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Sea Smart
Vancouver, British Columbia, Canada
Elaine Leung
Elaine Leung She / Her
Executive Director
(3)
4
Preferred learners
  • Anywhere
  • Academic experience or paid work
Categories
Computer science & it Website development
Project scope
What is the main goal for this project?

The main goal for the project is to optimize Largest Contentful Paint (LCP) metrics to enhance Sea Smart's online presence and improve user experience on the website.


This will involve several different steps for the students, including:


- Conducting comprehensive website audits to identify areas for LCP optimization.


- Implementing strategies to improve LCP scores and ensure the website loads faster.


- Collaborating with the web development team to address technical issues impacting LCP performance.


- Utilizing SEO tools to analyze data and track progress, making data-driven decisions to drive improvements.


- Staying informed about the latest SEO trends and algorithm changes related to LCP optimization.


- Providing recommendations for content and design enhancements to elevate user engagement and promote Sea Smart's environmental mission.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:


- Understanding of LCP optimization strategies and implementation.


- Ability to analyze and utilize SEO tools to track progress and make data-driven decisions.


- Recommendations for content and design enhancements to elevate user engagement and promote environmental mission.


Final deliverables should include:


- A detailed report outlining the website audit findings and recommendations for LCP optimization.


- Implementation of strategies to improve LCP scores and enhance user experience on the Sea Smart website.


How will you support learners in completing the project?
  • Dedicated team of marine biologists and environmental educators offering expertise and guidance
  • Access to essential tools such as Google Analytics and Squarespace
  • Collaboration with Sea Smart team to address technical issues
  • Hands-on assistance and support from team
  • Access to relevant data and insights for informed decision-making
  • Empowerment to derive actionable recommendations for content and design enhancements


What skills or technologies will help learners to complete the project?

In order to complete this project, students should have the following skills:


- Strong understanding of SEO principles and best practices.


- Familiarity with tools such as Google Search Console, Google Analytics, and Squarespace.


- Experience in optimizing LCP metrics and improving website performance.


- Excellent analytical skills with the ability to derive actionable insights from data.


- Effective communication and collaboration skills.


- Self-motivation and a commitment to advancing environmental causes.

Supported causes
Climate action
About the company

Sea Smart is a Vancouver-based charity that was founded by marine biologist Dr Elaine Leung to inspire and empower kids to love and protect our ocean. Since our inception in 2016, we’ve empowered over 40,000 people through in-person programs across Metro Vancouver and over 1,000,000 people in over 30 countries through our free online educator resources to become ocean heroes. We deliver innovative, solutions-based education programs like outdoor summer camps, school workshops, online courses and shoreline cleanups to empower kids to make the world a better place. Sea Smart is powering waves of change around the world to ensure our future generations will live in a world with healthy oceans full of whales, fish and hope.