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CANGRO AGRIFOODS INC
Windsor, Ontario, Canada
CC
Employer
Preferred learners
  • Anywhere
  • Academic experience
Categories
Marketing Digital marketing Market expansion Sales strategy Marketing strategy Social media marketing
Project scope
What is the main goal for this project?

The main goal for the project is to create a comprehensive social media campaign strategy for Cangro Agrifoods Inc. and develop a marketing strategy to scale their products. This will involve understanding the company's mission and target audience, creating engaging content, and identifying the best marketing channels to reach potential customers.

What tasks will learners need to complete to achieve the project goal?


- Conduct a thorough analysis of Cangro Agrifoods Inc.'s mission, target audience, and current marketing efforts.


- Develop a social media campaign strategy that includes content creation, posting schedule, and engagement tactics.


- Create a marketing strategy that outlines the best channels to scale Cangro Agrifoods Inc.'s products, such as digital advertising, influencer partnerships, or community events.


- Present a comprehensive plan that includes measurable goals and key performance indicators to track the success of the strategies.


How will you support learners in completing the project?

We will help with all the tools the students will need to complete the project successfully. With staff that will work closely with them.

What skills or technologies will help learners to complete the project?


Skills needed to successfully complete the project:


- Marketing and social media strategy development


- Content creation and copywriting


- Data analysis and KPI tracking


- Understanding of target audience and market research


- Knowledge of digital advertising and influencer marketing


Students will be expected to research and learn more about these skills as the project progresses.

Supported causes
No poverty
About the company

Cangro Agrifoods Inc is a social enterprise located in Windsor Ontario With a mission of solving the food insecurity in the immigrant community here in Canada by helping individuals become farmprenuers ad others taking charge of their food source growing what they eat using innovative cutting edge tech.