Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
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The main goal for the project is to improve the website design and conversion, as well as the social media presence, to increase customer engagement and sales. This will involve several different steps for the students, including:
- Analyzing the current website design and user experience to identify areas for improvement.
- Developing a new website design that is visually appealing and user-friendly, with a focus on increasing conversion rates.
- Creating a social media strategy to improve engagement and reach a wider audience.
- Designing new images and content for social media posts to showcase the product and attract potential customers.
- What tasks will learners need to complete to achieve the project goal?
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By the end of the project, students should complete the following list of activities:
- A report detailing the analysis of the current website design and user experience, along with recommendations for improvement.
- A new website design that is visually appealing, user-friendly, and optimized for conversion.
- A social media strategy outlining the plan for improving engagement and reaching a wider audience.
- New images and content for social media posts that showcase the product and attract potential customers.
Final deliverables:
- A final report including the analysis, recommendations, and new designs.
- A presentation explaining the research and findings from the report, as well as the new website design and social media strategy.
- What is the main goal for this project?
-
The main goal for the project is to improve the website design and conversion, as well as the social media presence, to increase customer engagement and sales. This will involve several different steps for the students, including:
- Analyzing the current website design and user experience to identify areas for improvement.
- Developing a new website design that is visually appealing and user-friendly, with a focus on increasing conversion rates.
- Creating a social media strategy to improve engagement and reach a wider audience.
- Designing new images and content for social media posts to showcase the product and attract potential customers.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A report detailing the analysis of the current website design and user experience, along with recommendations for improvement.
- A new website design that is visually appealing, user-friendly, and optimized for conversion.
- A social media strategy outlining the plan for improving engagement and reaching a wider audience.
- New images and content for social media posts that showcase the product and attract potential customers.
Final deliverables:
- A final report including the analysis, recommendations, and new designs.
- A presentation explaining the research and findings from the report, as well as the new website design and social media strategy.
- How will you support learners in completing the project?
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- Having one on one meetings as needed to discuss, to guide, to review strategies.
- Being present for feedbacks and to test strategies
- Giving access to documentations, accounts and logins
- Sharing documentations and informations
- Explaining the company's vision, mission and values
- What skills or technologies will help learners to complete the project?
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In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Website design and user experience analysis.
- Graphic design for social media content.
- Social media marketing and strategy.
- E-commerce and conversion optimization.
Nice to haves for students include
- Experience with website development and design.
- Knowledge of digital marketing tools and analytics.
About the company
- https://kankanspice.com/
- 0 - 1 employees
- Food & beverage, Manufacturing
Hello buyers, my name is Christiane Youmbi, and I am the founder of Kankan Ltd.
Today, I am delighted to introduce you to KanKan Spice. It is a secret blend of the world-famous Penja peppercorn and spices from the African rainforest, inspired by my grandma’s recipe in Cameroon.
When I created it in 2020, my goal was to encapsulate Africa in a bottle. While supermarkets offer spice blends from all over the world, there's a noticeable absence of African flavors.
Why should you care? Simply because there is a growing population of African immigrants. Did you know that each year over 300,000 immigrants from Africa decide to call Canada home? In particular, nearly 80,000 people from West and Central Africa settle down in the Greater Toronto Area.
Moving to a new country is not an easy experience. You have to adjust to a new culture, and one of the challenges newcomers face is homesickness. One way to prevent that is to eat food from your country of origin. Unfortunately, there are not many African restaurants around, or they are too expensive.
The solution? Cooking at home!!! But what happens if you are not a good cook or lack time? With KanKan Spices, all you have to do is sprinkle a little bit of Africa on fish, meat, or veggies to feel like you are back home, just like when your mother was cooking for you.
KanKan Spices are available in mild and medium-hot levels, and they come in various packaging options: jars of 5.3 oz, packages of 3 jars, or bags of any size you may need.
I am a trained Food Technology engineer with more than 10 years of experience in the food industry as a quality control manager for large corporations in Germany and Canada.
I pride myself on supplying a product that is traceable and consistent in quality Thank you so much for your attention.