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Open projects

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Tiny Marvels
Gatineau, Quebec, Canada
AD
Alexandra Daprato She / Her
Photographer
(2)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Marketing Search engine optimization
Project scope
What is the main goal for this project?

The main goal for the project is to improve the search engine optimization (SEO) of Tiny Marvels' existing website. This will involve optimizing the website's content, meta tags, keywords, and backlinks to improve its visibility and ranking on search engine results pages (SERPs). The project aims to increase organic traffic and improve the overall online presence of Tiny Marvels.


What tasks will learners need to complete to achieve the project goal?


- Analyzing the current website content and identifying areas for improvement in terms of SEO.


- Researching target audience.


- Researching relevant keywords and implementing them strategically throughout the website.


- Optimizing meta tags, titles, and descriptions for each webpage.


- Building high-quality backlinks from reputable websites to improve domain authority.


- Monitoring and analyzing website traffic and SERP rankings to measure the impact of the SEO efforts.


- Providing a comprehensive report outlining the implemented SEO strategies and their impact on the website's performance.


How will you support learners in completing the project?

We will have an initial meeting where I explain my brand and business and who my target audience is. I will give you step by step directions as we advance in this project. You will have access to my current website and data in order to complet your research and project.

What skills or technologies will help learners to complete the project?


Skills needed to successfully complete the project include:


- Knowledge of SEO best practices and techniques.


- Understanding of keyword research and implementation.


- Proficiency in website analysis and performance tracking.


- Familiarity with content optimization and backlink building strategies.

About the company

Timeless and classic photography of newborns, babies, children and families.
As well as offering online course and mentorship to other photographers.