Digital Media Internship

Responsibilities (including but not limited to)Maintain the company’s presence on various social media platforms including but not limited to Facebook, Instagram, Twitter, LinkedIn, and YouTube.Create and publish contents that are relevant to our client’s base and to the company’s image.Respond to messages on Facebook, Twitter, YouTube, Instagram, and LinkedIn.Develop and implement campaign marketing on all social media platforms.Do market research for development of posts with specific contents that will be provided.Engage with relevant social media trends and popular platforms to expand and enrich THELAR’s outreach.Analyze and report on the activity on social media platforms and the company’s website.Assist in maintaining the company’s archive of digital images, videos, and other contents. Reach out to different online groups and communities to promote the company’s services, projects, and events.Respond to posts or comments to bring value to user's interactions with THELAR.

Marketing Strategy for company expansion

THELAR Management Group is currently expanding to become a leading communication company serving as a hub for government agencies, nonprofit and corporates that need to reach out the Haitian market globally. We want students to help us build a marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.The main questions we’d like students to help us answer are the following:How should we promote our company?What channels should we utilize?What budget is appropriate for advertising?What messaging should we use?