Caredara, a budding company in the healthcare sector, is preparing to launch its services in a pilot region. The company seeks a comprehensive strategic analysis to ensure a successful entry and sustainable growth. The project involves conducting market research to identify key trends, competitors, and potential challenges in the healthcare industry. Students will analyze Caredara's strengths, weaknesses, opportunities, and threats (SWOT) to develop a robust business strategy. The goal is to create a research-driven implementation plan that positions Caredara for success in its initial market and sets the foundation for future expansion. This project provides an opportunity for students to apply their knowledge of strategic management and business planning in a real-world context.

The project deliverables include a detailed strategic analysis report and a business strategy implementation plan. The report should encompass market research findings, a SWOT analysis, and strategic recommendations. The implementation plan should outline actionable steps for Caredara's launch and early growth, including marketing strategies, operational plans, and risk management approaches. The final deliverables should be presented in a professional format, suitable for review by Caredara's leadership team.