Is your organization examining its customer relationship management (CRM) strategy and thinking about how to better integrate different points of customer data? Are you wondering how your organization can achieve a 360 view of the customer so that you can better onboard, develop and retain customers?

Today’s customer journey crosses a variety of touchpoints – both online and off. From brick and mortar retail locations to a variety of digital experiences including websites, mobile apps and social media, a successful omni-channel approach provides a customer-centric experience.Students will work with businesses to create a unified, on-brand, and effective experience across multiple devices and channels - optimizing accessibility, visibility, and user experience at every step.

Are you considering a redesign of a retail or mix-use space? In this assignment, you'll have an opportunity to see multiple design proposals created and presented by final year students in the Advanced Diploma Program in Interior Design Technology. At least 15 different teams will redesign and provide a variety of sustainable designs that you can choose from for the interior of your commercial space.

CADE3002 is one of the essential courses of the Architectural Technology program (T109) at the George Brown College. In this course, the students learn advanced techniques of Building Information Modeling using Revit and connected plugins. The students will develop Revit models including the building, structure, site and topography. They will create walls and floors using advanced methods including parametric design tools, Dynamo in Revit. They also present high quality renderings using Revit, Render in Cloud and linking the project to Twinmotion, Unreal Engine.

Student-consultants will work in groups of approximately 5 to apply their knowledge in retail marketing to help your retail organization seize a marketing opportunity and develop a strategic marketing plan, or solve a current marketing challenge. Students will apply Industry recognized concepts used to support marketing decision making in a range of applications that may include; Positioning, Customer Targeting, Communication Strategy, Customer Relationship Management, In-store marketing, layout and atmospherics, and Legal issues in retail marketing in Canada.

Customer service is a crucial part of every organization today. Just about every company seems to understand just how important customer service is and many have started to find ways to improve and measure customer service. Students working in teams will focus on the importance of service delivery as demonstrated by front line service providers, supervisors, and others in a service leadership role. They will dive a number of mission critical areas such as, the art of giving and receiving effective feedback and the importance of service quality standards and customer relationship management. An underlying theme is the effective use of communication skills including listening. Upon completion of the project, you will receive a detailed report and presentation.

Many organization face the challenges of developing information into knowledge, and then converting that intelligence into actionable decisions. Organizations demand the interdisciplinary skills of professionals that can find insights through data, and are capable of telling stories about data that can assist decision makers across various business divisions. More importantly, students will be able to create a narrative on how advanced analytical techniques can be used to provide actionable business solutions.Your company can be part of a project by accepting to assign a task to a multidisciplinary team of students for a term of 12 weeks.

As part of George Brown College's Strategic Relationship Marketing Graduate Program, students are required to develop a Strategic Database Marketing plan for a company.Your agreement to participate in this project as the client will give you the benefit of a free business analysis and database marketing plan. Specifically, the students will recommend strategies and tactics to increase your customer revenue and profit by leveraging your customer data. I will be serving as the students’ coach throughout the project to help ensure the plan is completed properly and meets your business objectives.The class will be divided into teams who will each prepare a plan for your business. I will select the team with the best plan to present to you.A minimal commitment of your time is required - only three virtual meetings (e.g. – Zoom) lasting approximately 30 minutes each.A minimum of 1,000 customer records is required.

As part of George Brown College's Strategic Relationship Marketing Graduate Program, students are required to develop a Strategic Database Marketing plan for a company.Your agreement to participate in this project as the client will give you the benefit of a free business analysis and database marketing plan. Specifically, the students will recommend strategies and tactics to increase your customer revenue and profit by leveraging your customer data. I will be serving as the students’ coach throughout the project to help ensure the plan is completed properly and meets your business objectives.The class will be divided into teams who will each prepare a plan for your business. I will select the team with the best plan to present to you.A minimal commitment of your time is required - only three virtual meetings (e.g. – Zoom) lasting approximately 30 minutes each.A minimum of 1,000 customer records is required.

The evolution of information and communication technologies is transforming the healthcare system and creating new ways of accessing and exchanging information that will impact the healthcare sector, including patients, their families and their caregivers. Students in George Brown’s Health Informatics course will work with your organization to formulate strategies for implementation of healthcare technologies, including mHealth and virtual care.

The evolution of information and communication technologies is transforming the healthcare system and creating new ways of accessing and exchanging information that will impact the healthcare sector, including patients, their families and their caregivers. Students in George Brown’s Health Informatics course will work with your organization to formulate strategies for implementation of healthcare technologies, including mHealth and virtual care.

