Innovative Solutions w/ Design Thinking
Main contact

Timeline
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November 5, 2017Experience start
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November 6, 2017Initial company interview
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November 20, 2017Mid-point Feedback session
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November 20, 2017Project Scope Meeting
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December 6, 2017Final Presentation and write-up
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December 8, 2017Experience end
Timeline
-
November 5, 2017Experience start
-
November 6, 2017Initial company interview
-
November 20, 2017Mid-point Feedback session
-
November 20, 2017Project Scope Meeting
Meeting between students and organization to confirm: project scope, communication styles, and important dates.
-
December 6, 2017Final Presentation and write-up
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December 8, 2017Experience end
Experience scope
Categories
Product or service launchSkills
design thinking prototyping research innovation4 teams of 4 Student-Designers will analyze a new or existing product, service, or market, applying Design Thinking and Lean Entrepreneurship methods to resolve your unique challenge or explore a new opportunity.
Learners
- Prototype of solution
- 7 to 12-page detailed design report: includes process, options/ideas considered, user-comments, proposed solution, and rationale
- Optional business report: provides possible marketing designs and launch plan (based on customer and team research)
Project timeline
-
November 5, 2017Experience start
-
November 6, 2017Initial company interview
-
November 20, 2017Mid-point Feedback session
-
November 20, 2017Project Scope Meeting
-
December 6, 2017Final Presentation and write-up
-
December 8, 2017Experience end
Timeline
-
November 5, 2017Experience start
-
November 6, 2017Initial company interview
-
November 20, 2017Mid-point Feedback session
-
November 20, 2017Project Scope Meeting
Meeting between students and organization to confirm: project scope, communication styles, and important dates.
-
December 6, 2017Final Presentation and write-up
-
December 8, 2017Experience end
Project examples
Requirements
Beginning this November, 4 groups of 4 student-designers will cumulatively dedicate 560+ hours over the entire semester analyzing an existing or new business area within your organization.
Based on the information your organization provides, goals that you've shared, and through assessing user experience needs, the students will design, develop, and test a user-centric prototype. This model will resolve a current challenge or explore new business opportunities.
Teams may work in tandem on the same project or on 4 separate areas of focus.
Areas of focus may include, but are not limited to:
- New marketing approach or market development
- Product packaging, delivery, or positioning
- New uses for an existing product
- Product modifications or product extensions
- New product or service offering
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Main contact

Timeline
-
November 5, 2017Experience start
-
November 6, 2017Initial company interview
-
November 20, 2017Mid-point Feedback session
-
November 20, 2017Project Scope Meeting
-
December 6, 2017Final Presentation and write-up
-
December 8, 2017Experience end
Timeline
-
November 5, 2017Experience start
-
November 6, 2017Initial company interview
-
November 20, 2017Mid-point Feedback session
-
November 20, 2017Project Scope Meeting
Meeting between students and organization to confirm: project scope, communication styles, and important dates.
-
December 6, 2017Final Presentation and write-up
-
December 8, 2017Experience end