- Location
- Vancouver, British Columbia, Canada
- Bio
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Introduction:
Dr. Daniel Oskooei, a staunch advocate of lifelong learning, exemplifies an unwavering dedication to academic growth. With a Doctorate of Business Administration in Entrepreneurship, he stands as a testament to scholarly commitment and a thirst for expanding intellectual horizons. Complementing his academic journey, he achieved an MBA in Marketing and a BBA in Business Administration Management. Accumulating over a decade of experience, Dr. Oskooei emerges as a distinguished business leader and educator, renowned for dynamic insights into general management, marketing, sales, and business development. His extensive expertise and hands-on prowess infuse strategic foresight into his role as a sessional faculty member at UCW. A harmonious blend of visionary thinking and practical acumen, he makes a valuable contribution to the UCW community.Expertise and Experience
- Open Door Group Board Member
- Faculty UCW University (MBA-Marketing)
- Director of Sales and Business Development Bluvec Technologies.
- Managing Director Medicom Corporate.
- General Manager Xiaomi
- Director of Sales and Business Development Alcatel
- Senior National Sales Manager Nokia
- Head of IT Products and Solutions Department Samsung Electronics - Portals
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Vancouver, British Columbia, Canada
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- Categories
- Advertising Digital marketing Product or service launch Marketing strategy Marketing analytics
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Marketing strategy and plan
MRKT-621
Companies will benefit at least 5 (up to 12) groups of MBA students who will provide them with integrated marketing strategy and plan. The marketing plan will consist follows.Mission and vision (based on business owner or executives provision).Situational and environmental analysis.Marketing strategy covers Segmentation, Targeting, and Positioning (STP) and marketing mix Product, Price, Place, and Promotion 4P.Marketing plan performance evaluation matrix.
Marketing strategy and plan
Companies will benefit at least 5 (up to 12) groups of MBA students who will provide them with integrated marketing strategy and plan. The marketing plan will consist follows.Mission and vision (based on business owner or executives provision).Situational and environmental analysis.Marketing strategy covers Segmentation, Targeting, and Positioning (STP) and marketing mix Product, Price, Place, and Promotion 4P.Integrated Marketing Communication (IMC) plan.Marketing plan performance evaluation matrix.
International Marketing Plan
MRKT-627
Companies will benefit at least 3 (up to 12) groups of MBA students who will provide them with an international integrated marketing strategy and plan. The marketing plan will consist follows.Mission and vision (based on business owner or executives provision).Situational and environmental analysis.Marketing strategy covers Segmentation, Targeting, and Positioning (STP) and marketing mix Product, Price, Place, and Promotion 4P.Integrated Marketing Communication (IMC) plan.Marketing plan performance evaluation matrix.