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Brazily Fitness Inc.
Ottawa, Ontario, Canada
Mariana Santos
CEO
(153)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Design & creative Graphic design Communications Community engagement Marketing strategy Media
Project scope
What is the main goal for this project?

The main goal for the project is to create and launch a new podcast channel for Mariana Santos, founder of Brazily Fitness, to increase visibility and interest in the company's certification programs and classes. This will involve several different steps for the students, including:


- Collaborating with Mariana Santos to understand her vision for the podcast channel and the target audience.


- Editing audio recordings for the podcast episodes, ensuring high quality and engaging content.


- Creating graphic designs for the podcast channel, including cover art and promotional materials.


- Developing an intro and outro for the podcast to establish brand identity and engage listeners.


-Upload episodes on podcast platforms with appropriate descriptions and links

What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities:


- Edited audio recordings for multiple podcast episodes, meeting the quality standards set by Mariana Santos.


- Graphic designs for the podcast channel, including cover art and promotional materials that align with the Brazily Fitness brand.


- Developed an intro and outro for the podcast that reflects the brand identity and engages listeners.



Final deliverables:


- Completed and edited audio recordings for the podcast episodes.


- Graphic designs for the podcast channel, including cover art and promotional materials.


- Intro and outro for the podcast that align with the Brazily Fitness brand and engage listeners.


-Upload episodes on podcast platforms with appropriate descriptions and links

How will you support learners in completing the project?

I will provide learners with regular mentorship to give clear direction and guidance on this project. With my experience as an entrepreneur, I will teach them how to be resourceful when working on new projects and how to communicate effectively. I will provide feedback throughout the project to help them acquire skills that will benefit them in their professional careers.

What skills or technologies will help learners to complete the project?

In order to complete this project, students can self-teach, but it is beneficial to be familiar with:


- Audio editing software and techniques.


- Graphic design tools and principles.


- Brand identity and marketing strategies.


- Content creation for digital platforms.



Nice to haves for students include


- Experience with podcast production and promotion.


- Knowledge of Brazilian music and dance for content alignment.

Supported causes
Good health and well-being
About the company

We offer certification programs to help group fitness instructors advance their careers, make more money doing what they love and transform more lives through the magic of Brazilian music, dance, fitness and lifestyle. We just recently launched our first certification program, Brazily Dance. Brazily Dance is Brazilian dance fitness program that's all about boosting confidence and helping you feel amazing in your own skin. We are still really struggling with getting enough visibility for our brand and getting people interested in taking classes with us (either in person or online) or signing up to become instructors (which is the main goal).