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Evstry
Toronto, Ontario, Canada
KS
UX/UI Designer
(12)
3
Preferred learners
  • Canada
  • Academic experience or paid work
Categories
Design & creative Branding & style guides Illustration Digital marketing Marketing strategy Social media marketing
Skills
growth strategies tiktok social media research
Project scope
What is the main goal for this project?

Problem to Solve

Do you have a background in creating fun, up-beat content for Instagram and TikTok. Then this role is for you!

We would love to work with you as we completely revamp and refresh our social media accounts. The project is aimed at developing fun and engaging content why one should use Evstry for their gifting needs during special occasions!

What tasks will learners need to complete to achieve the project goal?

Competitive Research and Analysis: Research on competition on Instagram and TikTok on effective growth strategies (organic and strategic influencer partnerships)

Development and Execution: Develop a content calendar with the following assets for TikTok and Instagram:

  • TikTok: Create/edit 100 Tik Tok videos (fully edited, posted with relevant hashtags) over 8 weeks (5 days a week, 3 posts per day) – To be saved on Teams folder to maximize collaboration
  • Instagram: Create/edit 20 Instagram Reels and 16 carousel posts (fully edited, posted with relevant hashtags) over 8 weeks (3 days a week, 1 post per day) – To be saved on Teams folder to maximize collaboration
How will you support learners in completing the project?
  • We commit to providing daily staff stand-ups with the intern along with ad-hoc touchpoints as required.
  • Weekly brainstorming sessions with founders on topics and future content ideas.
  • To ensure this is a positive learning experience, we will provide Resume References and LinkedIn Recommendations.
About the company

Evstry is the future of gifting! We are an all-in-one cash gift registry platform that enables hosts to set up events, create and send out invites, track RSVPs and accept cash gifts digitally. Our goal is to make the platform accessible to everyone and allow them to send cash gifts anywhere, anytime!