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Resilient Hearts Inc
Calgary, Alberta, Canada
AS
Arshdeep Sandhu He / Him
Founder
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Design & creative Graphic design Videography Media
Skills
target market marketing storyboarding brand management animations
Project scope
What is the main goal for this project?

Resilient Hearts empower young adults with developmental disability by quipping them with essential skills for independent living. We want to explore new ways of sharing our services through social media.

We would like to collaborate with students to create an animated video that explains our services. This video will be displayed on our website and social media platforms.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our company’s target market, brand guidelines, and products and services.
  • Developing a storyboard and animating scenes for the video.
  • Selecting suitable background music.

Bonus steps in the process would also include:

  • Combining visual and auditory elements to create a finalized video.
  • Recommending ideas for future marketing videos.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:

  • Understanding of our company’s target market, products and services
  • Creation of a storyboard and animated scenes
  • Selection of suitable background music

Bonus steps would include:

  • Creating a finalized video
  • Recommending ideas for future videos

Final deliverables should include

  • Animated scenes demonstrating our services and products.
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our target market, products and services
  • Our current brand guidelines
  • Input on choices, problems or anything else the students might encounter.
Supported causes
Reduced inequalities
About the company

We empower youth and adults with developmental disabilities by equipping them with essential skills for independent living.