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Cross - Checks Background Reporting Inc.
Port Coquitlam, British Columbia, Canada
EM
Preferred learners
  • Anywhere
  • Academic experience
Categories
Marketing Advertising Search engine optimization Social media marketing
Project scope
What is the main goal for this project?

The main goal for the project is to improve Cross-Checks Background Reporting Inc.'s online presence by refining their new website and developing a digital advertising campaign for one of their services or for general brand awareness. This will involve several different steps for the students, including:

- Analyzing the current website and identifying areas for improvement in terms of design, user experience, and content.

- Developing a plan for refining the website and implementing the necessary changes.

- Researching the target audience and creating a digital advertising campaign strategy.

What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities:

- A report outlining the identified areas for improvement on the website and the implemented changes.

- A refined website with improved design, user experience, and content.

- A digital advertising campaign strategy targeting the selected service or brand awareness.

How will you support learners in completing the project?
  • Access to staff at least two times a week or more as needed
  • Access to tools and technology. We will purchase subscriptions to what the students need in order to finish the project and meet our goals.
What skills or technologies will help learners to complete the project?

- Web design and development.

- Digital marketing and advertising.

- Experience with SEO and SEM.

Supported causes
Gender equality
About the company

At Cross-Checks, we provide intelligent, flexible and robust Background Reporting Solutions. We offer comprehensive, background Intelligence that will help our clients mitigate risk and meet their obligation to due care, no matter the task at hand.