Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The initial plan for this company was created on February 2023 on Riipen with students at USC School of Business. Since then we have built a working prototype with a lead developer.
We have also temporarily pivoted to Hospitality Yoga and Corporate Yoga
The main goal for the project is to finalize the marketing strategy for our business including market research, product development, product expansion and advertising/PR.
This will involve several different steps for the students, including:
- Developing a lead generation strategy, possibly using AI, to attract potential customers.
- Creating an advertising and PR strategy to promote the marketplace for yoga therapy.
- Researching and developing a market expansion plan into the healthcare sector.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- Create a lead generation strategy, possibly utilizing AI, to attract potential customers.
- An advertising and PR strategy to promote the marketplace for yoga therapy.
- A market expansion plan into the healthcare sector.
- What is the main goal for this project?
-
The initial plan for this company was created on February 2023 on Riipen with students at USC School of Business. Since then we have built a working prototype with a lead developer.
We have also temporarily pivoted to Hospitality Yoga and Corporate Yoga
The main goal for the project is to finalize the marketing strategy for our business including market research, product development, product expansion and advertising/PR.
This will involve several different steps for the students, including:
- Developing a lead generation strategy, possibly using AI, to attract potential customers.
- Creating an advertising and PR strategy to promote the marketplace for yoga therapy.
- Researching and developing a market expansion plan into the healthcare sector.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- Create a lead generation strategy, possibly utilizing AI, to attract potential customers.
- An advertising and PR strategy to promote the marketplace for yoga therapy.
- A market expansion plan into the healthcare sector.
- How will you support learners in completing the project?
-
Students will have access to the CEO (Ram Bhakt) who has successfully completed several projects on Riipen and possibly our product manager.
You will gain knowledge of our current market research and strategies along with backend analytics and tools.
Brainstorming will include aspects of modern Marketing strategies including AI, market research and product development.
Supported causes
About the company
- https://myyoganetwork.com
- 2 - 10 employees
- Hospital, health, wellness & medical, Marketing & advertising, Business & management, Education, It & computing
Empowering Health Through Yoga Therapy
At MyYogaNetwork.com, our mission is to revolutionize holistic health care by bridging the gap between skilled yoga therapists and health practitioners. We strive to create a nurturing marketplace where yoga therapy professionals can thrive, health practitioners can find the best yoga resources, and together, we can foster a community dedicated to healing, wellness, and the transformative power of yoga therapy.