- Location
- Ottawa, Ontario, Canada
- Bio
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Suzanne Winlove-Smith has spent years working in many family court systems with the highest conflict cases you can imagine - with great success. Her unique perspective and strategic vision empowers clients to find solutions which lead to powerful shifts that enable positive change. Prior to completing her graduate degree in Conflict Resolution she spent 14 years with Proctor & Gamble.
Suzanne was inspired to create The Clean Divorce realizing how few resources there are for families. She recognized that technology & innovation could pave the way to support families navigate the biggest challenge of their lives. The Clean Divorce supports families transition successfully through relationship breakdown which has far reaching impacts on our children and our communities at large.
Suzanne is involved in ongoing research, exploring the dynamics of thought leadership & how leaders emerge and evolve. She has organized a variety of workshops & regularly gives presentations to the public. - Companies
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Ottawa, Ontario, Canada
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- Categories
- Videography Digital marketing Product or service launch Marketing strategy Social media marketing
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Recent projects
Skill development, onboarding and performance review for online Professional community
Develop a vibrant professional community through training, skill development & performance review. Support professionals in adapting using technology to complete admin tasks faster, and spend more time serving our clients by working collaboratively within our community. Objectives:a. Develop a Training Program focusing on:- Understanding the nuances of family issues and the emotional challenges faced by clients.- Building effective communication and conflict resolution skills.- Enhancing empathy and cultural competence in dealing with diverse client backgrounds.- Incorporating industry best practices.b. Establish a Performance Review Process:- Design a feedback mechanism for client interactions.- Analyze and identify areas for improvement in service delivery.- Implement strategies to enhance the overall effectiveness of the professional community.increase the effectiveness and resilience of our teamAdapt to our new Virtual worldDevelop new skills and capacities with members using technologyInsights into the experiences, perspectives and priorities of our professionals & clients
SEO for The Clean Divorce
The main goal for the project is to improve the online visibility and search engine ranking of The Clean Divorce website. This will involve optimizing the website's content, meta tags, and backlinks to increase organic traffic and attract potential clients seeking information and services related to divorce and family breakdown. The project aims to enhance the company's online presence and reach a wider audience in need of support during difficult times.
Website User Interface Revamp for The Clean Divorce
The main goal for the project is to revamp the user interface and experience of The Clean Divorce website and Roadmap to focus on improving navigation and visual appeal. This will involve several different steps for the students, including:- Analyzing the existing website and Roadmap to identify areas for improvement in navigation and visual appeal.- Developing a new user interface design that enhances the overall user experience.- Implementing the new design into the existing website and Roadmap.- Testing the new user interface to ensure improved navigation and visual appeal.- Gathering feedback from users and making any necessary adjustments to the design.
The Clean Divorce Ad Campaign
The main goal for the project is to create ad campaigns with persuasive messaging to help parents through relationship breakdown and encourage them to seek support. The company aims to meet a pressing need and foster better social, emotional, and economic outcomes for kids, parents, and communities. The project also hopes to collaborate with students' creative talents to drive impact. This will involve several different steps for the students, including:- Researching the impact of relationship breakdown on families and communities- Developing persuasive messaging for ad campaigns- Creating visual and written content for the ad campaigns- Collaborating with the company to ensure the messaging aligns with their goals and values- Testing the impact of the ad campaigns and making improvements based on feedback