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Susan McVea Consulting Inc.
Vancouver, British Columbia, Canada
SM
CEO & Founder
(12)
4
Preferred learners
  • Canada
  • Academic experience or paid work
Categories
Marketing Videography Communications Market research Digital marketing Search engine optimization
Project scope
What is the main goal for this project?

We would like students to help us with repurposing content for our YouTube channel.


Ultimately, you will be working on content creation for the channel, including research, video creation & editing, social media, and other collateral that we can use as go-to marketing tools.

If you'd like to explore video content creation, and are ready to tackle this challenge with us, then we'd love to hear from you.


What tasks will learners need to complete to achieve the project goal?

To accomplish this, we expect the student(s) will:

  • Research appropriate video content ideas for the niche YT channel.
  • Create multiple videos on assigned topics (includes graphic design of thumbnails, intro/outro bumpers, end cards as appropriate).
  • Research & writing video headlines/ topics, descriptions including keywords.
  • YouTube SEO research & optimization.
  • Data analysis of videos to suggest improvements.
  • (Possibly set up and create new niche channel to support the main channel)


Key Deliverables:

  • update the top 10-20 videos already on the channel with new thumbnails, title, description details
  • 30-50 YT shorts (short form videos) from repurposed content or new recordings based on researched content ideas
How will you support learners in completing the project?

Bi-weekly progress meetings on zoom to review tasks & results. We can also make adjustments to the students' tasks and duties if necessary.


Regular feedback and questions by text/ email.


Access to paid courses (such as YouTube for Bosses) that may support the research and implementation of the project, including necessary tools (paid Canva pro, Filmora, licensed audio files etc.).


Payment by funder C$1,400.00

What skills or technologies will help learners to complete the project?

A student or team with excellent research, writing and video skills would be the ideal candidate for this project.

  • Excellent research skills
  • Interest in YouTube content
  • Writing/ communication skills
  • Video editing/ graphic design skills

BONUS: SEO experience or skills



Supported causes
Gender equality
About the company
  • https://susanmcvea.com
  • 0 - 1 employees
  • Business & management, Business services, Marketing & advertising, Sales

We are a global boutique coaching & consulting company working with female founder/ leaders to increase their revenue, income and impact while decreasing their time, effort & energy. We integrate holistic sales and business strategies encompassing mind, body, and spirit through 1:1 bespoke consulting, group programs & digital courses. Our content features heavily on faith based practices and principles.