Marketing Strategy
Preferred learners
- Winnipeg, Manitoba, Canada
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.
The main questions we’d like students to help us answer are the following:
- How should we promote our company?
- What social media channels should we utilize?
- What budget is appropriate for advertising?
- What messaging should we use?
- What tasks will learners need to complete to achieve the project goal?
-
Final deliverables for the project can come in the form of a report and/or presentation. Any other format is acceptable provided that the objective is met.
- What is the main goal for this project?
-
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.
The main questions we’d like students to help us answer are the following:
- How should we promote our company?
- What social media channels should we utilize?
- What budget is appropriate for advertising?
- What messaging should we use?
- What tasks will learners need to complete to achieve the project goal?
-
Final deliverables for the project can come in the form of a report and/or presentation. Any other format is acceptable provided that the objective is met.
- How will you support learners in completing the project?
-
Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.
- What skills or technologies will help learners to complete the project?
-
Digital marketing, social media management, channel outreach, any other channels.
About the company
- http://hoffmannsfinefoods.ca/
- 2 - 10 employees
- Food & beverage
Hoffmann's Fine Foods is a family owned and operated small business established in 1986. We make oven ready frozen food including chicken fingers and Chicken Kiev. Our market is business to business and business to customer.