Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to effectively market the kickstarter campaign for CaffeBerry.co's innovative coffee fruit based product. This will involve creating a social media marketing strategy, influencer campaigns, content bank, and content calendar to aid the Kickstarter.
- What tasks will learners need to complete to achieve the project goal?
-
- Develop a comprehensive social media marketing strategy for the kickstarter campaign, including target audience analysis, platform selection, and content planning.
- Identify and collaborate with relevant influencers for the influencer campaigns to promote the kickstarter.
- Create a content bank with engaging and informative content related to the product and the kickstarter campaign.
- Develop a content calendar to schedule and organize the release of content across different social media platforms.
- What is the main goal for this project?
-
The main goal for the project is to effectively market the kickstarter campaign for CaffeBerry.co's innovative coffee fruit based product. This will involve creating a social media marketing strategy, influencer campaigns, content bank, and content calendar to aid the Kickstarter.
- What tasks will learners need to complete to achieve the project goal?
-
- Develop a comprehensive social media marketing strategy for the kickstarter campaign, including target audience analysis, platform selection, and content planning.
- Identify and collaborate with relevant influencers for the influencer campaigns to promote the kickstarter.
- Create a content bank with engaging and informative content related to the product and the kickstarter campaign.
- Develop a content calendar to schedule and organize the release of content across different social media platforms.
- How will you support learners in completing the project?
-
1 All company resources for successful completion of the project including access to accounts, data and learning resources
2 Mentorship and guidance from the management team through phone, email and Zoom meetings through weekly/bi-weekly or monthly sessions as required.
Supported causes
About the company
- https://CaffeBerry.co
- 2 - 10 employees
- Food & beverage, Hospital, health, wellness & medical
CaffeBerry.co is an innovative food and beverage company which upcycles Coffee Fruit, a traditionally discarded byproduct of coffee production.
Our mission is to revolutionize the food industry by harnessing the untapped potential of coffee fruit. We aim to offer products that are not only beneficial for personal health but also contribute positively to the global environment. Our goal is to reduce waste in the coffee industry, promote sustainable agricultural practices, and provide our customers with high-quality, nutritious, and tasty food options.