Preferred learners
- Canada
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive marketing plan for the brand Avocado Bears, which includes identifying the target audience, developing a brand identity, and creating a promotional strategy to increase brand awareness and sales.
This will involve several different steps for the students, including:
- Conducting market research to identify the target audience and understand their preferences.
- Developing a brand identity including logo, colors, and brand message.
- Creating a promotional strategy that includes social media, influencer partnerships, and other marketing channels.
- Designing marketing materials such as banners, flyers, and digital ads.
- Analyzing the effectiveness of the marketing campaign and making adjustments as needed.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following tasks:
- A detailed market research report outlining the target audience and their preferences.
- A brand identity package including logo, color scheme, and brand message.
- A comprehensive marketing plan that outlines the promotional strategy and marketing materials.
- An analysis of the marketing campaign's effectiveness and proposed adjustments.
Final deliverables should include:
- A complete marketing plan document.
- Brand identity package including digital files of the logo and color scheme.
- Marketing materials designed for the campaign.
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive marketing plan for the brand Avocado Bears, which includes identifying the target audience, developing a brand identity, and creating a promotional strategy to increase brand awareness and sales.
This will involve several different steps for the students, including:
- Conducting market research to identify the target audience and understand their preferences.
- Developing a brand identity including logo, colors, and brand message.
- Creating a promotional strategy that includes social media, influencer partnerships, and other marketing channels.
- Designing marketing materials such as banners, flyers, and digital ads.
- Analyzing the effectiveness of the marketing campaign and making adjustments as needed.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following tasks:
- A detailed market research report outlining the target audience and their preferences.
- A brand identity package including logo, color scheme, and brand message.
- A comprehensive marketing plan that outlines the promotional strategy and marketing materials.
- An analysis of the marketing campaign's effectiveness and proposed adjustments.
Final deliverables should include:
- A complete marketing plan document.
- Brand identity package including digital files of the logo and color scheme.
- Marketing materials designed for the campaign.
- How will you support learners in completing the project?
-
Describe how you will be supporting learners in completing the project. Eg. staff time, access to tools and technology, access to data, etc.
- What skills or technologies will help learners to complete the project?
-
In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Market research and analysis.
- Graphic design and branding.
- Digital marketing and social media strategy.
Nice to haves for students include
- Experience with marketing analytics tools.
- Copywriting and content creation skills.
Students will be expected to research and learn more about the above as the project goes along.
About the company
- https://fb2.com
- 0 - 1 employees
- Agriculture
avocadobears