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The Dr. Vibe Show™
Toronto, Ontario, Canada
Dr. Vibe
Host and Producer
(24)
4
Preferred learners
  • Anywhere
  • Academic experience or paid work
Categories
Other Marketing strategy Media
Skills
production process marketing scripting
Project scope
What is the main goal for this project?

Podcasting is a rapidly growing content medium, with a highly localized consumership. Working with students, we would like to take advantage of the trend and create a season of our own podcast. We would like for students to deliver a 5-episode podcast series, based on our outcome objectives.

Students could accomplish the following:

  • Script each podcast episode.
  • Edit the recorded audio for final publication.
  • Coach participants for success on the microphone.
  • Provide recommendations on increasing listenership.
What tasks will learners need to complete to achieve the project goal?
  • Create marketing plans to assess the effectiveness of the techniques used to boost the profile of the pods and hosts.
  • Develop new and unique ways to engage the audience, establish fan communities across platforms, and increase podcast channel awareness.
  • Ascertain that all podcast advertisements are operating smoothly and efficiently.
  • Improve the performance of the podcast channel by monitoring, evaluating, and making recommendations.
  • Create marketing plans to assess the effectiveness of the techniques used to boost the profile of the show and host.
  • Develop new and unique ways to engage the audience, establish fan communities across platforms, and increase podcast channel awareness.
  • Improve the performance of the podcast channel by monitoring, evaluating, and making recommendations.
  • Develop strategies and earning opportunities in collaboration with Dr. Vibe™
  • Prep the host and guest before a podcast recording.
  • Supervise the podcast's production process.


How will you support learners in completing the project?

Dr. Vibe™ will work with the candidate in order to set them up for success by holding regular meetings and offer professional development opportunities.

About the company

Dr. Vibe™ has been the host and producer of his own online show The Dr. Vibe Show™ for over a decade. He has done over 5000 online conversations with people from all over the world. He has gotten into the minds of powerhouses such as: Mario Armstrong – TV Host and Motivator for the Modern World, ESPN Radio’s Freddie Coleman and The Honourable Kamal Khera – Minister of Diversity, Inclusion and Persons with Disabilities. The Dr. Vibe Show™ is the winner of two Canadian Ethnic Media Awards (2020 Best Podcast News Award and 2018 Innovation Award). Since May 2013, The Dr. Vibe Show™ is the first and only online show to be regularly featured on the popular U.S. based men’s website, The Good Men Project which has 3 million unique visitors per month and 6 million page views per month. Since May 2022, Dr. Vibe has been the host of The Dad Central Show which is the only online show in the world for dads and fathers which is sponsored by Dove Men+Care.

In December 2023, The Dr. Vibe Show™ began having its content being distributed on the Fly Nubian Queen YouTube channel (560,000 subscribers) and the indieSoup online network (reach over one million people).