Social Media Account Strategy, Content Creation (SUNY)

We're looking to establish a social media and marketing presence for our company EQWIIP. We have no social media up and running right now but are interested in setting up accounts on all relevant platforms and establishing a clear voice for our brand. This project would include: Getting Facebook, Instagram, Twitter and Linkedin; including Chinese social media (wechat, weibo, xiaohongshu, etc.?) accounts up and running and succinct with one another; Evaluating recent successful user-generated campaigns, preferably in our industry; Using market research, both primary and secondary, to see what our brand can do to resonate with our target market; Developing a marketing plan including themes, hashtags, and messaging; Creating a content calendar and example content for the duration of the campaign; Focus will be required to be on Luxury goods, Retail sales, Training, Coaching, Executive Coaching, B2B, B2C. **Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. This position requires: Excellent strategic, critical thinking and creative problem-solving skills. Strong organization skills with a demonstrated attention to detail and the ability to adapt. Proven ability to prepare and present complex reports and presentations. The ability to proactively identify and respond to issues and opportunities with minimal direction.**

Marketing Plan & Strategy (EQwiip)

ABOUT COMPANY Luxury Retail Business + 20 years in Training + 17 years in China EQwiip Consulting Limited is a Shanghai-based, wholly foreign-owned enterprise established by Ms Betty Trieu. EQwiip believes that growing organizations and luxury retail brands need to FOCUS and INVEST in 3 areas: Committing your people to consistent peak performance, passion, and results, including effective and genuine Client-Relationship Engagement. Communicating the right brand message and image to your market. Practicing and learning results-driven methods to continuously grow your sales and your business. PROJECT SCOPE We would like a Marketing Plan and Strategy for our company. As we work with a lot of luxury fashion brands, it should have a style that is both exciting and elegant to match our partners' businesses. We are looking to scale up and seek new business opportunities during the COVID pandemic and this will be vital for drawing in clients.The company peripherals reflect luxury, fun, dynamic and professionalism. Students should be prepared to provide insights on: Promoting a new product/service launch; Increasing brand awareness; Improving online communications (along with recommendations related to the product or service, packaging etc.); Increasing revenue or market share for an existing product/service; Improving customer acquisition/retention; Identifying new market segments and opportunities; Successful outcomes include a market research report and actionable intelligence, marketing plans and strategy; pitch deck. Resources Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. We can provide access to internal documentation other information as needed as well as access to key contacts. Based on our unique goals and constraints, we would like students to develop a strong, competitive marketing plan and strategy,. Students will involve research and analysis for opportunities in international expansion or international strategy.

Digital Media Accounts Strategist (Internship/Team)

We're looking for a enthusiastic Intern(s) to continue the establishment of our social media and marketing presence for our company EQWIIP., a Luxury Brand Training company. We are primarily B2B but are expanding within the B2C Online Training space. We have a few social media platforms up and running right now but are interested in getting help with managing and creating the content and possibly setting up additional accounts on all relevant platforms and establishing a clear voice for our brand. This internship would include: Putting together/following a strategy on creating content and managing our Facebook, Instagram, and Linkedin; exploring Chinese social media (wechat, weibo, xiaohongshu, etc.?) accounts up and running and succinct with one another; Evaluating recent successful user-generated campaigns, preferably in our industry; Using market research, both primary and secondary, to see what our brand can do to resonate with our target market; Developing or following a marketing plan including creation of content for posts, themes, hashtags, and messaging; Creating a content calendar and example content for the duration of the campaign; Focus will be required to be on Luxury goods, Retail sales, Training, Coaching, Executive Coaching, B2B, B2C. This position requires: Excellent strategic, critical thinking and creative problem-solving skills. Strong organization skills with a demonstrated attention to detail and the ability to adapt. Proven ability to prepare and present complex reports and presentations. The ability to proactively identify and respond to issues and opportunities with minimal direction.** Interested parties/courses please contact karol@eqwiip.com with your resume and/portfolio.

