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The Gelato Shack
Toronto, Ontario, Canada
BL
Bashir Lokhat He / Him
Owner
(4)
3
Preferred learners
  • Ontario, Canada
  • Academic experience
Categories
Business strategy Market research Digital marketing Market expansion Sales strategy Visual arts
Project scope
What is the main goal for this project?

The objective of this project is to enhance Gelato Shack's online presence through search engine optimization (SEO) techniques, develop a new sales script tailored for online platforms, and create content based on identified SEO keywords to drive organic traffic and improve sales conversions.

What tasks will learners need to complete to achieve the project goal?

The tasks that will need to be completed in a full report by students are:

  • SEO keywords identification
  • SEO optimization
  • New Sales Script Development
  • Content Creation
  • Develop a content distribution strategy
How will you support learners in completing the project?

I will provide support by connecting with learners online via email or zoom calls. If learners have any questions regarding the business products, current marketing strategies, sales scripts used, I will provide them a detailed pdf with this information!

What skills or technologies will help learners to complete the project?

A few skills that may help students are:

  • marketing skills
  • content creation skills
  • research skills
About the company
  • https://thegelatoshack.com/
  • 2 - 10 employees
  • Banking & finance, Consumer goods & services, Food & beverage, Marketing & advertising, Media & production

GELATO SHACK is a fast-casual restaurant concept offering fresh, high quality cooked-to-order burgers, sausages, sandwiches, poutines, milkshakes and of course our incredible Gelato!