Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
Our company advertises thousands of products online. We believe we know a lot about our consumers and target consumer base, but we need to look beyond the buyer and examine our industry.
We would like to collaborate with students to identify key market trends and assist in our go-forward plans.
This will involve several different steps for the students, including:
- Familiarizing themselves with our products, target market, and industry.
- Analyzing growth trends, stagnation patterns and decline analytics.
- Identifying areas of promising innovation and areas that are slowing down.
Bonus steps in the process would also include:
- Recommending strategies to best position our company.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Familiarity with our products, market and industry
- Understanding of growth trends and stagnation patterns
- Identification of areas of promising innovation
Bonus steps would include:
- Recommending how we can best position ourselves within the industry
Final deliverables should include
- A final report.
- A 10-minute presentation.
- What is the main goal for this project?
-
Our company advertises thousands of products online. We believe we know a lot about our consumers and target consumer base, but we need to look beyond the buyer and examine our industry.
We would like to collaborate with students to identify key market trends and assist in our go-forward plans.
This will involve several different steps for the students, including:
- Familiarizing themselves with our products, target market, and industry.
- Analyzing growth trends, stagnation patterns and decline analytics.
- Identifying areas of promising innovation and areas that are slowing down.
Bonus steps in the process would also include:
- Recommending strategies to best position our company.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Familiarity with our products, market and industry
- Understanding of growth trends and stagnation patterns
- Identification of areas of promising innovation
Bonus steps would include:
- Recommending how we can best position ourselves within the industry
Final deliverables should include
- A final report.
- A 10-minute presentation.
- How will you support learners in completing the project?
-
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Our products and services
- Our current understanding of the industry
- Input on choices, problems or anything else the students might encounter.
- What skills or technologies will help learners to complete the project?
-
In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Industry research and analysis
Again, students can complete this project without any of the prior knowledge listed here. Students will be expected to research and learn more about the above as the project goes along.
About the company
- https://www.arkcollective.ca
- 2 - 10 employees
- Apparel & fashion, Cosmetics & beauty, Retail
A Black-owned storefront that carries products from BIPOC brands. Our vision is to create exposure and highlight BIPOC businesses. We want to celebrate entrepreneurship at every level for these businesses and provide a storefront for them to showcase their brands. Our products are sourced by a wide variety of BIPOC Businesses. Majority of them being small to medium sized businesses