A business analyst is very much a business-technology researcher and consultant, someone who will help your business to realize the highest potential value for your dollars invested in technology, and will provide a clear roadmap in defining exactly what your technology needs to do to realize those benefits. In this project, a team of multidisciplinary students will help to develop recommendations for a challenge or opportunity you may be facing.

Greetings Industry Partners!My name is Rebecca Tapiero, and I serve as the main liaison between employers and the George Brown College Community. George Brown College, located in the heart of downtown Toronto, is home to over 30,000 students mastering their skills, knowledge and expertise in programs that serve all sectors including:Business - Project Management, HR, Marketing, Operations Management, Accounting etc.Computer Technology - Programming, App Development, Business and Data Analysis, Graphic design, Gaming etc.Health Sciences and Community Services - Dentistry, Nursing, Community and Social Services, Early Chidlhood Education etc.Hospitality and Culinary Management - Tourism, Food & Beverage, Special Event Planning, Hotel Management, Culinary Arts etc.Construction and Engineering Technologies - Architecture, BIM, Construction, Renovation, Mechanical Engineering etc.Media, Design & Performing Arts - Fashion, Jewellery, Dance, Media, Theatre etc.

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Today’s customer journey crosses a variety of touchpoints – both online and off. From brick and mortar retail locations to a variety of digital experiences including websites, apps and social media, a successful omni-channel approach provides a customer-centric experience.Students will work with businesses to create a unified, on-brand, and effective experience across multiple devices and channels - optimizing accessibility, visibility, and user experience at every step.

As part of George Brown College’s Human Resources Post Graduate Program, students are required to complete a virtual work-term as the last semester of the 12 month program. Students going into this workterm will have completed two semesters of in-class learning, and this work-term helps them to put that learning into action through practical, real-world experience.We are looking for companies to participate in the program that have human resource initiatives they require support with. Each company will be asked to fill out a brief to inform the students of the business issue you are looking to solve. Successful companies will be assigned a team of 4 students that will work full time to research, provide options and tactics and develop a final presentation for you to utilize. A professor will be assigned to each student group to act as a coach throughout and ensure the plan is completed properly and meets the needs of your business objectives.

As part of George Brown College’s Strategic Relationship Marketing Post Graduate Program, students are required to complete a virtual work-term.We are looking for companies to participate in the program that have a marketing initiatives they require support with. Each company will be asked to fill out a brief to inform the students of the business issue you are looking solve. Successful companies will be assigned a group of 2-3 students that will work full time to research, provide options and tactics and develop a final presentation for you to utilize. A professor will be assigned to each student group to act as a coach throughout and ensure the plan is completed properly and meets the needs of your business objectives.Time commitment: a strongly recommended mandatory weekly status with student groups lasting approximately 30 min – 60 mins to ensure that project deliverables and milestones are completed, and students gain feedback on their progress.

As part of George Brown College’s Digital Media Marketing Post Graduate Program, students are required to complete a virtual work-term as the last semester of the 12 month program. Students going into this workterm will have completed two semesters of in-class learning, and this work-term helps them to put that learning into action through practical, real-world experience.We are looking for companies to participate in the program that have a marketing initiatives they require support with. Each company will be asked to fill out a brief to inform the students of the business issue you are looking to solve. Successful companies will be assigned a team of 2-3 students that will work full time to research, provide options and tactics and develop a final presentation for you to utilize. A professor will be assigned to each student group to act as a coach throughout and ensure the plan is completed properly and meets the needs of your business objectives.

As part of George Brown College’s Sport and Event Marketing Post Graduate Program, students are required to complete a virtual work-term.We are looking for companies to participate in the program that have a marketing initiatives they require support with. Each company will be asked to fill out a brief to inform the students of the business issue you are looking solve. Successful companies will be assigned a group of 4-6 students that will work full time to research, provide options and tactics and develop a final presentation for you to utilize. A professor will be assigned to each student group to act as a coach throughout and ensure the plan is completed properly and meets the needs of your business objectives.A minimal commitment of your time is required: a mandatory weekly status with student groups lasting approximately 30 min – 60 mins.

Customer service is a crucial part of every organization today. Just about every company seems to understand just how important customer service is and many have started to find ways to improve and measure customer service. Students working in teams will focus on the importance of service delivery as demonstrated by front line service providers, supervisors, and others in a service leadership role. They will dive a number of mission critical areas such as, the art of giving and receiving effective feedback and the importance of service quality standards and customer relationship management. An underlying theme is the effective use of communication skills including listening. Upon completion of the project, you will receive a detailed report and presentation.

