraising solutions used today to shorten research duties the student may complete could include:Software research, evaluation, email integration, customization development. Design, coding and testingWe communicate with virtual teams using - MS Teams, Zoom, Once Weekly for 30-60 Minutes

Fashion Design & Technology - Motorsports Worldwide

We are a motorsports company serving international clients like Ferrari, Porsche, BMW, Lamborghini and more in the world of motorsports in Formula 1, IMSA, NASCAR, Moto GP and many more motorsports series around the globe . RacerX is seeking talented fashion design students with fresh creative talent in development of fashion designs for motorsports. This means designs for racers, high profile sponsors, team members, and unique designs cobranded for fans showcasing the famous brands listed. 1. Create unique fashion designs to showcase executives at (TV) televised motorsports events worldwide. 2. OPTIONAL Race Suit Designs that incorporate Fireproof Materials 3. Design and build prototypes of designs for motorsports team personnel This is a great opportunity for students to get exposure and experience on an international stage with the most high profile brands in the world. Students have direct access to CEO JimmyMac 1 hour each week and C-Level employees when needed. Based on our unique goals, we would like students to develop a unique fashion design format, templates and patterns for specific RacerX garmentsSecondly incorporating top brand logos into garments that you design for maximum TV exposure of your designs and famous brands The plan:The intention of the project is to allow students opportunity to experience a wide range of activities to identify their strengths while further developing their knowledge and skills in fashion design and technology. This includes both high fashion and elite sportswear garments (Possibly using intelligent fabrics).Students should have experience creating designs and making patterns by hand and through Optitex.Students will create specification packages, line lists and limited marketing materials using Adobe Illustrator, Photoshop, and InDesign.Students will have direct access to the worlds top brands in Formula 1 and design leaders internationally, yet work directly with CEO It's a project made in heaven for an aspiring young fashion design and technology student!

SportsMarketing / Digital / CRM Automation

RacerX is an eCommerce Marketplace for Motorsports Worldwide - We serve motorsports, racers, teams and suppliers like BMW Porsche etc. We require fresh creative imaginative minds to create a marketing plan / CRM management system that we can then use to deliver our offering. The goal is to create a "system to market RacerX to any racer, team supplier." The project will identify the most effective ways to improve marketing using technology tools and CRM's and marketing automation tools We have very clear ideas of where we would like to go but we need to make sure that we consider all available options before implementing. Our specific need is research design and development of a turn key CRM marketing system for attracting racers. This report should include an optimal recommendation list of methods to achieve our objectives. To consider: Which communication methods best align with our current customer base of racers and suppliers?Where are the revenue opportunities that we have yet to identify ? What are the pros and cons to expanding using marketing automation ? What legal protocol will need to be considered?We would like this to be partnered with some data collection; surveys and research into our present and future client base to gather insights into buying behaviours and customer management. These should supplement the recommendations and create a plan or system blueprint.This is an exciting project for instructors and students wishing to engage in the highly desirable industry of motorsports.

Cybersecurity

We are a cloud based eCommerce marketplace with myriads of sensitive data both corporate and personal. We are seeking the best and brightest students too join us in an ongoing project surrounding cybersecurity. Students would be capable to work on the following projects:Cognitive/AI/Machine Learning for Security Computer Crime, Law, and InvestigationEnterprise Security ArchitectureComputer Networking and Operating SystemsIdentity and Access ManagementCyber Fraud Audit and Risk Rating TechniquesIncident Response ManagementCybersecurity Coding and ProgrammingCloud Security and Big DataSecure Application Programming, API & Microservices and Mobile SecurityEthical Hacking System and Exploit DevelopmentRisk Management and Information AssuranceRacerX Marketplace is involved in creation of a global platform in the exciting industry of motorsports. This will be both engaging and interesting since the findings and solutions will be tested in a real world environment and not just reviewed and shelved as in most mature companies. We are a fast moving startup who's looking to recruit, intern, and hire the best and brightest into our International company.