items_header

Open projects

Projects available to all portals

Blue Bamboo Strategies
Detroit, Michigan, United States
Maria Riccobono
Maria Riccobono She / Her
Founder & CEO
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Videography Other Digital marketing Media
Project scope
What is the main goal for this project?

Since podcasts are becoming an increasingly popular content medium that helps establish leadership and expertise in a given field, my client is a triple board certified Functional Medicine Physician (elevatehealthgp.com) who hopes to capitalize on this by creating our own.


In this project, students will collaborate with us to take advantage of trending media and create a season of our own podcast. We would like students to deliver a 5-episode podcast series based on our company’s niche to resonate with our target audience.

This will involve several different steps for the students, including:

  • Collaborating with the project manager to form a name and a theme for the podcast, and a topic for each episode.
  • Script various components of each podcast episode such as the introduction, welcome, call to action, and outro.
  • Create cover art for the podcast.
  • Research and plan what will be discussed on an episode-by-episode basis.
  • Record and edit each episode.
  • Facilitating special guest appearances in one or more episodes.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):

  • Decided on a name and a theme for the podcast itself as well as each episode.
  • Scripted the introduction, welcome, call to action, and outro.
  • Researched and planned what will be discussed on an episode-by-episode basis.
  • Recorded and edited each episode.

Bonus steps would include:

  • Facilitated special guest appearances in one or more episodes.

Final deliverables should include

  • A fully produced 5-episode podcast series.
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • What general topics do we hope to cover?
  • Are there any staff or professionals related to our company that we want to have as a guest on our podcast?
  • How will we promote our brand and products/services each episode while still creating something that customers are interested in listening to?
  • Input on choices, problems or anything else the students might encounter.
What skills or technologies will help learners to complete the project?

In order to complete this project, students can self-teach, but it is beneficial to be familiar with:

  • Strong speaking and conversational skills.
  • Video and audio editing skills.
  • Modern media and podcasts.
  • Writing skills.

Nice to haves for students include

  • Experience using iMovie, Final Cut Pro, or other video editing softwares.

Again, students can complete this project without any of the prior knowledge listed here. Students will be expected to research and learn more about this above as the project goes along.

About the company

Blue Bamboo Strategies is a boutique consulting firm that focuses on helping local, small businesses and startups by developing marketing and growth strategies. We have found a big gap that prevents small businesses and startups from investing in high quality marketing consultants - minimum budgets required by most agencies create a big barrier to entry. We are able to work with almost any budget and help clients prioritize their investment to make the biggest impact. Our services include: SEO, Website Development, Social Media Management, Paid Social Advertising, PPC/Google Advertising, among others. One thing that separates us from our competitors is that we offer a performance guarantee whenever possible.