
Project scope
Categories
Market research Competitive analysis Change management Law and policySkills
policy analysis business strategies strategic planning government contracting swot analysis researchDiversity Connected, an Illinois-based business, has historically leveraged competitive minority certifications to secure government contracts. However, recent changes in qualification criteria due to Illinois' status as a sanctuary state have made it challenging for the company to compete effectively. The goal of this project is to analyze the new qualification criteria and develop a strategic plan to adapt to these changes. Learners will apply their knowledge of business strategy and policy analysis to identify potential opportunities and challenges within the new framework. The project will involve researching current policies, understanding their implications for minority businesses, and proposing actionable strategies to enhance Diversity Connected's competitiveness in securing government contracts.
The deliverables for this project include a comprehensive report detailing the new qualification criteria and their impact on minority businesses. Additionally, learners will provide a strategic plan with actionable recommendations for Diversity Connected to improve its competitive position. The report should include a summary of research findings, a SWOT analysis, and a proposed action plan.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
We are an “Integrated Category Management & Strategy” company. Since 1993, Diversity Connected continues to thrive as the go-to experts in category management because we utilize a fresh perspective to delivering insights and creating plans that help businesses grow. The market is rapidly and constantly changing, but the relationship between Retailers and Consumers, however, have lagged. True expertise, strategy and transparency yields the customer-loyalty and longevity that manufacturers and retailers require to succeed.
That’s exactly how Diversity Connected works: Innovative solutions that connect customers with brands in a meaningful way.