

- Location
- Belleville, Ontario, Canada
- Bio
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What helps people thrive? Theresa Bailey has asked that question for over two decades, and knows
the answer - connection. Whether fostering community across settings defined by work or geography,
Theresa teaches organizations how to authentically connect, leading to improved quality of life,
productivity, and a sense of meaning and purpose. Theresa shares methods for creating meaningful
connection among diverse groups while simultaneously unlocking innovation, accountability, and a
willingness to celebrate differences while working together.In 2021, Theresa became the creator and exclusive North American license holder for Play-Doh
Power Solutions corporate training, an experiential, multisensory approach that brings connection
and collaboration to new levels. With each session acting as a fun social experiment, Theresa fosters
a growth mindset and learning culture in organizations to turn challenges into opportunities. With a
community psychology background and over 25 years in the field, Theresa provides practical
strategies for building resilience at work. Clients have ranged from Hasbro, Federal, Provincial and
Municipal government, Home Hardware and E360s, to smaller community-based not-for profits.
Theresa shares the secret to synergy; bringing diverse groups together, authentically engaging key
stakeholders, and building something bigger, grander, and more innovative than they could alone.Theresa’s instant national bestselling book Hockey Moms: The Heart of the Game (co-authored with
Terry Marcotte) laces together stories of NHL hockey moms with those mothers who never expected
their children to set foot on the ice. In 2010, Theresa founded Canadian Hockey Moms, a social
media platform of over 40,000 followers aimed at finding solutions to collective problems. This
community has opened doors for conversations about what it means to create inclusive and
collaborative sport and work organizations from the grassroots to the National levels. - Companies
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Madoc, Ontario, Canada
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- Categories
- Lead generation Market expansion Product or service launch Sales strategy Website development
Socials
Achievements
Latest feedback
Recent projects

Online Training Course Design for Accredited partners
The main objective of this project is to design and build a centralized online learning platform to support the development and onboarding of Accredited Partners —professional facilitators who deliver our proprietary corporate training programs. This platform will serve as both a training hub and a resource library, giving facilitators access to legal documentation, branded materials, and step-by-step training modules that prepare them to launch and grow their own facilitation businesses. The key goals of the project are: Centralize Training Resources – Organize all existing facilitator training content, templates, and documents into a cohesive, user-friendly platform. Improve Accessibility – Ensure that accredited partners can access their onboarding materials, legal requirements, and branding assets in one place, on demand. Streamline Training Flow – Map and recommend a logical structure and flow for the facilitator journey—from onboarding through accreditation and delivery. Enhance Learning Experience – Work with company leaders to revise and improve the instructional design, tone, and usability of current materials. Recommend Platform Solutions – Provide research-backed suggestions for the ideal LMS (Learning Management System) or platform based on our needs, budget, and scalability. This is a hands-on opportunity for students to help shape a scalable training model, using real-world content and working directly with entrepreneurs and learning professionals.

PlayDoh Power Solutions LeadGen: Sculpting Partnerships Creating Futures
The Starfish Synergies Lead Generation Initiative is designed to enhance the company's outreach and partnership capabilities across North America. The project aims to identify potential partners and clients to scale our business with the North American license to practice PlayDoh Power Solutions. Learners will conduct market research to map out key players, emerging trends, and potential collaboration opportunities. The project will involve analyzing industry reports, compiling a database of potential leads, and developing a strategic plan for engagement. By applying classroom knowledge in market analysis and strategic planning, learners will gain hands-on experience in business development and lead generation. The project will be completed by a team of students from a business or marketing program, ensuring a focused approach to the task.

Project Launch - of Programs for Professional Women
We are launching two programs for professional women. 1) Renew, Restore, Empower We are developing a network for professional women, mainly leaders in the Not for Profit Sector, who are experiencing burnout. We meet twice a month with guest speakers and facilitated conversations 2) Meaningful Metamorphosis This workshop is held monthly virtually or in person and is aimed at professional women going through transitions in their lives. The course is developed with a clinical psychologist. Starfish Synergies offers corporate training and facilitation for not for profits and private business. The founder is the exclusive North American license holder with Hasbro for PlayDoh Power Solutions Corporate Training.