


- Location
- Ottawa, Ontario, Canada
- Bio
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Suzanne Winlove-Smith has spent years working in many family court systems with the highest conflict cases you can imagine - with great success. Her unique perspective and strategic vision empowers clients to find solutions which lead to powerful shifts that enable positive change. Prior to completing her graduate degree in Conflict Resolution she spent 14 years with Proctor & Gamble.
Suzanne was inspired to create The Clean Divorce realizing how few resources there are for families. She recognized that technology & innovation could pave the way to support families navigate the biggest challenge of their lives. The Clean Divorce supports families transition successfully through relationship breakdown which has far reaching impacts on our children and our communities at large.
Suzanne is involved in ongoing research, exploring the dynamics of thought leadership & how leaders emerge and evolve. She has organized a variety of workshops & regularly gives presentations to the public. - Companies
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Ottawa, Ontario, Canada
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- Categories
- Videography Digital marketing Product or service launch Marketing strategy Social media marketing
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Recent projects

Divorce Wellness Strategy Evaluation
The Clean Divorce is seeking to enhance its business strategy to better support families and educate the public on divorce wellness. The project involves evaluating the current business strategy and identifying innovative solutions that align with the company's mission. Learners will conduct a comprehensive analysis of existing strategies, assess their effectiveness, and explore new approaches to improve outreach and educational efforts. The goal is to develop actionable recommendations that can be implemented to enhance the company's impact on divorce wellness. This project provides an opportunity for learners to apply their knowledge of business strategy, market analysis, and social impact initiatives in a real-world context. By focusing on closely related tasks, the project ensures a cohesive approach to achieving the desired outcomes.

AI-Enhanced Freedom Roadmap
The Clean Divorce aims to enhance its Freedom Roadmap by integrating AI to create an interactive user experience. The current roadmap provides users with a structured guide through the divorce process, but it lacks personalized interaction and adaptability. By incorporating AI, the goal is to offer users a more tailored experience that adapts to their unique situations, providing real-time feedback and guidance. This project will involve analyzing the existing roadmap, identifying areas where AI can add value, and developing a prototype that demonstrates these enhancements. The project will allow learners to apply their knowledge of AI, user experience design, and software development to create a practical solution that aligns with industry needs. - Analyze the existing Freedom Roadmap to identify integration points for AI. - Develop AI algorithms that can provide personalized feedback and guidance. - Design an interactive user interface that enhances user engagement. - Create a prototype demonstrating the AI-enhanced roadmap.

Redesigning UX for The Clean Divorce Website and App
The main goal for the project is to redesign the user experience (UX) of The Clean Divorce website and app interfaces, with a focus on mobile optimization and intuitive navigation. This will involve several different steps for the students, including: - Analyzing the current website and app interfaces to identify areas for improvement. - Researching best practices for mobile optimization and intuitive navigation. - Developing wireframes and prototypes for the new website and app interfaces. - Testing the new designs with users and making improvements based on feedback. - Implementing the final designs into the website and app interfaces.

Market Entry Strategy for Divorce Wellness Services
The Clean Divorce is aiming to enter the market as a Divorce Wellness Company, focusing on providing holistic support to individuals navigating the complexities of divorce. The project involves developing a comprehensive market entry strategy that leverages current industry trends and consumer needs. Learners will analyze the divorce wellness industry, identify target demographics, and assess competitive landscapes. The goal is to create a strategic plan that outlines effective marketing, service offerings, and potential partnerships. This project allows learners to apply their knowledge of market analysis, strategic planning, and project management in a real-world context, ensuring they understand the intricacies of launching a new service in a niche market.