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Project
Academic experience
60 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Digital marketing Marketing strategy Social media marketing Marketing analytics
Skills
strategy development communication strategies planning scheduling newsletters digital marketing social media analytics communication dissemination
Details

EdHu2050, a forward-thinking educational foundation, seeks to enhance its digital communication strategy to effectively engage with its audience. The goal of this project is to develop a comprehensive digital communication plan that includes email campaigns, newsletters, and social media posts. The project will allow learners to apply their knowledge of digital marketing and communication strategies to create a cohesive plan that aligns with EdHu2050's mission and objectives. The team will focus on crafting engaging content, scheduling regular communications, and utilizing analytics to measure the effectiveness of their efforts. By the end of the project, learners will have gained practical experience in digital communication planning and execution, preparing them for future roles in the field.

Deliverables

The project deliverables include a detailed digital communication plan outlining strategies for email campaigns, newsletters, and social media posts. Additionally, learners will create templates and schedules for regular content dissemination. The team will also provide a report analyzing initial reactions and conversions, offering insights for future improvements. This comprehensive set of deliverables will ensure EdHu2050 has the tools necessary to maintain an effective digital presence.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Quality education

About the company

Company
Montreal, Quebec, Canada
2 - 10 employees
Education
Representation
Women-Owned Social Enterprise Community-Focused

EdHu2050 is a Canadian non profit organization, member of the United Nations Foundation. Our mission is to guide Governments, Universities and schools navigate the transformation brought by AI.