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The Clean Divorce
Ottawa, Ontario, Canada
Suzanne Winlove-Smith
Ceo, Founder
(31)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Design & creative Graphic design Videography Media
Project scope
What is the main goal for this project?

Our company has been serving thousands of customers for decades. We want to explore new ways of sharing our products and services through social media.

We would like to collaborate with students to create an animated video that explains our services. This video will be displayed on our website and shared by email.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our company’s target market, brand guidelines, and products and services.
  • Developing a storyboard and animating scenes for the video.
  • Selecting suitable background music.

Bonus steps in the process would also include:

  • Combining visual and auditory elements to create a finalized video.
  • Recommending ideas for future marketing videos.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:

  • Understanding of our company’s target market, products and services
  • Creation of a storyboard and animated scenes
  • Selection of suitable background music

Bonus steps would include:

  • Creating a finalized video
  • Recommending ideas for future videos

Final deliverables should include

  • Animated scenes demonstrating our services and products.
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our target market, products and services
  • Our current brand guidelines
  • Input on choices, problems or anything else the students might encounter.
What skills or technologies will help learners to complete the project?

In order to complete this project, students can self-teach, but it is beneficial to be familiar with:

  • Animated video production

Again, students can complete this project without any of the prior knowledge listed here. Students will be expected to research and learn more about the above as the project goes along.

About the company

The cost of divorce and family breakdown are well documented. The Divorce Act was recently changed to reflect the insurmountable costs to social services, families & communities. T.C.D.aims to meet a pressing need and foster better social, emotional, and economic outcomes for our kids, parents and communities. Traditional divorce is like raging against the storm - time, energy and money - misdirected against an inevitable negative outcome that is impacts everyone. Parental alienation is rising along with mental illness and studies indicate that teenage suicide is directly linked to family breakdown. The divorce process is inherently destabilizing - people feel overwhelmed, hopeless, and "divorce crazy." a term often used in amongst Family lawyers . Rates of domestic violence rise over 80% during relationship breakdown. T.C.D. is an integrated system that focuses on prevention in a simple way empowering and supporting families during these critical times.
https://www.youtube.com/watch?v=0DPbrxfaCis