Marketing - Product Launch - RacerX Marketplace

We seek the best and brightest students to lead a marketing project with a high probability of transitioning to a FT career for students to manage ongoing product launches on RacerX Marketplace. This is a GREAT Opportunity for marketing students passionate about eCommerce - a highly desirable int'l industry! (100% Virtual Company.) We continuously launch new products and services and we now require intelligent, creative students to build out product launch marketing templates using Jeff Walkers Product Launch Formula, using the step by step BluePrints and Mind Maps . Students will learn a super exciting digital marketing methodology developed by Jeff Walker and Used by Apple for all their new product introductions to sell out as soon as products are available. Simply follow the blueprint and update the mind maps to suit the appropriate RacerX product. Student / teams shall organize, customize and implement the PLF documentation and blueprint to market our motorsports eCommerce solutions. Your insights and contributions help RacerX to go to market successfully with our own new products and those of our clients who have virtual stores on RacerX like BMW Racing, Porsche, Ferrari, Chevy Racing, TRD, Race Teams and more.Initial questions to brainstorm include, but are not limited to:1. Who wants to learn a highly desirable profession that will change the way eCommerce is done worldwide. We are looking to gain alternative perspectives on potential digital marketing tactics and better understand the current market.

Marketing Management - RacerX - Motorsports

RacerX is a motorsports marketplace ( B2B / B2C Hybrid ). We are seeking creative grad or post grad marketing students to help develop a marketing managerent plan and guide to penetrate the motorsports market with our FOCUS on developing a global network of racers and teams internationally. This project has a single focus - to get racers to register and create a unique RacerX ID in the form of a custom QR Code that will be used to attract redirect fans and brands to the racers micro site on RacerX so the racer can generate money by leveraging our platform.. Motorsports is currently the worlds fastest growing sport and incorporates many of the worlds largest companies like GM, Ford, BMW, Mercedes, etc.RacerX is developing tech solutions to serve racers and enable them to make money on RacerX platform. Therefore we need to attract all the racers in every category of motorsports worldwide.The primary project requirements include:Students shall engage in market research, data analysis, and various strategy to attract racers to register on RacerX worldwide. Then apply the above tools to messaging, positioning, new product development, segmentation, marketing mix and customer experience data. Market research and analysis to determine unique brand positioning for RacerX InternationallyA strategy document to outline and validate your findings:Step By Step marketing management plan with detailed requirements to launch RacerX and quickly establishe a global network of racers. Branding requirements document to establish, position and maintain a consistent branding message to our customer ( Brand Guide ) Creating engaging management plan to guide employees to manage our marketing like its clockwork. Working with tools and programs such as - Google analytics Facebook ManagerWe’re excited to work with creative students to help us not only brainstorm, but also execute a strategy to create a global eRacerX brand:Our organization’s key objectives and goals for this project; for example "Be the Go To resource for all motorsports"This is a great project for students to prove their multicultural marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated in the form of a marketing management program guiding employees to engage. This is a startup so there's high opportunity to start your a career in our fast growing global company in a highly desirable sports marketing industry. *(100% Virtual Company )

Talent Acquisition Consultancy

We would like to create and administer a Talent Acquisition Consultancy model to recruit and maintain top professionals in our organization to gain insights and feedback on the following topics:Recruiting Top Talent For Virtual Teams Worldwide Company culture.Incentive Based Compensation Based Models.Compensation, rewards, and incentives.Management personnel and performance incentive based practices.Satisfaction levels.To develop and administer this virtual international company business model, you will have access to key leadership personnel using Geoff Smarts Topgrading principle adapted for a global remote workforce, interns and outsource contractors as well. We want to gain insights from the project that will guide us in making positive changes to improve recruiting strategies, increase retention rate, increase employee satisfaction and optimize team efficiency based on accountability, proper recognition, rewards and incentives.

Computer Science - Virtual TradeShow - AWS Cloud & Mature Open Source

Our organization offers computer science student or teams opportunity to learn AWS most advanced tools on AWS Cloud - Serverless and a mature open source event management solution.The primary focus will be: Customize a mature open source event management solution to perform as a Virtual Tradeshow on an eCommerce Motorsports Marketplace - We are creating a Virtual Tradeshow solution to integrate with our motorsports marketplace site- Students will conduct a brief needs analysis to identify feature functionality of an existing virtual Tradeshow called vFairs.com and then create a plan to integrate a shopping cart and Zoom Video thru the API into INDICO's latest 3.0 open source event management solution. The INDICO platform supported 30,00+ scientists collaborating on the atom collider project at CERN Switzerland. The platform is stable and current technology. Students will enhance it. Determine which AWS Cloud and Serverless solutions are most suitable for integration to enhance performance and add eCommerce to the platform. Students can study INDICO's GITHUB and Documentation the create a brief design proposal including screen shots, storyboard - user stories, mock-ups, required for implementing an MVP ptototype of a functioning Virtual Tradeshow solution for RacerX.Software Architecture - Some of this may involve improving the functionality of a INDICO existing open source system - integration; porting an architecture of one system thru integrations into the AWS Cloud and serverless world. Research, Review and Recommend communication tools, problem solving techniques, intelligent search and knowledge representation.We are seeking to engage heavily in video learning for our international clients like Porsche, BMW, McLaren, Ferarri GM, Toyota.Application Programming Interfaces - Redesigning an API using AWS API Gateway - to simplify it and automate it.Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning single application that begins our sites journey into AWS Serverless.Software Architecture Development - Student(s) will follow IDICO and AWS Well Architected practices and recommendations for a well architected solution to ensure optimal performance and sustainability.Other duties the student may complete could include:AWS SOLUTIONS research, evaluation, Selection, IntegrationAssisting with existing INDICO site process improvements to add Virtual Tradeshow functionality Unit and integration testingLANGUAGES: Java, React, Python 3.0+ MySQL AWS Amplify Studio. We communicate with virtual teams using a Project mgmnt solution - MS Teams, Zoom, Whats app group messaging, email.