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K & Co.
Montreal, Quebec, Canada
KE
Marketing
(35)
3
Preferred learners
  • Canada
  • Academic experience
Categories
Communications Product or service launch Sales strategy Media
Project scope
What is the main goal for this project?

We have a great story to tell and we want it to be picked up by media outlets and influencers. We need students to help us create press releases for us and give us new and innovative ways to be seen and hears

Students should be prepared to:

  • Write up press releases around multiple news-worthy stories
  • Identify media outlets that are most beneficial to us/most likely to pick the story up.
  • Send press releases and establish positive rapport with media contacts
  • Secure media exposure for our organization.
  • Help us refine our story to something compelling and news-worthy

I would need 2 students 80 hours each (French or English-speaking intrapreneurs are welcome)

What tasks will learners need to complete to achieve the project goal?

The final deliverables should take the form of:

  • Social media calendar
  • Marketing Strategy
  • A list of media outlets that we can partner with along with contacts
  • Communication established with those media outlets and conversations underway promoting the press releases
How will you support learners in completing the project?

Always available

What skills or technologies will help learners to complete the project?

Students should know about communications and media.

Canva, Google Drive

About the company

The link between your ideas and the realization of your projects. In other words, if you are looking for contacts or expertise to make your actions a reality, I am your acceleration expert to amplify the scope of your impact in media and community.