Alterea is seeking to enhance its digital presence through the creation of engaging graphics and videos for its website, social media platforms, and help guides. The goal of this project is to develop visually appealing and informative content that aligns with Alterea's brand identity and effectively communicates its message to a diverse audience. Learners will have the opportunity to apply their skills in graphic design and video production, utilizing tools such as Adobe Creative Suite or similar software. The project will involve understanding Alterea's target audience, brainstorming creative concepts, and producing high-quality digital media content. This project is ideal for students in a graphic design or digital media program, allowing them to apply classroom knowledge to real-world scenarios while working collaboratively in a team setting.

The deliverables for this project include a set of graphics and videos tailored for Alterea's website, social media channels, and help guides. Specifically, the team will produce at least three website banners, five social media posts, and two instructional videos. Each deliverable should be consistent with Alterea's branding and meet the quality standards expected by the company. The final content should be ready for publication and formatted appropriately for each platform.