items_header

Open projects

Projects available to all portals

Square Root Technologies
Toronto, Ontario, Canada
KH
CEO
(4)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Business strategy Product management Branding & style guides Communications Market expansion Information technology
Project scope
What is the main goal for this project?

The main goal for the project is to assess the social media tools currently used by Square Root Technologies and to present a digital social media marketing plan for the agency. This will involve several different steps for the students, including:


- Analyzing the current social media tools and platforms used by Square Root Technologies.


- Researching and identifying the target audience and market for the agency's products and services.


- Developing a comprehensive digital social media marketing plan that includes content strategy, advertising strategy, and engagement strategy.


- Presenting the marketing plan to the agency's management team.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities:


- A report analyzing the current social media tools and platforms used by Square Root Technologies.


- A detailed digital social media marketing plan that includes content strategy, advertising strategy, and engagement strategy.


- A presentation to the agency's management team outlining the marketing plan and its potential impact on the business.



Final deliverables:


- A written report detailing the analysis of current social media tools and the digital social media marketing plan.


- A presentation deck for the marketing plan presentation to the agency's management team.


How will you support learners in completing the project?

initial 5 training courses provided a weekly 30 minute progress and mentoring meeting students to be provided access to Squareroot Social Media management tools

What skills or technologies will help learners to complete the project?

In order to complete this project, students can self-teach, but it is beneficial to be familiar with:


- Social media management and marketing.


- Market research and analysis.


- Content strategy and advertising strategy.


- Presentation skills.



Nice to haves for students include


- Experience with digital marketing tools and platforms.

About the company

Square Root Technology Inc. is an innovative new company committed to providing business management tools and solutions that create opportunities for our partners to have superior connectivity with their clients/ customers/ members and use that connectivity for additional revenue generation. Our enterprise solution provides an end-to-end managed solution that will allow your organization to focus more time and energy on the delivery of your services. Square Root was created and is managed by a group of like minded individuals with a wealth of knowledge in the business, health care, information technology and sport industries and we are dedicated to helping improve the business operations and revenue generation of your organization.