Marketing Plan and Strategy (MPS)

ABOUT COMPANY Luxury Retail Business + 20 years in Training + 17 years in China EQwiip Consulting Limited is a Shanghai-based, wholly foreign-owned enterprise established by Ms Betty Trieu. EQwiip believes that growing organizations and luxury retail brands need to FOCUS and INVEST in 3 areas: Committing your people to consistent peak performance, passion, and results, including effective and genuine Client-Relationship Engagement. Communicating the right brand message and image to your market. Practicing and learning results-driven methods to continuously grow your sales and your business. PROJECT SCOPE We would like a Marketing Plan and Strategy for our company. As we work with a lot of luxury fashion brands, it should have a style that is both exciting and elegant to match our partners' businesses. We are looking to scale up and seek new business opportunities during the COVID pandemic and this will be vital for drawing in clients.The company peripherals reflect luxury, fun, dynamic and professionalism. Students should be prepared to provide insights on: Promoting a new product/service launch; Increasing brand awareness; Improving online communications (along with recommendations related to the product or service, packaging etc.); Increasing revenue or market share for an existing product/service; Improving customer acquisition/retention; Identifying new market segments and opportunities; Successful outcomes include a market research report and actionable intelligence, marketing plans and strategy; pitch deck. Resources Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. We can provide access to internal documentation other information as needed as well as access to key contacts. Based on our unique goals and constraints, we would like students to develop a strong, competitive marketing plan and strategy,. Students will involve research and analysis for opportunities in international expansion or international strategy.

Asian Marketing Plan and Strategy

ABOUT COMPANY Luxury Retail Business + 20 years in Training + 17 years in China EQwiip Consulting Limited is a Shanghai-based, wholly foreign-owned enterprise established by Ms Betty Trieu. EQwiip believes that growing organizations and luxury retail brands need to FOCUS and INVEST in 3 areas: Committing your people to consistent peak performance, passion, and results, including effective and genuine Client-Relationship Engagement. Communicating the right brand message and image to your market. Practicing and learning results-driven methods to continuously grow your sales and your business. PROJECT SCOPE We would like a Marketing Plan and Strategy for our company. As we work with a lot of luxury fashion brands, it should have a style that is both exciting and elegant to match our partners' businesses. We are looking to scale up and seek new business opportunities during the COVID pandemic and this will be vital for drawing in clients.The company peripherals reflect luxury, fun, dynamic and professionalism. Students should be prepared to provide insights on: Promoting a new product/service launch; Increasing brand awareness; Improving online communications (along with recommendations related to the product or service, packaging etc.); Increasing revenue or market share for an existing product/service; Improving customer acquisition/retention; Identifying new market segments and opportunities; Successful outcomes include a market research report and actionable intelligence, marketing plans and strategy; pitch deck. Resources Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. We can provide access to internal documentation other information as needed as well as access to key contacts. Based on our unique goals and constraints, we would like students to develop a strong, competitive marketing plan and strategy,. Students will involve research and analysis for opportunities in international expansion or international strategy.

Social Media Account Strategy & Content Creation

We're looking to establish a social media and marketing presence for our company EQWIIP. We have no social media up and running right now but are interested in setting up accounts on all relevant platforms and establishing a clear voice for our brand. This project would include: Getting Facebook, Instagram, Twitter and Linkedin; including Chinese social media (wechat, weibo, xiaohongshu, etc.?) accounts up and running and succinct with one another; Evaluating recent successful user-generated campaigns, preferably in our industry; Using market research, both primary and secondary, to see what our brand can do to resonate with our target market; Developing a marketing plan including themes, hashtags, and messaging; Creating a content calendar and example content for the duration of the campaign; Focus will be required to be on Luxury goods, Retail sales, Training, Coaching, Executive Coaching, B2B, B2C. **Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. This position requires: Excellent strategic, critical thinking and creative problem-solving skills. Strong organization skills with a demonstrated attention to detail and the ability to adapt. Proven ability to prepare and present complex reports and presentations. The ability to proactively identify and respond to issues and opportunities with minimal direction.**

Project Management PM Coordination for Luxury Brand Training Company

EQwiip is looking for support and assistance with Project Management Coordination for our Projects. We are redesigning the way we do business. We provide growing organizations and luxury retail brands needs for training specifically focused on the people relationships, communicating brand image, and sales etiquette through coaching. Clients have been focused in China, Asia Pacific, the Middle East, and open to pursing the North American market. Primarily training and providing services through B2B, the focus is to move towards B2C, one-on-one training online due to market conditions. We require implementation of formal project management methodology, principles, and documentation to help us move forward. Students should be prepared to assist in creating: Project chartering of different projects and identifying requirements, scope (Time/Quality/$$), creation of WBS and project scheduling, milestones and risk register, communication plans are required. Changement management and stakeholder engagement is required. Current Projects: 1) Currently are revamping the website for our company; 2) Business Organization - Operations, includes BPM documentation, technology implementation; 3) New Training content - current business model B2B, in flight B2C/One-on-one training online; 4) Digital Marketing and social media presence - North American, Asia Pacific, China, Middle East, European markets; 5) Market research and analysis- luxury brand training trending and worldwide impacts of the new economy post-covid. EQwiip directors and staff are currently working within Six (6) time zones but the primary liason i in Canada and Mountain Standard Time (MST) Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset.

