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TRU Alumni
Kamloops, British Columbia, Canada
DM
Employer
2
Preferred learners
  • Anywhere
  • Academic experience
Categories
Marketing Digital marketing
Project scope
What is the main goal for this project?

TRU is a storied institution with over 50 years of history through four different institutions. We would like to showcase the incredible people and 'things' that make TRU what it is today.

We think this project could include the following stages:

  • Research into the digital museum market to identify key trends and opportunities as well as competitors
  • Research into our clientele to determine who they are and why they visit our museum
  • Develop recommendations for exhibit expansion and digital access to exhibits
  • Design recommendations and develop an implementation plan with costs
  • Present your recommendations to management for consideration
What tasks will learners need to complete to achieve the project goal?

The final deliverables should take the form of:

  • A final report
  • A 10-minute presentation
  • Actionable items to make the history of TRU accessible
How will you support learners in completing the project?

Students will connect directly with the employer for mentorship and supervision throughout the project.

Students will be given a presentation on TRU Alumni's marketing strategy and strategic plan.

What skills or technologies will help learners to complete the project?

Students should know about design and communications.

Students should be able to have knowledge of exhibits and/or museums

Supported causes
Quality education
About the company
  • https://tru.ca/alumni
  • 2 - 10 employees
  • Academic association, Education, Non-profit, philanthropic & civil society, Public relations & communications

TRU Alumni, formerly the TRU Alumni Association, was established in 1990 and serves the alumni of Cariboo College, University College of the Cariboo, BC Open University, and Thompson Rivers University.

This global network has thousands of members in all parts of the world and in all walks of life. Every student of TRU becomes a member of TRU Alumni upon graduation.