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Mississauga, Ontario, Canada
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Recent projects
Social Media Marketing Campaign for Perspective Views
The main goal for the project is to prepare and develop a marketing campaign on a social media platform such as Instagram to engage and drive traffic (new followers) to Perspective Views' profile page as well as their website. The end goal is to increase followers organically and increase likes and comments on their posts.This will involve several different steps for the students, including:- Researching the target audience for Perspective Views- Developing a content strategy for Instagram- Creating engaging and visually appealing posts- Implementing a posting schedule- Analyzing the performance of the campaign and making adjustments as needed
Social Media Branding Project for Perspective Views
The main goal for the project is to capitalize on using social media to advertise and build the brand of Perspective Views, an architectural design firm specializing in custom residential design. This will involve several different steps for the learners, including:- Analyzing the current brand image and target audience of Perspective Views.- Developing a social media marketing strategy to showcase the firm's residential design projects.- Creating engaging content for various social media platforms to attract potential clients.- Implementing a consistent branding message across all social media channels.- Monitoring and analyzing the performance of social media campaigns to make data-driven decisions for future marketing efforts.
AI Integration for Architectural Conceptual Design
The main goal for the project is to investigate and integrate AI technology into the conceptual design phase of custom residential design projects for Perspective Views, an architectural design firm. This will involve several different steps for the learners, including:- Researching and understanding the current conceptual design phase process.- Investigating a wide range of AI software suitable for implementation.- Analyzing the potential impact of AI integration on the design process.- Developing a plan for integrating the selected AI technology into the conceptual design phase.- Testing and evaluating the effectiveness of the integrated AI technology.