Social Media Account Strategy and Content Creation

We're looking to establish a social media and marketing presence for our company EQWIIP. We have no social media up and running right now but are interested in setting up accounts on all relevant platforms and establishing a clear voice for our brand. This project would include: Getting Facebook, Instagram, Twitter and Linkedin; including Chinese social media (wechat, weibo, xiaohongshu, etc.?) accounts up and running and succinct with one another; Evaluating recent successful user-generated campaigns, preferably in our industry; Using market research, both primary and secondary, to see what our brand can do to resonate with our target market; Developing a marketing plan including themes, hashtags, and messaging; Creating a content calendar and example content for the duration of the campaign; Focus will be required to be on Luxury goods, Retail sales, Training, Coaching, Executive Coaching, B2B, B2C. **Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. This position requires: Excellent strategic, critical thinking and creative problem-solving skills. Strong organization skills with a demonstrated attention to detail and the ability to adapt. Proven ability to prepare and present complex reports and presentations. The ability to proactively identify and respond to issues and opportunities with minimal direction.**

Project Management (PMI) Coordination for Luxury Brand Training Company

EQwiip is looking for support and assistance with Project Management Coordination for our Projects. We are redesigning the way we do business. We provide growing organizations and luxury retail brands needs for training specifically focused on the people relationships, communicating brand image, and sales etiquette through coaching. Clients have been focused in China, Asia Pacific, the Middle East, and open to pursing the North American market. Primarily training and providing services through B2B, the focus is to move towards B2C, one-on-one training online due to market conditions. We require implementation of formal project management methodology, principles, and documentation to help us move forward. Students should be prepared to assist in creating: Project chartering of different projects and identifying requirements, scope (Time/Quality/$$), creation of WBS and project scheduling, milestones and risk register, communication plans are required. Changement management and stakeholder engagement is required. Current Projects: 1) Currently are revamping the website for our company; 2) Business Organization - Operations, includes BPM documentation, technology implementation; 3) New Training content - current business model B2B, in flight B2C/One-on-one training online; 4) Digital Marketing and social media presence - North American, Asia Pacific, China, Middle East, European markets; 5) Market research and analysis- luxury brand training trending and worldwide impacts of the new economy post-covid. EQwiip directors and staff are currently working within Six (6) time zones but the primary liason i in Canada and Mountain Standard Time (MST) Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset.

Project Management (PM) Coordination for Luxury Brand Training Company

EQwiip is looking for support and assistance with Project Management Coordination for our Projects. We are redesigning the way we do business. We provide growing organizations and luxury retail brands needs for training specifically focused on the people relationships, communicating brand image, and sales etiquette through coaching. Clients have been focused in China, Asia Pacific, the Middle East, and open to pursing the North American market. Primarily training and providing services through B2B, the focus is to move towards B2C, one-on-one training online due to market conditions. We require implementation of formal project management methodology, principles, and documentation to help us move forward. Students should be prepared to assist in creating: Project chartering of different projects and identifying requirements, scope (Time/Quality/$$), creation of WBS and project scheduling, milestones and risk register, communication plans are required. Changement management and stakeholder engagement is required. Current Projects: 1) Currently are revamping the website for our company; 2) Business Organization - Operations, includes BPM documentation, technology implementation; 3) New Training content - current business model B2B, in flight B2C/One-on-one training online; 4) Digital Marketing and social media presence - North American, Asia Pacific, China, Middle East, European markets; 5) Market research and analysis- luxury brand training trending and worldwide impacts of the new economy post-covid. EQwiip directors and staff are currently working within Six (6) time zones but the primary liason i in Canada and Mountain Standard Time (MST) Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset.

Project Management Coordination for Luxury Brand Training Company

EQwiip is looking for support and assistance with Project Management Coordination for our Projects. We are redesigning the way we do business. We provide growing organizations and luxury retail brands needs for training specifically focused on the people relationships, communicating brand image, and sales etiquette through coaching. Clients have been focused in China, Asia Pacific, the Middle East, and open to pursing the North American market. Primarily training and providing services through B2B, the focus is to move towards B2C, one-on-one training online due to market conditions. We require implementation of formal project management methodology, principles, and documentation to help us move forward. Students should be prepared to assist in creating: Project chartering of different projects and identifying requirements, scope (Time/Quality/$$), creation of WBS and project scheduling, milestones and risk register, communication plans are required. Changement management and stakeholder engagement is required. Current Projects: 1) Currently are revamping the website for our company; 2) Business Organization - Operations, includes BPM documentation, technology implementation; 3) New Training content - current business model B2B, in flight B2C/One-on-one training online; 4) Digital Marketing and social media presence - North American, Asia Pacific, China, Middle East, European markets; 5) Market research and analysis- luxury brand training trending and worldwide impacts of the new economy post-covid. EQwiip directors and staff are currently working within Six (6) time zones but the primary liason i in Canada and Mountain Standard Time (MST) Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset.

