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Haletale Inc
Toronto, Ontario, Canada
Anash Parayil
Co-Founder & CEO
(18)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Marketing Market research Advertising Lead generation Sales strategy Marketing strategy
Project scope
What is the main goal for this project?

The goal of this project is to conduct thorough research to identify potential influencers in all trending specific social media platforms, and evaluate influencers' content quality, engagement rates, and audience demographics to determine suitability for the Haletale Inc. brand. This will involve several different steps for the students, including:


- Researching potential influencers on social media platforms.


- Evaluating influencers' content quality, engagement rates, and audience demographics.


- Assisting in negotiating and finalizing agreements with influencers.


- Monitoring influencer campaigns and ensuring they align with the Haletale Inc. brand's message and values.


- Keeping abreast of industry trends and competitor influencer partnerships.


- Providing regular reports and insights on influencer performance.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:


- Understanding of the Haletale Inc. brand's message and values.


- Understanding of industry trends and competitor influencer partnerships.


- Ability to research potential influencers on social media platforms.


- Ability to evaluate influencers' content quality, engagement rates, and audience demographics.


- Ability to negotiate and finalize agreements with influencers.


- Ability to monitor influencer campaigns and ensure they align with the Haletale Inc. brand's message and values.


- Ability to provide regular reports and insights on influencer performance.



Final deliverables should include:


- A list of potential influencers and their evaluation.


- Negotiated agreements with influencers.


- A report on influencer campaigns and their performance.


- A report on industry trends and competitor influencer partnerships.


How will you support learners in completing the project?

A letter of experience and recommendation/LinkedIn recommendation will be provided along with a possible full-time opportunity to join the team.

What skills or technologies will help learners to complete the project?

In order to complete this project, students can self-teach, but it is beneficial to be familiar with:


- Social media platforms and influencer marketing trends.


- Analytical and research skills.


- Communication and negotiation skills.


- Creative thinking and problem-solving abilities.



Students will be expected to research and learn more about the above as the project goes along.

About the company

Haletale is a dynamic and innovative property management platform that is transforming the way property owners, managers, and investors navigate the real estate industry. Our mission is to simplify property management, enhance rental experiences, and optimize property income through cutting-edge technology and creative solutions. Whether you're a property manager seeking efficient tools, a property owner looking to maximize returns, or a newcomer in need of housing solutions, Haletale is here to make your real estate journey seamless and rewarding.