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The Teacher App
Montreal, Quebec, Canada
Amanda Tanner
Executive Director
(43)
3
Preferred learners
  • Anywhere
  • Academic experience or paid work
Categories
Social impact Communications Market research Digital marketing Marketing strategy Social media marketing
Project scope
What is the main goal for this project?

The Teacher App aims to create a virtual one-stop-hub for all teachers and their needs. We want teachers to access the mental health services and resources they need at any given time so that they feel supported enough to be there for their students.


Right now, our marketing team is working on bringing in as many users as possible from now till end of the year using Instagram/Facebook, TikTok, and possibly integrating Pinterest. You would be responsible for a 90-day social media plan we can implement while you are with us and that can continue to be used after your internship ends (we have already pre-made templates for you to use, and content you can repurpose).

What tasks will learners need to complete to achieve the project goal?

We envision this project to include but not be limited to:


  • Posting educational, entertaining, and engaging content 3 times a week on Instagram/Facebook & TikTok. (Sharing what's happening on the App, mental health facts, events we're running, podcast videos from our series, etc...)
  • Keeping up with our influencer community & collaborating with them on a weekly basis.
  • Finding up to 5 new collaboration opportunities per month.
How will you support learners in completing the project?

Our CEO will all be able to supervise and provide mentorship, along with our team of advisors and mentors.


Resources:

You'll have access to a professional Canva account, CapCut, Slack, and other systems and tools needed to execute deliverables. (Our CEO is always on call if you need anything!)

What skills or technologies will help learners to complete the project?

Design and content creation using Canva, scheduling tools, and knowledge of Instagram/Facebook/TikTok/Pinterest, and other creative and social media platforms. Communicating via Slack. Using Google Drive. Video editing tools like CapCut or Filmora.

Supported causes
Good health and well-being
About the company

Prioritizing Mental Health Education. We are designing a tool that aims to connect teachers across Canada with the support they need to build resiliency within themselves and their students. The Teacher App serves to curate a hub for Canadian teachers where they can feel anchored in order to best support their students in their education. This will serve as a tool that offers teachers access to crucial resources, professional mental health services, and connection with other teachers and classrooms across Canada. Teachers deserve accessible, affordable, and appropriate support for their needs both inside and outside the classroom. What is currently available today is not sufficient for our teachers to thrive in their workplace, let alone our students.