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Ranice Marketing
Toronto, Ontario, Canada
RS
Employer
(7)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Marketing Graphic design Videography Media
Project scope
What is the main goal for this project?

RM is looking for a new website video to highlight our services, once our website is launched

We would like to collaborate with students to create an animated video that explains our services. This video will be displayed on our website and shared by email.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our company’s target market, brand guidelines, and products and services.
  • Developing a storyboard and animating scenes for the video.
  • Selecting suitable background music.

Bonus steps in the process would also include:

  • Combining visual and auditory elements to create a finalized video.
  • Recommending ideas for future marketing videos.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:

  • Understanding of our company’s target market, products and services
  • Creation of a storyboard and animated scenes
  • Selection of suitable background music

Bonus steps would include:

  • Creating a finalized video
  • Recommending ideas for future videos

Final deliverables should include

  • Animated scenes demonstrating our services and products.
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our target market, products and services
  • Our current brand guidelines
  • Input on choices, problems or anything else the students might encounter.
What skills or technologies will help learners to complete the project?

In order to complete this project, students can self-teach, but it is beneficial to be familiar with:

  • Animated video production

Again, students can complete this project without any of the prior knowledge listed here. Students will be expected to research and learn more about the above as the project goes along.

About the company
  • https://www.riipen.com/
  • 2 - 10 employees
  • Business & management, Business services, Marketing & advertising, Sales

An online marketing agency headquartered in Toronto, Ontario, with the reputable waves in the digital landscape. With a passion for results, the aim is to empower businesses by enhancing their online presence in the social media realm.

The agency’s core mission is to craft tailored marketing strategies that resonate with target audiences. Whether it’s social media campaigns, SEO optimization, or content creation, Ranice Marketing delivers with precision. Leveraging the latest trends and technologies, to stay ahead of the curve, while providing students with a valued opportunity to learn the insights of this business.