Student-researchers will generate specific, actionable consumer insights for your organization through primary and secondary market research.

A team of 4 Senior Business Students will apply Operations/Supply Chain Management analytics to provide you with recommendations for optimization to address your organizational challenges.

4 teams of 4 Student-Designers will analyze a new or existing product, service, or market, applying Design Thinking and Lean Entrepreneurship methods to resolve your unique challenge or explore a new opportunity.

Students will generate tangible consumer insights relevant to your organization's brand through primary and secondary market research data. Primary data will focus on online surveys (but not be limited to them).