Lighting Set for Trade Show Booth Research

Our company values serving small businesses, and therefore looks to refer market vendors to affordable solutions for professional trade show set-ups. We are looking for assistance in sourcing a set of standard lighting fixtures which are affordable, easily accessible, and easy to set-up.Research options for track lighting fixtures for 5x10-10x20 booths, undershelf lighting, as well as table vendorsCreate recommendations on ideal lights in terms of brightness and colourCreate a document to use for shopping

Small Business Development

VM ID is a visual merchandising service provider, catered towards fellow small businesses. The balance of maintaining this business with issues in more lead generations, project procurement, team limitations and budgeting have all been the biggest struggles in managing this business. In this project, students will focus on evaluating our operations and identifying internal issues that are limiting this business from growth.Researching marketing strategiesCreating market proposalsCreating ideal schedule and operational systemsProposing a team model that is better aligned with our functions

Retailer - Vendor Matching Assessment

We want to create a service / assess current offerings for matching vendors with their ideal retail environments. The research will include:Current service availability researchResearch ways to gather information about retailers in a regionList the criteria needed for matchingStrategize a system to match the vendors with the retailers

Creating Retail Fixture Collections

We are looking to create standard, essential furniture and fixture collections for independent brick and mortar stores and trade show vendors to use as a resource. We think this project could include the following stages:Research the most common used types of Visual Merchandising props in-storesResearch the most common used elements in trade show booths by small businessesSource suitable stock items on AmazonResearch travel-friendly collapsible elements for trade shows currently available in CanadaIdentify the need to get specific items custom-made, as well as create an inspiration board / guideline to get those pieces designed