Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
The main goal for the project is to capitalize on using social media to advertise and build the brand of Perspective Views, an architectural design firm specializing in custom residential design. This will involve several different steps for the learners, including:
- Analyzing the current brand image and target audience of Perspective Views.
- Developing a social media marketing strategy to showcase the firm's residential design projects.
- Creating engaging content for various social media platforms to attract potential clients.
- Implementing a consistent branding message across all social media channels.
- Monitoring and analyzing the performance of social media campaigns to make data-driven decisions for future marketing efforts.
- What tasks will learners need to complete to achieve the project goal?
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By the end of the project, learners should complete the following tasks:
- A comprehensive analysis of Perspective Views' current brand image and target audience.
- A detailed social media marketing strategy tailored to the firm's residential design specialization.
- Engaging and visually appealing content for various social media platforms.
- Consistent branding message implemented across all social media channels.
- Performance reports and analysis of social media campaigns with data-driven recommendations for future marketing efforts.
Final deliverables:
- A written report outlining the social media marketing strategy and its implementation.
- Visual content created for social media platforms.
- Performance reports and analysis of social media campaigns.
- What is the main goal for this project?
-
The main goal for the project is to capitalize on using social media to advertise and build the brand of Perspective Views, an architectural design firm specializing in custom residential design. This will involve several different steps for the learners, including:
- Analyzing the current brand image and target audience of Perspective Views.
- Developing a social media marketing strategy to showcase the firm's residential design projects.
- Creating engaging content for various social media platforms to attract potential clients.
- Implementing a consistent branding message across all social media channels.
- Monitoring and analyzing the performance of social media campaigns to make data-driven decisions for future marketing efforts.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- A comprehensive analysis of Perspective Views' current brand image and target audience.
- A detailed social media marketing strategy tailored to the firm's residential design specialization.
- Engaging and visually appealing content for various social media platforms.
- Consistent branding message implemented across all social media channels.
- Performance reports and analysis of social media campaigns with data-driven recommendations for future marketing efforts.
Final deliverables:
- A written report outlining the social media marketing strategy and its implementation.
- Visual content created for social media platforms.
- Performance reports and analysis of social media campaigns.
- How will you support learners in completing the project?
-
We have an established brand, 15 years in business, we are looking to build a stronger brand online using relevant social media platforms.
- What skills or technologies will help learners to complete the project?
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In order to successfully complete this project, learners will need to have the following skills:
- Social media marketing and branding knowledge.
- Content creation and graphic design skills.
- Data analysis and reporting skills.
- Understanding of target audience and market segmentation.
- Creative writing and storytelling abilities.
Nice to haves for learners include:
- Experience with social media management tools.
- Knowledge of architectural design and residential construction industry.
About the company
- https://perspectiveviews.com/
- 2 - 10 employees
- Construction, engineering & trades
Perspective Views is a leading custom home design firm that offers top-notch design solutions tailored to meet the unique needs and aspirations of each client. Our team of experts is dedicated to delivering high-quality, visually striking designs that connect, engage, and inspire. Through our collaborative approach and emphasis on discovery and design, we create custom homes that exceed expectations and reflect our clients’ personal styles.
At Perspective Views, we are committed to delivering innovative and sustainable custom home designs that reflect our clients’ unique needs and aspirations. Our mission is to design with passion, integrity, and collaboration, combining our expertise with our clients’ vision to create integrated and personalized design solutions.