Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
The problem Elifa aims to solve is that people do not think about what will happen when they or a loved one dies. As a result, families face a number of challenges when a loved one dies, including:
- Finding out whether end-of-life arrangements have been made.
- Conflicts arising from differing opinions about the deceased's wishes.
wishes.
- Preserving the deceased's legacy, not only assets but also memories and life stories.
memories and life stories.
- Unrealised and inappropriate distribution of assets to loved ones.
loved ones.
- Emotional and financial distress for survivors.
Elifa's plan is to solve this problem - through our secure digital vault where individuals can plan and protect their personal, financial and legacy end-of-life and legacy plans. The platform facilitates sharing and meaningful conversation between family members, reducing the potential for conflict and providing peace of mind.
We have not yet launched but would like to explore ways of raising awareness and positioning Elifa with our potential customers. We would like to use the video for our social media, website and emails. We would like to work with students to create an animated video explaining our services.
Familiarising themselves with our company's target market, brand guidelines, products and services.
Developing a storyboard and animating scenes for the video.
Selecting appropriate background music.
Combining visual and audio elements to create a finished video.
Suggest ideas for future marketing videos.
EXAMPLE SCRIPT available if required.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Understanding of our company’s target market, products and services
- Creation of a storyboard and animated scenes
- Selection of suitable background music
- Creating a finalized video
- Recommending ideas for future videos
Final deliverables should include
- Animated scenes demonstrating our services and products.
- What is the main goal for this project?
-
The problem Elifa aims to solve is that people do not think about what will happen when they or a loved one dies. As a result, families face a number of challenges when a loved one dies, including:
- Finding out whether end-of-life arrangements have been made.
- Conflicts arising from differing opinions about the deceased's wishes.
wishes.
- Preserving the deceased's legacy, not only assets but also memories and life stories.
memories and life stories.
- Unrealised and inappropriate distribution of assets to loved ones.
loved ones.
- Emotional and financial distress for survivors.
Elifa's plan is to solve this problem - through our secure digital vault where individuals can plan and protect their personal, financial and legacy end-of-life and legacy plans. The platform facilitates sharing and meaningful conversation between family members, reducing the potential for conflict and providing peace of mind.
We have not yet launched but would like to explore ways of raising awareness and positioning Elifa with our potential customers. We would like to use the video for our social media, website and emails. We would like to work with students to create an animated video explaining our services.
Familiarising themselves with our company's target market, brand guidelines, products and services.
Developing a storyboard and animating scenes for the video.
Selecting appropriate background music.
Combining visual and audio elements to create a finished video.
Suggest ideas for future marketing videos.
EXAMPLE SCRIPT available if required.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Understanding of our company’s target market, products and services
- Creation of a storyboard and animated scenes
- Selection of suitable background music
- Creating a finalized video
- Recommending ideas for future videos
Final deliverables should include
- Animated scenes demonstrating our services and products.
- How will you support learners in completing the project?
-
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Our target market, products and services
- Our current brand guidelines
- Input on choices, problems or anything else the students might encounter.
- What skills or technologies will help learners to complete the project?
-
In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Animated video production
Again, students can complete this project without any of the prior knowledge listed here. Students will be expected to research and learn more about the above as the project goes along.
About the company
- https://elifa.io
- 2 - 10 employees
- Individual & family services, Legal, Technology
Discussing and planning for death is still considered taboo, leaving loved ones vulnerable to immense stress and financial hardship.
Elifa (https://elifa.io) aims to simplify end-of-life and legacy planning by providing a secure digital platform. Individuals can use Elifa to
• Secure personal and financial documents.
• Plan, store and share end-of-life wishes with loved ones at their discretion or with dedicated Elifa solicitors.
• Create a lasting legacy by documenting and sharing their stories.
• Connect with end-of-life and legacy service providers through one convenient hub.
Our mission is to create social change, one family at a time, by empowering families to navigate these sensitive issues with ease, while they are alive and in health.