As part of George Brown College's Strategic Relationship Marketing Graduate Program, students are required to develop a Strategic Database Marketing plan for a company.Your agreement to participate in this project as the client will give you the benefit of a free business analysis and database marketing plan. Specifically, the students will recommend strategies and tactics to increase your customer revenue and profit by leveraging your customer data. I will be serving as the students’ coach throughout the project to help ensure the plan is completed properly and meets your business objectives.The class will be divided into teams who will each prepare a plan for your business. I will select the team with the best plan to present to you.A minimal commitment of your time is required - only three virtual meetings (e.g. – Zoom) lasting approximately 30 minutes each.A minimum of 1,000 customer records is required.

Develop a Integrated Marketing Campaign to meet a clients marketing needs. The project will consist of creative messaging and media recommendations. This project is worked on throughout the semester.This semester students working in small groups will apply their knowledge in marketing to helping your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge.The students will use marketing research, strategy, digital promotional tools and marketing best practices to create a report and presentation.

MARK 3029 is a student-focused learning experience that provides participants the ability to demonstrate their essential, vocational, and employability skills before industry professionals. The course is only available to a selected group of students with a GPA of 3.5 and above and who have demonstrated the ability to apply both book smarts and street smarts to marketing cases provided to them in class thus far. This course also serves as a stepping-stone from academia to industry by creating real-world experiences and networking opportunities. Students who will be participating in this course, are looking for projects that will prepare them for them for the "real" marketing world that they will face upon graduation.

Student-consultants will work in groups of approximately 4 to apply their knowledge in digital/social marketing to help your retail organization seize a marketing opportunity and develop a strategic plan to increase customer digital engagement and get customers to do some marketing for you. Students will analyze current applications and use Industry recognized concepts to make recommendations to your digital/social marketing. The range of applications that may include; Getting customer attention, participation, engagement, advocacy, reviews, and loyalty.

Is your organization in the retail industry? Would you like to gain a better understanding of how to enhance customer experiences both in and out of the physical store? In this project, student-consultants working in teams bring their knowledge of retail and services management as well as online retailing. The students can look at critical topics such as retail customer buying behaviour, merchandising, design and layout, retail pricing, promotion and customer loyalty. Upon completion of the project, you will receive a report.

Student-consultants will work in groups of approximately 5 to apply their knowledge in retail marketing to help your retail organization seize a marketing opportunity and develop a strategic marketing plan, or solve a current marketing challenge. Students will apply Industry recognized concepts used to support marketing decision making in a range of applications that may include; Positioning, Customer Targeting, Communication Strategy, Customer Relationship Management, In-store marketing, layout and atmospherics, and Legal issues in retail marketing in Canada.

The research is independent of George Brown College. It is a response to the impact of COVID in theHospitality Tourism IndustryFood and Beverage IndustryOutcomes of the research includes:Success competencies for hotels.Resetting responsible tourism.Addressing strategies from UNWTO.Understanding how to stimulate consumer confidence.Identifying resilience in the Food and Beverage Industry.Behaviourial change in the market segment.The research canBe useful to internal and external users by offering a different point of view of the current socio-economic situation.Stimulate a different thought process by providing a variety of approaches to stimulate the industry.Review current practices in Industry while providing ideas to challenge the status quo.Inspire students as the future change agents and industry ambassadors.

The research is independent of George Brown College. It is a response to the impact of COVID in theHospitality Tourism IndustryFood and Beverage IndustryOutcomes of the research includes:Success competencies for hotels.Resetting responsible tourism.Addressing strategies from UNWTO.Understanding how to stimulate consumer confidence.Identifying resilience in the Food and Beverage Industry.Behaviourial change in the market segment.The research canBe useful to internal and external users by offering a different point of view of the current socio-economic situation.Stimulate a different thought process by providing a variety of approaches to stimulate the industry.Review current practices in Industry while providing ideas to challenge the status quo.Inspire students as the future change agents and industry ambassadors.

Many organization face the challenges of developing information into knowledge, and then converting that intelligence into actionable decisions. Organizations demand the interdisciplinary skills of professionals that can find insights through data, and are capable of telling stories about data that can assist decision makers across various business divisions. More importantly, students will be able to create a narrative on how advanced analytical techniques can be used to provide actionable business solutions.Your company can be part of a project by accepting to assign a task to a multidisciplinary team of students for a term of 12 weeks.

George Brown College - School of Fashion Studies currently has Fashion Techniques and Design students looking for field experiences. Work can be on-site or remote.