Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
Our company advertises thousands of products online. We hope to revamp our email marketing to increase engagement with our existing customers.
We would like to collaborate with students to create new email campaigns.
This will involve several different steps for the students, including:
- Familiarizing themselves with our target market, products and services.
- Recommending new email campaigns and drafting emails.
- Considering the subject line, clarity, tone, and length of our emails.
- Recommending a frequency for our marketing emails.
Bonus steps in the process would also include:
- Recommending email marketing tools.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Familiarity with our target market, products and services
- Recommendation of new email campaigns
- Consideration of marketing email elements
- Recommendation for our emailing frequency
Bonus steps would include:
- Recommending email marketing tools
Final deliverables should include
- A final report.
- A presentation.
- What is the main goal for this project?
-
Our company advertises thousands of products online. We hope to revamp our email marketing to increase engagement with our existing customers.
We would like to collaborate with students to create new email campaigns.
This will involve several different steps for the students, including:
- Familiarizing themselves with our target market, products and services.
- Recommending new email campaigns and drafting emails.
- Considering the subject line, clarity, tone, and length of our emails.
- Recommending a frequency for our marketing emails.
Bonus steps in the process would also include:
- Recommending email marketing tools.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Familiarity with our target market, products and services
- Recommendation of new email campaigns
- Consideration of marketing email elements
- Recommendation for our emailing frequency
Bonus steps would include:
- Recommending email marketing tools
Final deliverables should include
- A final report.
- A presentation.
- How will you support learners in completing the project?
-
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Our target market, products and services
- Input on choices, problems or anything else the students might encounter.
- What skills or technologies will help learners to complete the project?
-
In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Marketing emails
Again, students can complete this project without any of the prior knowledge listed here. Students will be expected to research and learn more about the above as the project goes along.
Supported causes
About the company
- https://replenology.com
- 2 - 10 employees
- Consumer goods & services
We sell a natural hair growth product direct to consumer and in select clinics predominantly in Canada and the US. We are approved by Health Canada for the treatment of alopecia and hair loss.