We're looking to establish a social media and marketing presence for our company EQWIIP. We have no social media up and running right now but are interested in setting up accounts on all relevant platforms and establishing a clear voice for our brand.

This project would include:

• Getting Facebook, Instagram, Twitter and Linkedin; including Chinese social media (wechat, weibo, xiaohongshu, etc.?) accounts up and running and succinct with one another;
• Evaluating recent successful user-generated campaigns, preferably in our industry;
• Using market research, both primary and secondary, to see what our brand can do to resonate with our target market;
• Developing a marketing plan including themes, hashtags, and messaging;
• Creating a content calendar and example content for the duration of the campaign;
• Focus will be required to be on Luxury goods, Retail sales, Training, Coaching, Executive Coaching, B2B, B2C.

**Preference will be given to those who understand the Pan-Asia/European market; and Mandarin speaking, and reading, writing would be considered a asset.

This position requires:

• Excellent strategic, critical thinking and creative problem-solving skills.
• Strong organization skills with a demonstrated attention to detail and the ability to adapt.
• Proven ability to prepare and present complex reports and presentations.
• The ability to proactively identify and respond to issues and opportunities with minimal direction.**