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Tracer Golf Inc.
Toronto, Ontario, Canada
Toro Lee
Employer
Preferred learners
  • Toronto, Ontario, Canada
  • Academic experience
Categories
Business strategy Market research Competitive analysis
Skills
competitive analysis booking (sales) customer service
Project scope
What is the main goal for this project?

The main goal for the project is to perform a competitive analysis on indoor golf facilities across the Greater Toronto Area (GTA). This will involve visiting each competitor to evaluate their overall user experience, starting from the booking process, entry, customer service, and golf simulator technology. The position would require having golf clubs and some experience playing golf, as well as travel to competitor locations.

What tasks will learners need to complete to achieve the project goal?


  • Establish evaluation criteria
  • Create a form to capture the data
  • Establish a ranking system
  • Visit and evaluate each indoor golf facility in the GTA based on this criteria
  • Compile a comprehensive report on the user experience at each location, including strengths and areas for improvement
  • Provide recommendations for Tracer Golf Inc. based on the competitive analysis
How will you support learners in completing the project?

Access to founder to develop evaluation criteria and overall plan.

Travel expenses to be paid by Tracer.

Golf expenses paid to be paid by Tracer.

About the company

Canada's first fully automated launch monitor golf driving range and golf simulator facility. An indoor golf driving range that combines Tracer Golf's patent pending automation, smart IoT, e-commerce and Tracer technologies to help you improve your golf game faster and save you money. Tracer Golf has no staff at the facility. All reservations and payments are made online, entry to the facility is via a smart phone app, and all equipment turns on and off automatically based on your booking. Launch monitor shot data to make your practice sessions more productive and efficient. Practice like a pro! No waiting in line at the cash register. No waiting for a mat to open up. Practice on your schedule. We're open 24/7/365. Tracer Golf. Improve Now!