Project scope
Categories
Communications Digital marketing Creative writing Social media marketingSkills
digital content marketing content creation email marketing social mediaOur company helps people eliminate burnout and craft the careers of their dreams. Our instagram page is an important awareness tool and place where we get to share valuable resources and inspiration as we grow our community.
We would like students to help us create content that is aligned with our brand and community growth ambitions.
This will involve several different steps for the students, including:
- Familiarizing themselves with our offering
- Familiarizing themselves to our current social presence
- Recommending changes to existing digital content and designing new social media posts and emails
- Developing ideas for new social content
- Supporting our founders in content creation and production days
- Recommending and designing new digital content not already used by our company.
Bonus steps in the process would also include:
- Testing and improving designs based on feedback.
Our ultimate goal is to grow our community (via our email list) and our impact.
By the end of the project, students should demonstrate:
- Understanding of our company’s mission and vision
- Content ideation and production capabilities
- Social media strategy and execution
- Recommendations for improving existing digital content
- Recommendations and designs for new digital content
- How to test and iterate on social content
Final deliverables should include
- Social assets and at least one social media campaign for their portfolio
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
Re-Work is a community-led organization founded to help ambitious professionals and creative entrepreneurs infuse wellbeing into their work lives. We help individuals and teams eliminate burnout and establish habits to achieve success without compromising health. We call it ambition with ease. Through a proven framework delivered through workbooks, workshops, coaching, and training, we give people the tools they need to unlearn grind culture, heal or avoid burnout, and learn to work in healthy and sustainable ways.