Preferred learners
- Anywhere
- Academic experience or paid work
Categories
Project scope
- What is the main goal for this project?
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The primary objective of this project is to enable students to apply analytical skills in evaluating market trends, product sales, and marketing analytics within the vitamin supplement industry. Through a comprehensive analysis, students will identify opportunities for growth and innovation, aiming to propose actionable strategies that enhance the company's market position. The project's success will be measured by the student's ability to deliver data-driven insights and strategic recommendations that are both feasible and impactful. This endeavor seeks not only to enrich the student's practical experience but also to contribute tangible value to the company's strategic planning and market outreach efforts.
- What tasks will learners need to complete to achieve the project goal?
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Students will have to complete a Market Analysis report summarizing the key data found after conducting research on the market and competitors. They will need to provide numbers on product costs, overhead for sourcing products and revenue. Students must submit this report in PDF format with a table summarizing numbers and minimum 300-words.
- What is the main goal for this project?
-
The primary objective of this project is to enable students to apply analytical skills in evaluating market trends, product sales, and marketing analytics within the vitamin supplement industry. Through a comprehensive analysis, students will identify opportunities for growth and innovation, aiming to propose actionable strategies that enhance the company's market position. The project's success will be measured by the student's ability to deliver data-driven insights and strategic recommendations that are both feasible and impactful. This endeavor seeks not only to enrich the student's practical experience but also to contribute tangible value to the company's strategic planning and market outreach efforts.
- What tasks will learners need to complete to achieve the project goal?
-
Students will have to complete a Market Analysis report summarizing the key data found after conducting research on the market and competitors. They will need to provide numbers on product costs, overhead for sourcing products and revenue. Students must submit this report in PDF format with a table summarizing numbers and minimum 300-words.
- How will you support learners in completing the project?
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To support the leaners in completing the project, we will provide dedicated mentorship from experienced staff members to guide and offer feedback throughout the project duration. They will have full access to our suite of tools and technologies, including advanced data analysis software, market research databases, and digital marketing platforms, to facilitate thorough research and analysis. Additionally, we'll ensure they have comprehensive access to internal sales, marketing, and customer data, along with necessary training on data privacy and handling to empower their decision-making and recommendations.
- What skills or technologies will help learners to complete the project?
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Learners will benefit from strong analytical skills, enabling them to dissect market trends and sales data effectively. Proficiency in data visualization tools like Tableau and spreadsheet software like Excel is crucial for interpreting data and presenting findings. Knowledge of digital marketing analytics, including SEO and social media analytics tools, will empower students to assess and optimize marketing strategies. Additionally, excellent communication and presentation skills are essential for articulating insights and recommendations to stakeholders.
About the company
- https://www.linkedin.com/company/vitaminacorp/
- 11 - 50 employees
- Consumer goods & services, Marketing & advertising
Vitamina will work to identify and fill gaps in the current vitamin supplement market, aligning with consumer needs and wellness trends. Leveraging advanced technology and market analysis, Vitamina will connect customers to a global and diverse range of products.