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MacMillan Supply Chain Group
Brampton, Ontario, Canada
KB
Kate B Her
Project Manager
Preferred learners
  • Canada
  • Academic experience
Categories
Business strategy Market research Lead generation Artificial intelligence
Skills
hubspot crm lead generation communication research supply chain
Project scope
What is the main goal for this project?

The main goal for the project is to generate 1000 leads per day for potential customers in Canada, US, and importers from all over the world for MacMillan Supply Chain Group. The interns will be required to gather any and all leads relevant to the business through open channels as much as possible.


What tasks will learners need to complete to achieve the project goal?


- Research and identify potential customers in Canada, US, and importers from all over the world.


- Gather contact information for the potential leads.


- Organize and maintain a database of the gathered leads, in Hubspot


- Develop a strategy for reaching out to the leads and initiating communication.


How will you support learners in completing the project?

MacMillan will:

  • Train the interns to find leads on different platforms
  • Train interns on Hubspot
  • Introduce the interns to how organize and utilize the datasets
  • Groom them for refining research, focused research and how to explore different platforms
  • They will get exposure to types of companies that need supply chain
  • They will learn how to use of AI tools to improve productivity
Supported causes
Industry, innovation and infrastructure
About the company
  • https://macmillanscg.com
  • 11 - 50 employees
  • Agriculture, Apparel & fashion, Construction, engineering & trades, Consumer goods & services, Manufacturing

MacMillan has extensive experience acting as a single-source supply chain and third-party logistics provider with a proven track record of providing value to global brands. Our commitment to excellence extends from dock to doorstep, providing tailor-made solutions across 6 key industries.

Our solutions provide flexibility without compromising on quality, security, or speed. With a rapidly evolving logistics landscape, MacMillan’s expertise combined with a company culture of continuous development equips your business with a flexible partner that grows with you.