Website Redevelopment for Luxury Brand Training Company (1)

We would like a revamp the website for our company. As we work with a lot of luxury fashion brands, it should have a style that is both exciting and elegant to match our partners' businesses. We are looking to scale up and seek new business opportunities during the COVID pandemic and this will be vital for drawing in clients.The website should reflect luxury, fun, dynamic and professionalism. Students should be prepared to: Conduct an analysis of necessary applications and features for scheduling meetings, payment process and social media integration. We have a few ideas of where to look for each of these features that should point you in the right direction. Create a design proposal including mock-ups, budget, and timeline. Build a fully-functioning website. Provide documents for training on updating and maintaining the site. You'll be able to see the current website and use it as a frame of reference. We don't have too much tech savviness so we will look to students for insights. Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset.

Social Media Account and Content Creation

We're looking to establish a social media and marketing presence for our company EQWIIP. We have no social media up and running right now but are interested in setting up accounts on all relevant platforms and establishing a clear voice for our brand. This project would include: Getting Facebook, Instagram, Twitter and Linkedin; including Chinese social media (wechat, weibo, xiaohongshu, etc.?) accounts up and running and succinct with one another; Evaluating recent successful user-generated campaigns, preferably in our industry; Using market research, both primary and secondary, to see what our brand can do to resonate with our target market; Developing a marketing plan including themes, hashtags, and messaging; Creating a content calendar and example content for the duration of the campaign; Focus will be required to be on Luxury goods, Retail sales, Training, Coaching, Executive Coaching, B2B, B2C. **Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. This position requires: Excellent strategic, critical thinking and creative problem-solving skills. Strong organization skills with a demonstrated attention to detail and the ability to adapt. Proven ability to prepare and present complex reports and presentations. The ability to proactively identify and respond to issues and opportunities with minimal direction.**

Website Redevelopment for Luxury Brand Training Company

We would like a revamp the website for our company. As we work with a lot of luxury fashion brands, it should have a style that is both exciting and elegant to match our partners' businesses. We are looking to scale up and seek new business opportunities during the COVID pandemic and this will be vital for drawing in clients.The website should reflect luxury, fun, dynamic and professionalism. Students should be prepared to: Conduct an analysis of necessary applications and features for scheduling meetings, payment process and social media integration. We have a few ideas of where to look for each of these features that should point you in the right direction. Create a design proposal including mock-ups, budget, and timeline. Build a fully-functioning website. Provide documents for training on updating and maintaining the site. You'll be able to see the current website and use it as a frame of reference. We don't have too much tech savviness so we will look to students for insights. Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset.

Virtual Internship Opportunity: Luxury Brand Training Company (3)

Our organization is able to offer a virtual internship opportunity for (1 | 2 | 3) students. The primary focus for the student will be organization and creation of many of our key documents and processes. We don't have very many of our key documents recorded and it would be great to document things like training practices, marketing strategies and other processes while assembling them all in one central area. Reading and writing in Mandarin would be a major asset too. We would also love help getting social media accounts up and running while establishing a clear and personable voice for our brand. Other duties the student may complete could include: Researching scheduling and online payment software options Assisting in upcoming event administration closely with our CEO, Betty Creating exciting marketing initiatives to support future growth ** Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. This position requires: Excellent strategic, critical thinking and creative problem-solving skills. Strong organization skills with a demonstrated attention to detail and the ability to adapt. Proven ability to prepare and present complex reports and presentations. The ability to proactively identify and respond to issues and opportunities with minimal direction. Retail and Luxury knowledge/background We will plan to communicate with our virtual intern using these Slack messaging primarily, with Riipen messaging, video conference and email as secondary resources. Student's primary contact: Karol Yeung, karol@EQwiip.com

