Preferred learners
- Canada
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
Create a Go-To Market Strategy for our company to help our product reach product-market fit
- What tasks will learners need to complete to achieve the project goal?
-
Students will need to create, and implement a marketing strategy that will help our company gain more traction.
1. Analyze Competitors' strategy (What works and what doesn't work)
2. Conduct Market Research
3. Based on research, formulate a marketing strategy
- What is the main goal for this project?
-
Create a Go-To Market Strategy for our company to help our product reach product-market fit
- What tasks will learners need to complete to achieve the project goal?
-
Students will need to create, and implement a marketing strategy that will help our company gain more traction.
1. Analyze Competitors' strategy (What works and what doesn't work)
2. Conduct Market Research
3. Based on research, formulate a marketing strategy
- How will you support learners in completing the project?
-
Students will have access to:
1. Platform Data (Metrics)
2. Template of our current strategies
3. Will be working directly with our marketing team
- What skills or technologies will help learners to complete the project?
-
1. Marketing Expertise (Social Media, Marketing Concepts)
2. Google Analytics/App Connect
3. Access to all resources needed to complete the project
About the company
- https://www.beautoronto.com/
- 2 - 10 employees
- Technology, Cosmetics & beauty
Beau Beauty Inc. is a SaaS artificial intelligence and augmented reality beauty tech business solutions provider dedicated to transforming the consumer shopping experience through seamless and omnichannel experiences. We are pushing the frontiers of technology to offer results-driven, interactive, and sustainable Metaverse-ready solutions that can be easily integrated into a brand’s website and apps.
With global cosmetic returns occurring in 1 out of every 4 purchases, Beau Beauty seeks to harness the power of augmented reality and artificial intelligence to revolutionize the customer’s make-up shopping experience. Our revolutionary technology aims to provide a flexible virtual make-up try-on experience that aims to help retailers minimize returned make-up products and environmental impacts while providing consumers a smooth and seamless buying process. Beau Beauty is here to bridge the gap between shopping virtually and the traditional customer experience.