Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create and execute a social media marketing campaign for three specific "offers" that Apparel Redefined wants to launch. The company's social media following is very small, and they are looking to increase brand awareness and drive engagement with their target audience through the campaign.
This will involve several different steps for the students, including:
- Conducting market research to understand the target audience and their preferences.
- Developing a social media content calendar and strategy for the campaign.
- Creating engaging and visually appealing content for the three specific "offers" to be launched.
- Implementing the campaign across various social media platforms.
- Monitoring and analyzing the performance of the campaign and making adjustments as needed.
- What tasks will learners need to complete to achieve the project goal?
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By the end of the project, students should complete the following list of activities:
- Market research report outlining the target audience and their preferences.
- Social media content calendar and strategy for the campaign.
- Engaging and visually appealing content for the three specific "offers".
- Implemented social media marketing campaign across various platforms.
- Performance analysis report with insights and recommendations for future campaigns.
Final deliverables:
- A comprehensive report detailing the entire process from research to execution and analysis.
- Visual content created for the campaign.
- Performance metrics and analysis.
- What is the main goal for this project?
-
The main goal for the project is to create and execute a social media marketing campaign for three specific "offers" that Apparel Redefined wants to launch. The company's social media following is very small, and they are looking to increase brand awareness and drive engagement with their target audience through the campaign.
This will involve several different steps for the students, including:
- Conducting market research to understand the target audience and their preferences.
- Developing a social media content calendar and strategy for the campaign.
- Creating engaging and visually appealing content for the three specific "offers" to be launched.
- Implementing the campaign across various social media platforms.
- Monitoring and analyzing the performance of the campaign and making adjustments as needed.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- Market research report outlining the target audience and their preferences.
- Social media content calendar and strategy for the campaign.
- Engaging and visually appealing content for the three specific "offers".
- Implemented social media marketing campaign across various platforms.
- Performance analysis report with insights and recommendations for future campaigns.
Final deliverables:
- A comprehensive report detailing the entire process from research to execution and analysis.
- Visual content created for the campaign.
- Performance metrics and analysis.
- How will you support learners in completing the project?
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There will be weekly meeting or bi-weekly meetings as needed. Students will connect with myself (CEO) for support and questions
- What skills or technologies will help learners to complete the project?
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In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Social media marketing and content creation.
- Market research and analysis.
- Campaign planning and execution.
- Data analysis and reporting.
- Graphic design and visual content creation.
Nice to haves for students include
- Experience with social media management tools and analytics platforms.
- Understanding of the apparel and fashion industry.
Students will be expected to research and learn more about this above as the project goes along.
About the company
- https://www.apparelredefined.com
- 51 - 200 employees
- Apparel & fashion, Consumer goods & services, Manufacturing, Publishing & printing, Sales
We solve the problems with sourcing & producing custom decorated apparel and promotional products.
We help our clients sell more & stress less!
We bring organization and speed to apparel decoration through a synergy of people and technology.
It’s important to know that the problem your company solves is worth solving. Our niche is ripe for disruption. Organization, Speed, People, & Technology are the four pillars of Apparel Redefined. These pillars sit firmly on the foundation that we built.
We continuously seek ways to optimize to scale and execute our vision. Inevitably, our journey will bring about many challenges; however, “There are no problems, only unfound solutions.”