Virtual Internship Opportunity: Luxury Brand Training Company

Our organization is able to offer a virtual internship opportunity for (1 | 2 | 3) students. The primary focus for the student will be organization and creation of many of our key documents and processes. We don't have very many of our key documents recorded and it would be great to document things like training practices, marketing strategies and other processes while assembling them all in one central area. Reading and writing in Mandarin would be a major asset too. We would also love help getting social media accounts up and running while establishing a clear and personable voice for our brand. Other duties the student may complete could include: Researching scheduling and online payment software options Assisting in upcoming event administration closely with our CEO, Betty Creating exciting marketing initiatives to support future growth ** Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. This position requires: Excellent strategic, critical thinking and creative problem-solving skills. Strong organization skills with a demonstrated attention to detail and the ability to adapt. Proven ability to prepare and present complex reports and presentations. The ability to proactively identify and respond to issues and opportunities with minimal direction. Retail and Luxury knowledge/background We will plan to communicate with our virtual intern using these Slack messaging primarily, with Riipen messaging, video conference and email as secondary resources. Student's primary contact: Karol Yeung, karol@EQwiip.com

Website Redevelopment for Luxury Brand Training Company

We would like a revamp the website for our company. As we work with a lot of luxury fashion brands, it should have a style that is both exciting and elegant to match our partners' businesses. We are looking to scale up and seek new business opportunities during the COVID pandemic and this will be vital for drawing in clients.The website should reflect luxury, fun, dynamic and professionalism. Students should be prepared to: Conduct an analysis of necessary applications and features for scheduling meetings, payment process and social media integration. We have a few ideas of where to look for each of these features that should point you in the right direction. Create a design proposal including mock-ups, budget, and timeline. Build a fully-functioning website. Provide documents for training on updating and maintaining the site. You'll be able to see the current website and use it as a frame of reference. We don't have too much tech savviness so we will look to students for insights. Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset.

Social Media Account and Content Creation

We're looking to establish a social media and marketing presence for our company EQWIIP. We have no social media up and running right now but are interested in setting up accounts on all relevant platforms and establishing a clear voice for our brand. This project would include: Getting Facebook, Instagram, Twitter and Linkedin; including Chinese social media (wechat, weibo, xiaohongshu, etc.?) accounts up and running and succinct with one another; Evaluating recent successful user-generated campaigns, preferably in our industry; Using market research, both primary and secondary, to see what our brand can do to resonate with our target market; Developing a marketing plan including themes, hashtags, and messaging; Creating a content calendar and example content for the duration of the campaign; Focus will be required to be on Luxury goods, Retail sales, Training, Coaching, Executive Coaching, B2B, B2C. **Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. This position requires: Excellent strategic, critical thinking and creative problem-solving skills. Strong organization skills with a demonstrated attention to detail and the ability to adapt. Proven ability to prepare and present complex reports and presentations. The ability to proactively identify and respond to issues and opportunities with minimal direction.**

Virtual Internship Opportunity: Luxury Brand Training Company

Our organization is able to offer a virtual internship opportunity for (1 | 2 | 3) students. The primary focus for the student will be organization and creation of many of our key documents and processes. We don't have very many of our key documents recorded and it would be great to document things like training practices, marketing strategies and other processes while assembling them all in one central area. Reading and writing in Mandarin would be a major asset too. We would also love help getting social media accounts up and running while establishing a clear and personable voice for our brand. Other duties the student may complete could include: Researching scheduling and online payment software options Assisting in upcoming event administration closely with our CEO, Betty Creating exciting marketing initiatives to support future growth ** Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset. This position requires: Excellent strategic, critical thinking and creative problem-solving skills. Strong organization skills with a demonstrated attention to detail and the ability to adapt. Proven ability to prepare and present complex reports and presentations. The ability to proactively identify and respond to issues and opportunities with minimal direction. Retail and Luxury knowledge/background We will plan to communicate with our virtual intern using these Slack messaging primarily, with Riipen messaging, video conference and email as secondary resources. Student's primary contact: Karol Yeung, karol@EQwiip.com

Website Redevelopment for Luxury Brand Training Company (2)

We would like a revamp the website for our company. As we work with a lot of luxury fashion brands, it should have a style that is both exciting and elegant to match our partners' businesses. We are looking to scale up and seek new business opportunities during the COVID pandemic and this will be vital for drawing in clients.The website should reflect luxury, fun, dynamic and professionalism. Students should be prepared to: Conduct an analysis of necessary applications and features for scheduling meetings, payment process and social media integration. We have a few ideas of where to look for each of these features that should point you in the right direction. Create a design proposal including mock-ups, budget, and timeline. Build a fully-functioning website. Provide documents for training on updating and maintaining the site. You'll be able to see the current website and use it as a frame of reference. We don't have too much tech savviness so we will look to students for insights. Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset.